Pourquoi et comment la gestion des processus d'innovations pédagogiques se pratique dans les universités françaises? Cette recherche se situe au carrefour de quatre thématiques complémentaires : le management de l'innovation, le management stratégique, l'entrepreneuriat organisationnel ou intrapreneuriat et les systèmes d'innovation. A partir d'une perspective comportementale, la thèse emprunte aussi des concepts issus de divers domaines des sciences sociales, pour identifier et analyser en profondeur les processus de transformations organisationnelles qui sont toujours situés au sein d'un contexte institutionnel donné et qui émergent des interactions entre les processus stratégiques au niveau organisationnel et les processus de changement de pratiques au niveau individuel. Les innovations pédagogiques universitaires en constituent le terrain empirique. L'extrême autonomie et la faible interdépendance fonctionnelle dans les activités d'enseignement à l'université rendent ce terrain particulièrement prometteur pour une étude des processus innovants de l'action collective en contexte organisationnel. / Why and how does management of innovative initiatives proceed in French universities? This research is at the crossroads of four complementary themes: innovation management, strategic management, corporate entrepreneurship or intrapreneurship and innovation systems. This PHD thesis is drawing up a behavioral perspective; also borrows concepts from various fields of social sciences to identify and thoroughly analyze the processes of organizational transformations that are always embedded in a given institutional context and emerge from interactions between strategic processes at the organizational level and change of practices processes at the individual level. The empirical field consists of Innovations in learning and teaching in higher education. Academic Teaching and Learning practices are characterized by autonomy and low interdependence; they represent a promise field for studying innovative process in collective action in organizational context.

El corporate entrepreneurship és un àmbit de coneixement que apareix durant la segona meitat del segle XX com a extensió de la iniciativa emprenedora aplicada a les organitzacions empresarials. Es defineix com el conjunt d'estratègies i de pràctiques que apliquen les empreses per fomentar, cultivar i gestionar les capacitats emprenedores de l'organització que faciliten el desenvolupament de nous projectes.L'objectiu d'aquest projecte és identificar com han adaptat les empreses espanyoles el corporate entrepreneurship a les seves estratègies, com també conèixer si existeix una relació positiva entre l'adopció d'aquestes pràctiques i els resultats empresarials.Aquesta tesi ha utilitzat dos constructes diferents per mesurar el corporate entrepreneurship: l'Orientació Emprenedora, que inclou dimensions identificades en altres estudis empírics, i les Pràctiques Emprenedores, que fan referència a un seguit d'activitats que les empreses duen a terme per millorar la capacitat emprenedora. A partir d'una mostra de 254 empreses industrials espanyoles que van respondre un qüestionari que incloïa preguntes relatives a l'Orientació Emprenedora, les Pràctiques Emprenedores i les variables d'entorn, d'estratègia i de resultats, s'han obtingut quatre tipologies d'empreses, segons el nivell de corporate entrepreneurship: emprenedores internes i externes, intraemprenedores, emprenedores externes i seguidores. Les tres primeres són innovadores i proactives, i es diferencien entre elles pel tipus de pràctiques que segueixen a l'hora de buscar noves oportunitats. La darrera tipologia està formada per empreses amb nivells baixos de corporate entrepreneurship.Les anàlisis de regressió múltiple han confirmat que hi ha una relació positiva entre el corporate entrepreneurship i els resultats empresarials, mesurats a partir d'indicadors econòmics i d'indicadors no econòmics. A més, aquesta recerca ha analitzat la influència contingencial dels dos constructes del corporate entrepreneurship, i ha demostrat que adoptar Pràctiques Emprenedores fa augmentar l'Orientació Emprenedora de l'empresa, cosa que finalment desemboca en una millora dels resultats. / El corporate entrepreneurship es un campo de conocimiento que surge en la segunda mitad del siglo XX como una extensión de la iniciativa emprendedora aplicada a las organizaciones empresariales. Se define como el conjunto de estrategias y prácticas que llevan a cabo las empresas para fomentar, cultivar y gestionar las capacidades emprendedoras de la organización que facilitan el desarrollo de nuevos proyectos.El objetivo de este proyecto es conocer la forma en la que las empresas españolas han adaptado el corporate entrepreneurship a sus estrategias, así como si existe una relación positiva entre la adopción de estas prácticas y los resultados empresariales.Esta tesis ha utilizado dos constructos diferentes para medir el corporate entrepreneurship: la Orientación Emprendedora, que incluye dimensiones identificadas en otros estudios empíricos, y las Prácticas Emprendedoras, que hacen referencia a una serie de actividades que acometen las empresas para mejorar su capacidad emprendedora.A partir de una muestra de 254 empresas industriales españolas que contestaron un cuestionario en el que se incluían preguntas relativas a la Orientación Emprendedora, las Prácticas Emprendedoras y variables de entorno, de estrategia y de resultados, se han obtenido cuatro tipologías de empresas, atendiendo a su nivel de corporate entrepreneurship: emprendedoras internas y externas, intraemprendedoras, emprendedoras externas y seguidoras. Las tres primeras son innovadoras y proactivas, y se diferencian entre sí por el tipo de prácticas que siguen para la búsqueda de nuevas oportunidades. La última tipología está formada por empresas con bajos niveles de corporate entrepreneurship.Los análisis de regresión múltiple han confirmado la existencia de una relación positiva entre el corporate entrepreneurship y los resultados empresariales, medidos a partir de indicadores económicos y no económicos. Además, esta investigación ha analizado la influencia contingencial de los dos constructos de corporate entrepreneurship y ha demostrado que la adopción de Prácticas Emprendedoras hace aumentar la Orientación Emprendedora de la empresa, lo que finalmente redunda en una mejora de los resultados. / Corporate Entrepreneurship is a field of knowledge that emerged in the second half of the twentieth century as an extension of entrepreneurial initiative applied to business organisations. It is defined as the series of strategies and practices carried out by companies to promote, cultivate and manage the organisation's entrepreneurial skills in relation to facilitating the development of new projects. The aim of this project is to understand how Spanish companies have adapted Corporate Entrepreneurship to their business strategies, and to ascertain whether there is a positive relationship between the adoption of these practices and business results. This thesis has used two different constructs to measure Corporate Entrepreneurship: Entrepreneurial Orientation, which includes the same dimensions identified in other empirical studies, and Entrepreneurial Practices, referring to a series of activities undertaken by companies to improve their entrepreneurial capacity. Based on a sample of 254 Spanish industrial firms that answered a questionnaire which included questions on Entrepreneurial Orientation, Entrepreneurial Practices, as well as strategy, context and performance variables, four types of firms have been obtained, depending on their level of Corporate Entrepreneurship: internal and external entrepreneurial companies, intrapreneurial companies, external entrepreneurial companies and followers. The first three types are innovative and proactive, and differentiated by the kind of practices followed in the pursuit of new opportunities. The last type is composed of companies with low levels of Corporate Entrepreneurship. Multiple regression analysis confirmed the existence of a positive relationship between Corporate Entrepreneurship and business results, measured based on economic and non-economic indicators. Moreover, this research has examined the contingencial influence of both Corporate Entrepreneurship constructs and has demonstrated that the adoption of Entrepreneurial Practices increases companies' Entrepreneurial Orientation, which ultimately leads to improved performance.

Made available in DSpace on 2010-04-20T20:15:05Z (GMT). No. of bitstreams: 0 Previous issue date: 1997-04-04T00:00:00Z / Trata de questões pertinentes à estratégias das corporações encorajarem a inovação e o intraempreendimento, para garantirem a sobrevivência e sucesso a longo prazo, num ambiente globalizado de rápidas mudanças e altamente competitivo. / This dissertation is concerned with the strategic need to foster innovation and intrapreneurship to guarantee the long-tenn success and survival of corporations in a fastchanging, highly competitive globalized environment.

Innovation is considered by many to be a driver of organisational performance and growth. A key factor to consider for competitive edge is the utilization of the companies’ innovative capabilities. The bureaucracy often involved with large companies could limit the utilization of the inherent innovative ability and new business development. The commissioner for this study, a large Swedish multinational technology company, has in a previous study raised the importance of innovators to be properly recognised and rewarded. Moreover, they have identified a need to better identify, track and train their innovators in order to utilise their full potential. With this in mind, the research question, "How can the company’s innovative capabilities be further utilised?" was formulated. The research question was further complemented with sub-questions narrowing the field of study and allowed for a more systematic approach. Three methods were used in this study, interviews, a questionnaire and a workshop. The interviews were conducted in order to capture the company specific context and factors influencing the company’s innovators to verify and complement the literature study. Secondly, the questionnaire was done to add an additional perspective on the topic including quantitative data verifying the extent of the found factors and exploring their importance throughout the organisation. Finally, the aim of the workshop was to let innovators in the company form specific actions targeting the most pressing issues discovered from the questionnaire. The findings suggest recommendations regarding what obstacles that are most important to address, how to motivate innovation efforts, identify innovators and how to enhance the utilisation of the company’s innovative capabilities. The proposed actions from the workshop, concluding the preceding data collections were to implement a strategy facilitating innovation execution, create an incubation team supporting innovators in realising innovations, and to foster an experimental culture. Keywords: Intrapreneurship, Innovation Enabler, Innovation Barrier, Innovator Motivation, Innovative Capability / Innovation anses av många vara en drivkraft som ofta medför konkurrensfördelar och starkt bidrar till organisationers positiva resultat och tillväxt. En nyckelfaktor är att nyttja företagets innovativa förmåga. Dock kan byråkratin och trögheten ofta förknippad med stora företag begränsa nyttjandet av innovationsförmågan och utvecklingen av nya marknader. Uppdragsgivaren, ett stort svenskt multinationellt teknikföretag, har lyft vikten i att företagets innovatörer stöttas, erkänns och belönas på ett korrekt sätt. De har även ett behov av att bättre identifiera, spåra och utbilda innovatörer för att nyttja deras fulla potential. Utifrån detta formulerades forskningsfrågan, "Hur kan företaget öka nyttjandet av sin innovativa förmåga?", som kompletterats med underfrågor för en mer systematisk och djupgående lösning. I studien användes tre metoder, intervjuer, en enkät och en workshop. Intervjuerna genomfördes för att fånga kontexten och samla in vilka specifika faktorer som påverkar innovatörer på det studerade företaget, som en verifiering och komplement till litteraturstudien. Enkäten undersökte generaliserbarheten i de tidigare funna faktorerna samt verifiera deras existens och betydelse i hela företaget, genom det kvantitativa resultatet. Workshopen syftade slutligen till att låta ett antal av företagets innovatörer forma åtgärdsplaner, specifikt anpassade för företaget utifrån de tydligast framträdande hindren för innovation funna från enkäten. Studien har resulterat i rekommendationer gällande vilka hinder för innovation som är viktigast att adressera, hur man motiverar och identifierar innovatörer samt hur företaget kan öka nyttjandet av sin innovativa förmåga. Workshopen, vilken binder samman resultatet från de tidigare datainsamlingarna, resulterade i tre åtgärdsplaner. Första åtgärden var att införa en strategi för realisering av innovationer. Andra åtgärden rekommenderade skapandet av en grupp som hanterar inkubationen av innovationer och hjälper idégivare att driva dessa mot realisering. Slutligen föreslogs att implementerandet av en experimentell kultur skulle gynna innovationsklimatet. Nyckelord: Intraprenörskap, Innovationsförutsättning, Innovationshinder, Innovatörsmotivation, Innovationsförmåga

Corporate spin-offs have been on the rise in recent years and this trend has captured the interest from corporations worldwide who are looking to manage change and innovation in a new and exciting way.  This research includes primary data from case studies conducted through semi-structured interviews and secondary data from previous research around the subject area. Prior research has highlighted the financial aspect of spin-offs as well as university driven spin-offs while this research features learnings from two Stockholm based spin-offs and their views on organizational success and the relationship between the parent company and the spin-off. This research highlights the motives behind introducing a spin-off and how technological advancements has impacted the success of the spin-off.  The findings of this research are underlined by the spin-offs ability to make use of the parent company’s expertise and highly focused business departments which helps the spin-off focus on its core competencies. In addition, the findings suggest that the motives behind introducing a corporate spin-off in 2017 are related to improving the customer experience while making modifications correlated to the cost structure, which most often attracts a new customer segment.  Throughout the research, it was evident that spin-offs often collaborate with external partners hired by the parent company. Because of this, this research provides insights from third party vendors with significant experience in technology startups, operational strategies and spin-off processes.  This research contributes to the field of industrial management by demonstrating local developments in innovation management techniques while also showcasing how consumer trends influences business decisions.

隨著科技的進步，人類藉由大規模機械化耕作以及農藥和化肥的輔助，使得農作物產量大幅提昇，亦使得多數人類得以免於飢餓。然而，現代化耕作方式卻破壞大自然的環境；大幅使用化肥的結果，造成地力耗竭及土質酸化；農藥亦破壞了自然生態以及成為人類文明病的元兇。此種情況下，許多國家及團體於近來均努力提倡回歸自然的生活形態，從最基本的飲食及衣著，乃至於美容、居家甚至健康保健等方面均興起一股訴求有機時尚的生活形態。因此，在消費者需求的一端，以健康及環保為主要考量而對有機產品所產生的需求亦逐漸成長。此種情況下，也造成有機產品相關產業上下游的發展。 過往的研究重點大部分均偏重於有機農業發展因素的探討、行銷相關的發展策略、關鍵成功因素等行銷層面或理論層面的探討，對於組織能耐、動態能耐以及經營模式轉變的動態歷程研究方面著墨較少。因此，本論文研究主要即在探討這兩種機制下的創業過程與管理，以兩家有機創業公司及兩個既有企業之內部創業為研究對象，進行深入的個案研究，同時亦進行此兩種創業機制的比較。期能有一些實務上與學理上的貢獻。 本研究希望瞭解的議題主要可歸納為以下三點： 一、 有機領域既存企業之新創公司的進入方式以及其於面臨內外部條件下所建構的創業模式為何？ 二、 有機領域新創事業之創業者的進入方式以及其於面臨內外部條件下所建構的創業模式為何？ 三、 兩者在建構新企業後於經營模式上的異同處為何？ 本研究採取「多重個案分析」的「個案研究法」，透過深度訪談並輔以次級資料收集的方式，來瞭解個案公司如何運用創業初期內外部的各項條件建立經營模式，並得到以下結論： 一、 有機集團內部創業之新事業發展上，透過相關多角化的方式，有助於集團協助新事業共享集團資源。 二、 有機創新事業之創業者於創業初期利用原有知識以及連結外部資源的方式，有助於核心能耐建構。此外，因內外部條件之限制與自身定位，於進入方式上傾向於選擇建構實體通路。 三、 有機創新事業之集團內部創業與新創事業於發展上，路徑相依性扮演重要的角色。 四、 有機創新事業透過高度連結外部資源的方式，增加自身可運用的資源。 五、 有機創新事業根據自身定位針對利基市場的潛在顧客需求開發相異的商品及服務，有助於價值創造。 六、 有機創新事業透過產品品質確保的方式，有助於潛在風險之降低。 / As the improvement of technology, people gain much more crops and keep most people from starving with the aid of pesticides, chemical fertilizers and large scale cultivation of mechanization. However, the modern cultivation destroys the environment. Under the circumstances, Many Countries and groups advocate leading a natural life. From the basic diet and clothing to cosmetology, living and health caring, people appeal for the organic life style. For the reason, the demand for the organic products is increasing gradually, and makes the development of the related industry. The past research put much emphasis on the discussion of the marketing or theoretical aspects such as the developing factors of organic agriculture, marketing strategies, and key successful factors. However, the research about the organizational capacity and the dynamic process of transforming of business model is less. For the reason, the essay made a research on the organic related firms with the means of case study in order to get new enlightenment and provide some suggestions for the industry and make some contributions for academia. The issues the research wants to know can be generalized into the following three points: 1. What is the entering way the new-established firms of the existing corporations in organic field take, and what is the business model established under their internal and external conditions? 2. What is the entering way the entrepreneurs in organic field choose, and what is the business model established under their internal and external conditions? 3. What are the differences between the two in business models? The research adopted multiple cases analysis and case study to know how the selected firms made use of their initial conditions to establish the business models through deeply interview and secondary data collected. The research got the following conclusions: 1. When an organic group develops the new business, related diversification facilitates the group to assist its subsidiary in establishing the business model with sharing the group’s resources. 2. The entrepreneur of the organic innovative business uses the original knowledge and connects external resources, which assists the firm in establishing the core competence. Besides, because of the position and the restriction of internal and external conditions, the entrepreneur tends to choose to establish the concrete channel in the entering way. 3. The path dependency plays an important role in the development of the groups’ diversification and start-up business of the organic innovative business. 4. Highly linking external resources assists the organic innovative business in increasing the resource. 5. Targeting the niche market to develop products and services assists the organic innovative business in creating values. 6. Ensuring quality of products assists the organic innovative business in decreasing the potential risk. Keywords: entrepreneurship, intrapreneurship, organic industry, dynamic competence, diversification

Este estudo foi realizado com o objetivo de investigar a percepção de executivos (as) sêniores quanto a possibilidade de empreender dentro de uma organização contemporânea, pontuar as barreiras percebidas por eles (as) e apresentar os caminhos percorridos afim de superar tais barreiras. A percepção de executivos (as) brasileiros (as) quanto a possibilidade de empreender dentro de uma organização nem sempre é positivamente unânime. As barreiras enfrentadas, muitas vezes, os (as) fazem perecer diante deste desafio. E como os (as) bem-aventurados (as) executivos (as) superam estas barreiras é de fato uma questão que requer maior entendimento. Outros fatores que merecem luz são como o poder político e a diferenciação de gêneros dentro das organizações pode influenciar o Intraempreendedorismo. Os achados da pesquisa indicaram que: 3% dos entrevistados (as) não acreditam ser possível empreender dentro de uma organização, 17% acreditam que depende do tipo de organização e 80% acreditam ser possível. De acordo com os dados pesquisados, conclui-se que empreender numa organização depende de uma combinação entre o mindset empreendedor das pessoas, um ambiente favorável que estimule as pessoas a trazerem suas ideias para mesa, uma cultura organizacional que permita a experimentação (tolerância a erros) e que as iniciativas estejam alinhadas a estratégia corporativa. A pesquisa baseou-se no depoimento de 35 executivos (as) brasileiros (as) que tiveram destaque dentro de organizações de grande porte. Como estratégia de pesquisa foi adotada a pesquisa narrativa e para a coleta de dados foram utilizadas entrevistas semi-estruturadas individuais. A interpretação dos dados se deu por meio da análise de conteúdo categorial (Bardin, 1977). É fato que o empreendedorismo está na pauta das empresas e aquelas que não vencerem os obstáculos no desafio de criar um ambiente que estimule a inovação, e não conseguir reter e atrair os profissionais adequados a essa expectativa, poderão ser insustentáveis a longo prazo e até ter sua sobrevivência ameaçada. / This study was carried out with the objective of investigating the perception of senior executives as to the possibility of undertaking within a contemporary organization, to punctuate the barriers perceived by them and to present the paths covered in order to overcome such barriers. The perception of Brazilian executives as to the possibility of undertaking within an organization is not unanimous. The barriers faced often make them perish in the face of this challenge. In addition, how blessed executives overcome these barriers is in fact a question that requires further understanding. Other factors that merit light are how political power and gender differentiation within organizations can influence intrapreneurship. At the end, it was possible to find out that: 3% of respondents do not believe it is possible to undertake within an organization, 17% believe that it depends on the type of organization and 80% believe it is possible. Given the data, it is concluded that undertaking in an organization depends on a combination of the entrepreneurial mindset of the people, a favorable environment that stimulates people to bring their ideas to the table, an organizational culture that allows experimentation (tolerance to errors) and initiatives are aligned with corporate strategy. The research was based on the testimony of 35 Brazilian executives who were prominent in large organizations. As a research strategy, narrative research was adopted and individual semi-structured interviews were used for data collection. Data interpretation was made through categorical content analysis (Bardin, 1977). It is a fact that entrepreneurship is on the agenda of companies and those who do not overcome obstacles in the challenge of creating an environment that stimulates innovation, and is unable to retain and attract professionals to that expectation, may be unsustainable in the end and until their survival threatened

Frågeställning och syfte Syftet med studien är att synliggöra hur företag arbetar för att främja intraprenörskapet hos sina medarbetare, med två tillhörande problemformuleringar. Vilka faktorer är avgörande för att främja intraprenörskapet inom IT-branschen? Hur påverkar idégenerering, ledarskap och kultur intraprenörskap?   Teori Det teoretiska kapitlet är uppbyggt efter intraprenörskap, idégenerering, ledarskap och kultur vilket utgör grunden för studien.   Metod Denna studie har inriktat sig mot en kvalitativ metod med ett deduktivt synsätt, som inneburit semi-strukturerade intervjuer med fem ledande befattningshavare inom IT-branschen.   Resultat Det som framkommit av studien är att vissa aspekter har en avgörande roll för intraprenörskapet. Medarbetarna måste först och främst vara förändringsbenägna, dessutom ska det finnas möjlighet för medarbetarna att framföra kreativa idéer som hanteras internt på företaget. Detta ska med fördel genomföras med ett delegerande ledarskap. Slutligen ska företagskulturen vara öppen och det ska föras en kontinuerlig diskussion kring förändringar och möjligheter mellan medarbetare och ledare. / Purpose and problem formulations The purpose of this study has been to demonstrate the way in which companies work to promote intrapreneurship amongst their employees. We focused on two related problem formulations to conduct this study. The first being factors that are crucial for promoting intrapreneurship in the IT-Industry, and the second being how idea generation, leadership, and culture affect intrapreneurship.   Theory The purpose, and basis, for this study is idea generation, leadership, and culture, which formed the theoretical chapter.   Method This study focused on qualitative research with a deductive approach. Included in the study are five semi-structured interviews with various senior executives in the IT-industry.   Result The result of the study found that certain aspects play a crucial role for the intrapreneur. Employees must first and foremost be change-oriented. In addition there should be opportunities for employees to come up with creative ideas that are managed internally at the company. This should be done with delegated leadership. Finally, the corporate culture must be open, as this will harbor an environment for discussion in both change and opportunity between employees and their leaders.

Submitted by Rodrigo Burgers (rodrigoburgers@uol.com.br) on 2013-06-04T00:40:36Z No. of bitstreams: 1 Dissertacao_Rodrigo Burgers_v2_final.pdf: 1237500 bytes, checksum: 1beb396b58ec32bc62d4818b036e6fa0 (MD5) / Rejected by Suzinei Teles Garcia Garcia (suzinei.garcia@fgv.br), reason: Bom dia Rodrigo, Por favor, alterar o ano da dissertação de 2012 para 2013. Grata. Suzi 3799-7876 on 2013-06-04T13:42:29Z (GMT) / Submitted by Rodrigo Burgers (rodrigoburgers@uol.com.br) on 2013-06-04T14:24:06Z No. of bitstreams: 1 Dissertacao_Rodrigo Burgers_v3_final.pdf: 1524277 bytes, checksum: d0a55e7f9f8c89dd47d638bfcbbbbd51 (MD5) / Approved for entry into archive by Suzinei Teles Garcia Garcia (suzinei.garcia@fgv.br) on 2013-06-04T14:29:20Z (GMT) No. of bitstreams: 1 Dissertacao_Rodrigo Burgers_v3_final.pdf: 1524277 bytes, checksum: d0a55e7f9f8c89dd47d638bfcbbbbd51 (MD5) / Made available in DSpace on 2013-06-04T14:52:02Z (GMT). No. of bitstreams: 1 Dissertacao_Rodrigo Burgers_v3_final.pdf: 1524277 bytes, checksum: d0a55e7f9f8c89dd47d638bfcbbbbd51 (MD5) Previous issue date: 2013-05-10 / Devido as constantes mudanças nos setores industriais e nas organizações, se tornou extremamente importante estar adaptado estrategicamente e estruturalmente. Estratégias de investimento e inovação são fundamentais para o sucesso corporativo, que não pode contar mais apenas com o aumento da eficiência operacional. O Corporate Venture pode ser esta alternativa estratégica e elevar a performance das empresas quando executado com sucesso e alinhado com a estratégia corporativa. Este estudo inicia-se com uma revisão da literatura sobre o corporate venture, estratégias deliberadas e emergentes e a organização empreendedora, que fornece subsídios para a pesquisa empírica realizada na empresa multinacional Whirlpool. Após a revisão e consolidação da base teórica em um framework, utilizou-se o método de estudo de casos para aprofundar a compreensão do tema no Brasil, buscando identificar sua importância estratégica para a empresa e quais os elementos influenciadores do desenvolvimento do novo negócio estavam presente e como eles se modificaram ao longo da jornada. Este estudo observou evidências que o desenvolvimento de novos negócios é uma alternativa estratégica não somente para o crescimento dos lucros econômicos da empresa, mas também uma alternativa para desenvolver novas competências e diversificar os negócios para uma empresa que enfrentava baixas taxas de crescimento em seu principal mercado de atuação. Observou-se a presença de diversos elementos influenciadores do corporate venture, com destaque para a disponibilidade de recursos fornecidos pela empresa-mãe (marca, financiamento e pessoas), suporte do top management e sistema de recompensas. Os resultados deste estudo são uma contribuição tanto acadêmica quanto executiva, possibilitando que gestores de novos negócios e altos executivos possam enriquecer seu conhecimento sobre a gestão e estratégia de novos negócios em organizações estabelecidas.

La thèse s’intéresse à la gouvernance des projets innovants dans les grands groupes, notamment à l’action des middle managers intrapreneurs (MMI) auprès des dirigeants afin de promouvoir des innovations de rupture et de faire évoluer leur position au sein du groupe. La littérature met en évidence les limites de la gouvernance classique et l’intérêt d’une approche cognitive. La thèse propose ainsi un cadre dynamique, identifiant le poids respectif des aspects cognitifs et disciplinaires au cours de l’évolution du projet. Elle se focalise sur la dynamique centre/périphérie du pouvoir et la stratégie du MMI. Trois phases de développement (émergence, transformation et diffusion) sont identifiées, permettant de caractériser à chaque étape les logiques des acteurs, compte tenu de l’importance relative des attributs de pouvoir, d’urgence et de légitimité. Quatre ensembles de propositions, s’appuyant sur la théorie des parties prenantes, sont avancées : sur l’évolution des connaissances, du mode de contrôle, du mode d’échanges et des attributs possédés par le MMI au cours du projet. Elles sont confrontées à l’étude d'un cas d'innovation de rupture au sein d’un grand groupe français. Celui-ci est un succès de marché mais le groupe n'en retire qu'un bénéfice limité en raison de choix stratégiques divergents par rapport aux recommandations des porteurs du projet, exprimant la persistance d’une dissonance cognitive entre les dirigeants et les MMI. Le cas illustre ainsi le poids dominant de l’attribut pouvoir-hiérarchie au détriment de la connaissance, de même que la limite de certaines pratiques managériales (stratégies d’alliances…). En conclusion, la thèse avance qu’il s’agit de causes possibles de la difficulté des grands groupes à créer les ruptures. / The thesis deals with the governance of innovative projects inside large organizations, in particular with the action of Intrapreneur Middle Managers (IMM) with the top executives in order to promote a disruptive innovation and make evolve their own status within the Group. The literature analysis highlights the limits of the standard governance approach and the benefit from a cognitive approach. With this logical, the thesis proposes a dynamic framework, identifying the respective weights of cognitive and disciplinary sides during the project development. It focuses on the centre/periphery of power and the IMM strategy. Three phases of development are identified (emergence, transformation, spreading), allowing specifying at each step the players intents, considering the relative influence of power, emergency and legitimacy attributes. Four sets of proposals, leaning on the stakeholders’ theory, are proposed: on knowledge development, control mode, exchange mode and attributes owned by the IMM during the project. They are tested though a disruptive innovation case within a large French corporation. This project appears to be a market breakthrough but a limited success for the Group because of strategic decisions different from the project owners recommendations. It expresses the remaining of a cognitive dissonance between the top executives and the IMM. The case illustrates the dominant weight of the power-hierarchy attribute to the detriment of knowledge, as well as the limits of some managerial practices (alliances strategy…). In conclusion, the thesis suggests that they are possible causes of the large group’s difficulties to create disruptions on the market.