This research paper examines the role of the souvenir in terms of social relations and notions of self-identity and/or autobiography. Many types of souvenir objects (commercial and non-commercial) are explored as being agents that participate in the construction of identity. Commodity fetishism, nostalgia and fetishism are examined as key elements that define the social relations surrounding the souvenir. The notion of home and family is also explored as a fundamental aspect of how identity is constructed.

The aim of the thesis is to evaluate the possibility of extension of the product Prague Old Timer on the Prague souvenir market and suggest with the theoretical knowledge a strategy which will contribute to the most efficient expansion. This work analyzes the Prague souvenir market and evaluates the factors that caused the current situation when there are few Czech souvenirs shops. The part dedicated to the product Prague Old Timer describes the main risk related to the expansion and a base on the research determining the optimal price for the final customers

No description available.

Syfte: Syftet med uppsatsen är att kartlägga de olika motiv som finns i samband med att turisterna gör souvenirinköp som de tar med sig hem.   Metod: Uppsatsen bygger på en hypotetisk-deduktiv ansats för att skapa en djupare förståelse för hur motiv speglar souvenirer. Den empiriska datan samlades in genom strukturerade intervjuer där 320 respondenter deltog.   Slutsatser: Studiens resultat visar att det finns olika motiv till souvenirinköp. Det framgår även att det finns skillnader i motiven gällande genus. Studien visar att inköp av souvenirer går att koppla till turismshopping

The inhuman element in Djuna Barnes’s works has been widely acknowledged. So far the research has, however, concerned itself primarily with animality, thus neglecting the importance of things and thingliness in her texts. In this essay I outline a new way of approaching Barnes were things are taken into account as a vital element in her literary world, using theories on prostheses, fetishes and souvenirs. In Nightwood and four of the short stories, ”A Night Among the Horses”, ”Aller et Retour”, ”Cassation”, and ”The Grande Malade”, I examine clothing, interiors, collections, statues and dolls as objects that in different ways harbour meaning, dream, riddle, memory, history, longing and desire. The aim is not at translating these objects; my concern is not so much with what they mean, as how they mean; how they are used and thus how they interact with the characters.

Submitted by Renata Lopes (renatasil82@gmail.com) on 2016-09-27T18:37:52Z No. of bitstreams: 1 renatasilvasantoscamargo.pdf: 6160855 bytes, checksum: 5ac72c2753d682d0dc62ec7185da487a (MD5) / Approved for entry into archive by Diamantino Mayra (mayra.diamantino@ufjf.edu.br) on 2016-09-27T20:48:15Z (GMT) No. of bitstreams: 1 renatasilvasantoscamargo.pdf: 6160855 bytes, checksum: 5ac72c2753d682d0dc62ec7185da487a (MD5) / Made available in DSpace on 2016-09-27T20:48:15Z (GMT). No. of bitstreams: 1 renatasilvasantoscamargo.pdf: 6160855 bytes, checksum: 5ac72c2753d682d0dc62ec7185da487a (MD5) Previous issue date: 2016-05-30 / A presente tese tem como objetivo investigar os significados atribuídos à produção e ao consumo de souvenirs na cidade de Tiradentes - MG tendo em vista a teoria da dádiva de Marcel Mauss. A pesquisa, de natureza qualitativa, guiou-se por um olhar sociológico e antropológico relacional e interpretativo. Nesse trabalho assumo a perspectiva interpretativista da realidade nos moldes de Geertz. Nesse sentido, deixo claro que mais do que apresentar uma realidade dada a todos os observadores independente de seus valores, apresento uma versão que deve muito à interação com meus entrevistados em Tiradentes e no distrito de Vitoriano Veloso, o “Bichinho”. A estratégia metodológica posta em prática nessa pesquisa lançou mão da revisão bibliográfica, assim como a observação participante, a entrevista semiestruturada e conversas informais. O uso do gravador, da câmera fotográfica e de um diário de campo também constituíram técnicas importantes à apreensão de informações valiosas nem sempre expressas discursivamente pelos entrevistados. Teoricamente a tese se vale de contribuições que permitiram refletir sobre a noção de consumo bem como suas práticas por parte dos consumidores e produtores de souvenirs para além das perspectivas centradas no sujeito racional. A noção de dádiva e de fato social total, central à reflexão de Marcel Mauss, orientou em grande parte a apreensão da realidade ao longo de minha estadia como pesquisadora em Tiradentes. Minha interpretação das interpretações construídas a partir da interação com meus entrevistados aponta, dentre outras coisas, para um campo ambíguo e plural de significados. Em grande parte acredito que os diferentes pertencimentos dos sujeitos em relação à estrutura social sejam cruciais para dar conta dessa variação. Ao variar a inserção do sujeito em um determinado grupo social mudam também os significados associados aos souvenirs assim como a outros objetos, como aqueles classificados como artesanato. A teoria da dádiva de Mauss responde a algumas das questões postas por mim. Contudo, percebi que ela não consegue dar conta da ampla gama de sentidos atribuídos pelos atores, notadamente aqueles inseridos em contextos mais individualistas. A compreensão do fenômeno do consumo de souvenirs em Tiradentes por turistas permite ir além das ideias mais simples de um sujeito ávido por consumir o que encontra nas localidades turísticas, sendo um ato de classificação e de ordenamento da realidade. Novas questões surgiram ao final dessa pesquisa, ensejando continuidades a partir de um olhar amadurecido sobre o fenômeno turístico e o consumo. / This present thesis has as objective to investigate the significance attributed to the production and consumption of souvenirs in the city of Tiradentes- MG keeping in view the theory of the gift by Marcel Mauss. The research, in qualitative nature, was guided by a sociological view and a relational and interpretative anthropological view. In this work, I assume the interpretive perspective from the reality of the ideas of Geertz: In this way, I make it clear that more than presenting a reality given to all observers independent of their values, I present a version that owes much to the interaction with those interviewed in Tiradentes and in the district of Vitoriano Veloso, the “Bichinho”. The methodological strategy put into practice in this research utilized bibliographical revision, as well as participant observation, the semistructured interview and informal conversations. The use of a recorder, photographic camera, and a field diary constituted important techniques in the apprehension of valuable information, not always expressed discursively by those interviewed. Theoretically the thesis is valued by contributions that permit reflection about the idea of consumption as well as the practices of the consumers and producers of souvenirs, beyond the perspectives centered on the rational subject. The notion of the gift and total social fact, central to the thoughts of Marcel Mauss, guided in great part the apprehension of the reality throughout my stay as a researcher in Tiradentes. My interpretation of the interpretations built from interaction with those I interviewed point, among other things, to an ambiguous field and many meanings. In great part I believe that the different affiliations of the subjects in relation to the social structure are crucial in accounting for this variation. Varying the insertion of the subject in a determined social group also changes the associated significance of the souvenirs, in addition to other objects, such as those classified as craft-work. The theory of the gift by Mauss answers some of my questions. However, I recognized that it cannot account for the wide range of meanings attributed by the actors, notably those inserted in more individualized contexts. The understanding of the phenomenon of the consumption of souvenirs in Tiradentes by tourists permits going beyond the most simple ideas of a greedy subject consuming what he finds in tourist locations, being an act of classification and reality planning. New questions arise at the end of this research, causing continuity from a mature look concerning the touristic phenomenon and consumption.

Since the collapse of the USSR independent Ukraine has used politics and culture to define a separate national identity, in contrast to Russia. Through a performance studies lens I describe Kyiv's largest souvenir market, Andriyivsky Uzviz, and place it in the context of nationalism and cultural promotion. I draw on Conquergood who situates the performing of culture at the intersection of history and identity, and Kapchan who notes that markets are key sites where ethnic identity is defined within sociopolitical frameworks. While profit and customer demand are important to vendors in the Uzviz, Ukrainianness is consciously emphasized through their folk art items. Vendors wear national costume, sell "traditional" Ukrainian items, and explicitly identify as Ukrainian, not Russian. Through one Uzviz folk artist I illustrate vendors' use of folk arts to express Ukrainian cultural identity and show how the market is a microcosm of the larger nationalist movement in Ukraine.

<div> <div> <div> <p>This study investigates the expressive design attributes of souvenir design preferred by tourists by comparing and contrasting preferences and perceptions of tourists from two different cultural groups. The study used a conjoint design to allow respondents to rank their preferences of sampled souvenirs which represents various expressive design attributes of souvenirs. This study uses conjoint analysis to test the relationship between those expressive attributes and tourists’ perceived value and purchase intention. The results showed that the three expressive attributes, namely Makers’ Mark attribute, Iconofetish attribute, and Relational attribute impact American and Chinese tourists perceived values of souvenirs and purchase intentions. The part-worth utility score indicates that comparatively speaking, American tourists prefer souvenirs with a dominant makers’ mark and those that are connected to the local place or local people. On the other hand, Chinese tourists prefer souvenirs with a domestic iconofetish feature. This study highlights the relationship between the four perceived value – perceived functional value, perceived emotional value, perceived social value, and perceived novelty value – and the purchase intention, using Spearman’s correlation. These results contribute to the literature of souvenir design. The culturally based preferences between the US and Chinese tourists allow designers and retailers to create and design souvenirs based on their preferred expressive attributes. </p> </div> </div> </div>

Cette thèse s’intéresse à un ensemble d’objets qui matérialisent différents types de souvenirs au sein des Alpes Occidentales. L’originalité de ces artefacts réside dans leur nature même : ils figurent tous l’idée de montagne sous diverses formes et pour différents motifs. Il s’agit tout aussi bien de monuments érigés au détour d’une rue ou sur une place centrale pour commémorer un exploit, une catastrophe ou l’oeuvre d’un homme en relation avec la montagne, que de stèles funéraires, profilées à l’image de sommets, érigées ça et là dans les cimetières, ou encore de plaques scellées à même le roc de la montagne.A partir d’une réflexion sur le façonnement de ces artefacts qui jouent avec la figure de la montagne, cette recherche interroge le rôle de l’espace dans les processus mémoriels et identitaires. Elle propose une lecture interobjective par l’identification, la spatialisation et la généalogie des différentes manières de mettre en scène le souvenir. Elle aborde également à partir de récits produits dans deux contextes spécifiques (Bessansen Haute-Maurienne (Savoie), Chamonix en Haute-Arve (Haute-Savoie)), selon une approche intersubjective cette fois, les relations que les hommes nouent avec ces artefacts, qu’ils vivent quotidiennement au contact de ces derniers ou qu’ils les contemplent de manière tout à fait occasionnelle. Cette démarche et ce terrain permettent de dégager les enjeux identitaires de la mise en visibilité des souvenirs et de souligner le rôle de l’espace dans ces processus.Cette thèse défend l’idée que les artefacts sont centraux dans l’établissement des rapports sociaux. Ils participent à la construction des mondes de chacun et jouent un rôle actif dans les relations à soi et à l’autre autour d’un ensemble de jeux d’échelles et de métriques. Les artefacts du souvenir seraient donc à la fois un ferment et un révélateur du fonctionnement identitaire de la société. Cette thèse vise alors à montrer qu’à partir d’un tout petit objet, il est possible de saisir de nombreux enjeux du fonctionnement de la vie en société, qui s’expriment entre autres par la recherche, l’octroi, la tenue, la défense d’une place. C’est en cela une invitation au développement d’une micro-géographie attentive aux individus, à ce qu’ils disent, à ce qu’ils font, et à ce qui légitime leur place, celle qu’ils veulent tenir et celle qu’on leur fait tenir, à travers les rapports sociaux qui se nouent et se dénouent autour de ces artefacts. / This PhD thesis considers objects materialising different kinds of memories in the Western Alps. Despite the great variety of these objects, they share a common specificity: they all enact the idea of mountain,through different shapes and for different reasons. They can be monuments along a trail, a road, a street or inthe middle of a central square in a city commemorating successful ascents, a mountaineering death, or the lifeof a mountain climber, or tombstones shaped like a mountain peak in a cemetery or commemorative plaques nailed on a mountains slope.Questioning the creation of such objects which are all designed in reference to the image of the mountain this research considers the role of spaces and places in identity-making and the process of remembering. I firstpresent an interobjective reading: identifying, spatializing and studying the genealogy of the different ways to showcase memory. Then I move on to an intersubjective reading: how do people in two specific contexts (Bessans in the Haute-Maurienne Valley, Savoie, France, and Chamonix, in the Haute-Arve Valley, Haute-Savoie, France) relate to these objects, whether they interact daily with them or only do so very occasionally ,when they happen to pass by them? This multi-face research method and the places where fieldwork took place have enabled me to understand the processes through which memory is made visible and the rolespaces and places play in such processes, as well as the identity issues linked to them.The central argument is that objects play a key role in the establishment of social relations. They helpto build inner-worlds and they play an active role in the relationships with oneself and with others, alongdifferent scales and different social relations to distance. Souvenirs, as objects of memory, are both the goadand the pointer to the production of identity in a society. From a very small object it is possible to graspseveral issues regarding how a society works, especially through the quest, the gift, the defence of a place.This PhD can be read as an invitation to develop a micro-geography attentive to individuals, to what they say, what they do, what legitimates their place ‑ the place they want to hold and the place they are put in ‑ and to the social relations that can fold and unfold through these objects.

It is increasingly important for cities to attract visitors, potential new residents and businesses. Jönköping is one of the cities working with place marketing, a strategy that intends to mediate a positive image of the city, in order to accomplish just that. People often have a need to preserve the memory of a trip into something tangible. Anyone visiting Jönköping encounters a souvenir choice, much like the one in many other cities. Linked to the idea of positive place marketing, our work aims to investigate how we as product developers can create a product that en¬hances the image of Jönköping based on the thought that all residents are con¬sig¬nors. Accordingly, we develop three different products from the residents' own image of the city. Our research questions are: Based on the photographs, what image of Jönköping do the ambassadors mediate of their own city? As designers, what in Jönköping's history versus the image of Jönköping today, can we seize in order to give products for visitors a sense of authenticity? As designers, how can we use knowledge of place branding in the development of souvenirs? We performed interviews within three different aspects: history, souvenirs and place branding, all focused on the city of Jönköping. The interviews and a work-shop formed the basis for the further design process. This work has resulted in three products: the matchbox Det nya Jönköping i en historisk förpackning, highlights an important part in the city's history and becomes a conversation piece. Lek dig genom Jönköping want to show visitors what the city offers, and distinguish it from others, from the on-site. Detaljerna gör staden is an every¬day object and function can get residents to begin to discover the details of their own city. Through the use of knowledge and theories of place branding and souvenirs, we would argue that we have found a way to actually catch the residents' image of the city in a number of products. We also believe that it would be able to apply this type of project in other locations to create more authentic and at the same time innovative souvenirs. / Det blir allt viktigare för städer att locka till sig besökare, potentiella nya invånare och näringsliv.  Jönköping är en av de städer som arbetar med plats­marknads­föring, en strategi som handlar om att förmedla en positiv bild av staden, i syfte att åstadkomma just detta. Människor har ofta ett behov av att bevara minnet av en resa i något materiellt. Den som besöker Jönköping möts av ett souvenirutbud likt det i många andra städer. Kopplat till idén om positiv platsmarknadsföring syftar vårt arbete till att undersöka hur vi som produktutvecklare kan skapa en produkt som stärker bilden av Jönköping utifrån tanken om att alla stadens invånare är avsändare. I detta tar vi fram tre förslag på produkter utifrån Jönköpingsbornas egen bild av staden. Våra frågeställningar är: Utifrån fotografierna, vilken bild av Jönköping förmedlar ambassadörerna av sin egen stad? Vad kan vi som designers ta till vara på i Jönköpings historia kontra bilden av dagens Jönköping för att ge produkter avsedda för besökare autenticitet? På vilket sätt kan vi som designers använda kunskaper inom place branding vid utveckling av souvenirer? Vi har genomfört samtalsintervjuer utifrån tre olika aspekter: historia, souvenirer och platsmarknadsföring, alla med fokus på staden Jönköping. Intervjuerna och en workshop låg till grund för den fortsatta designprocessen. Arbetet har resulterat i tre produkter: tändsticksasken Det nya Jönköping i en historisk förpackning, lyfter fram en viktig del i stadens historia och blir en conversation piece. Spelet Lek dig genom Jönköping vill visa besökaren vad staden erbjuder och särskiljer den från andra, under tiden den används på plats. Underläggen som namngetts Detaljerna gör staden har en tydlig vardagsfunktion och kan få in­vån­ar­na att börja upptäcka detaljer i sin egen stad. Genom att använda oss av kunskaper och teorier inom place branding och souve­nirer vill vi hävda att vi har hittat en väg för att faktiskt fånga Jönköpings­bornas bild av staden i ett antal produkter. Vi tror också att man skulle kunna applicera denna typ av projekt på andra platser för att skapa mer autentiska och samtidigt nyskapande souvenirer.