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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
161

“For here or to go?” Migrant workers and the enforcement of workplace rights in Canada: temporary foreign workers in the British Columbia hospitality sector

Allen, Danielle 14 September 2017 (has links)
Why do temporary foreign workers employed in the British Columbia hospitality sector have difficulty enforcing their workplace rights? Using the themes of people, place and time, this thesis explores the demand and supply of migrant workers in the British Columbia hospitality sector, and the challenges temporary foreign workers face at the intersection of immigration law, employment law, occupational health and safety law, and workers’ compensation law. The thesis argues that the low-skilled Temporary Foreign Worker Program shifts the negative consequences of unfair working conditions and workplace health and safety risks over people, place and time: from Canadian workers and employers onto temporary foreign workers; from Canada to elsewhere; and from the present into the future. Workplace rights are not enough for hospitality sector workers, what is needed is better tools for the enforcement of those rights. / Graduate
162

"Tillsammans gör vi världen lite godare" : En retorisk analys av hur tre hamburgerkedjor förmedlar hållbarhet på Instagram

Hartelius, Alexander, Stjärna, Daniel January 2018 (has links)
No description available.
163

Relación entre marca e intención de compra en restaurantes tradicionales de fast food en personas de 18 a 35 años que consumen en el sector 6 de Lima Metropolitana / The relationship between the brand and the purchase intention in traditional fast food restaurants in 18 to 35-year-old people that consume in sector 6 of Metropolitan Lima

Desposorio Paredes, Yashayra Vannia, Pimentel Rabines, Mariell Alessandra 19 January 2021 (has links)
Los restaurantes de fast food han tenido una gran acogida en el Perú, ya que, en los últimos años, aumentaron sus ventas y abrieron nuevos locales; sin embargo, con la aparición del e-commerce se desconoce qué tanto ha cambiado el desempeño de los restaurantes tradicionales en este sector. Partiendo desde este punto, la presente tesis, busca conocer la existencia de una relación entre la marca y la intención de compra en restaurantes tradicionales de fast food en personas de 18 a 35 años que consumen en el sector 6 de Lima Metropolitana. Así como también, conocer si tres de las dimensiones de la marca (calidad percibida, riesgo percibido y valor de cliente), pueden generar una intención de compra en estos restaurantes. La metodología empleada en esta investigación tuvo un alcance correlacional y un diseño no experimental/transeccional/correlacional-causal; además, se utilizó una investigación exploratoria como soporte, la cual tiene la siguiente estructura: En primer lugar, se realizaron tres entrevistas a profundidad, con el objetivo de conocer el sector; así mismo, se realizaron dos focus group de ocho personas entre 18 a 35 años, para conocer más acerca del consumidor y sus preferencias. En segundo lugar, se aplicaron 250 encuestas efectivas en escala de Likert, con preguntas divididas de forma equitativa entre las dimensiones de la marca y la variable intención de compra; obteniendo como resultado que el valor del cliente es la dimensión con la correlación más alta. Adicionalmente, se muestra una comparación con los resultados obtenidos en otro país, así como también, las conclusiones y recomendaciones a los usuarios interesados en el tema. / In the last few years, fast food restaurants have been well received in Peru with their increased sales and their new establishments; however, there is nothing that proves how traditional restaurants performance has changed in this sector after e-commerce appeared. This investigation seeks to know about the existence of a relationship between the brand and the purchase intention in fast food traditional restaurants in 18 to 35-year-old people that consume in sector 6 of Metropolitan Lima. Also, to figure out if the brand’s dimensions (perceived quality, perceived risk, and customer value) could generate a purchase intention in this kind of restaurants. For this investigation, the methodology had a correlational scope with an non experimental/cross-sectional /causal-correlational design; in addition, as support was used an experimental investigation that handles the following structure: First, three in-depth interviews that were made with the objective of knowing more about the sector, at the same time, two focus group to know better about the consumers and their preferences. In second place, 250 surveys were applied on a Likert scale with questions divided in an equitable way between the brand’s dimensions and the purchase intention variable, in which the obtained results prove that customer value is the dimension with the highest correlation. In addition, there is a comparison with the obtained results in another country, as well as provided conclusions and recommendations for interested users. / Tesis
164

Pizzas Métricas

Andrade Zeña, Carmen Rosa, Camasca Arotinco, Deyvi Alexis, Castillo Tipiana, Jahayra del Carmen, Chempen Pardo, Vilma Cecilia 18 July 2019 (has links)
Este proyecto empresarial explora la idea de negocio para la introducción de un restaurante de comida rápida saludable llamado “Pizzas Métricas” en el área de Lima metropolitana. Su actividad principal será la producción, elaboración y comercialización de pizzas artesanales con sabores variados vendidas al peso. Este formato surge de un proyecto en conjunto de los alumnos de la carrera de negocios de la Universidad Peruana de Ciencias Aplicadas (UPC). A partir de las investigaciones se determinó que existe un nicho de mercado de pizzas artesanales no satisfecho por la oferta de restaurantes de comida rápida en Lima metropolitana. La meta es captar al consumidor de pizzas con productos de alta calidad, pero con la diferencia que la presentación será exactamente con el tamaño que el cliente desee. Esto para facilitar la decisión de compra y permitir un acercamiento diferente con el consumidor, al dejarles decidir las dimensiones exactas de su pizza y brindándole la oportunidad de probarla antes de adquirirla. Para su puesta en marcha se necesitará una inversión inicial de S/ 71,678.20; distribuido en maquinaria y equipos S/ 34,080.00, herramientas S/ 2,180.00, muebles y enseres más gastos pre operativos S/ 15,418.200 y finalmente el capital de trabajo S/. 20,000.00. El financiamiento está comprendido; el 50% en un prestamos de terceros y el otro 50% de los aportes de los accionistas. Finalmente, se estima recuperar la inversión en el octavo mes de operaciones. / This enterprise project explores the business idea for the introduction of a healthy fast food restaurant called “Pizzas Métricas” in the area of Lima. Its main activity will be the production, making and selling of artisanal pizzas with various tastes sold by weight. This idea is extrapolated from a mixture of different projects from students of the Peruvian University of Applied Sciences (UPC). From research it has been determined that there is a market niche unfulfilled by the offer of the current fast food restaurants in the Lima area. Our goal is to attract the pizza consumer with high quality products with the twist that the pizza will be exactly the size the customer desires. This will ease the purchase decision and to allow a different approach to the customer by allowing them to decide the exact dimensions of their pizza and allowing them to try it buying it. The initial investment will be for S/ 71,678.20; distributed between machinery and appliances for S/ 34,080.00, tools S/ 2,180.00, furniture and other operational expenses for S/ 15,418.20 and working capital of S/ 20,000.00. The financing will be composed as follows: 50% with a loan from a third party and the other 50% from the contributions of the shareholders. Is estimated that the investment will be recovered by the 8th month of operations. / Trabajo de investigación
165

International Market Assessment and Entry – United States’ Fast Casual Firm Entering the Brazilian Food Market

Bizzotto Magalhaes Garcia, Rafael 20 June 2019 (has links)
No description available.
166

”Vill du ha plusmeny till det samhällsansvaret?” : - En språkvetenskaplig och filmanalytisk studie om effekten av Covid-19 på svenska hamburgerkedjors marknadsföring / “Would you like to supersize that social responsibility?” : – A linguistic and film analytic study about the effects of Covid-19 on the marketing of Swedish hamburger restaurants

Lindqvist, Wilhelm January 2020 (has links)
Denna studie syftar till att undersöka hur Sveriges tre största hamburgerkedjor tagit sig an Covid-19- krisens utmaningar i sina reklamfilmer. Förhoppningen är att resultatet ska kunna bidra med kunskap om hur kriser av det här slaget kan hanteras när det handlar om marknadsföring samt hur marknadsföringen i sig kan uppfattas, både av mottagare och av de som står bakom den. Studien har analyserat åtta reklamfilmer, hälften från 2019 och hälften från 2020 för att kartlägga dels vad som kännetecknar de olika hamburgerkedjornas reklam under dessa år men också hur kedjorna vill framställa sig i sina mottagares ögon och om det har förändrats i och med Covid-19. Detta har gjorts med filmanalyser för de visuella och semiotiska resurserna i reklamfilmerna men också textanalyser med hjälp av den systemisk-funktionella lingvistikens metafunktioner för en bredare förståelse av de övergripande budskapen. Resultaten visar på likheter i kedjornas sätt att bygga upp sina reklamfilmer 2020 runt det övergripande budskapet att man tar Covid-19-viruset på allvar och prioriterar kundsäkerhet och samhällsansvar. Alla tre verksamheter är också noga med att framstå som givande och inte krävande. Det finns dock också skillnader i hur man förmedlar detta, exempelvis när det gäller distans till mottagaren, kampanjer och rollen som respektive kedja ämnar ta på sig i relation till mottagaren. Vidare går det även att identifiera återkommande mönster i resultaten från både tidigare forskning och reklamfilmerna från 2019 i alla tre kedjors Covid-19-anpassning där framförallt lättsamhet kontra allvar är tydligt.
167

Fast Food Consumption and Its Associations With Obesity and Hypertension Among Children: Results From the Baseline Data of the Childhood Obesity Study in China Mega-Cities

Zhao, Yaling, Wang, Liang, Xue, Hong, Wang, Huijun, Wang, Youfa 06 December 2017 (has links)
BACKGROUND: China has seen rapid increase in obesity and hypertension prevalence and fast food consumption over the past decade. We examined status and risk factors for Western- and Chinese fast food consumption and their associations with health outcomes in Chinese children, and examined how maternal factors were associated with child health outcomes. METHODS: Data of 1626 students aged 7-16 (11.6 ± 2.0) years and their parents in four mega-cities across China (Beijing, Shanghai, Nanjing, and Xi'an) were collected in the 2015 baseline survey of the Childhood Obesity Study in China Mega-cities. Weight, height, waist circumference, and blood pressure were measured. Food intake was assessed using questionnaire. Mixed models were used to examine the associations. RESULTS: Among the children, 11.1% were obese, 19.7% were centrally obese, and 9.0% had hypertension. Obesity prevalence was much higher in boys than in girls (15.2% vs. 6.9% and 27.4% vs. 11.7%, respectively, both P < 0.001). About half (51.9% and 43.6%) of children consumed Western and Chinese fast food, respectively, over the past 3 months. Compared to those with college or above maternal education level, those with elementary school or below maternal education level were 49% more likely to consume Western fast food (odds ratio [OR] and 95% confidence interval [CI]: 1.49 [1.10-2.03]). Chinese fast food consumption rate increased by 12% with each year of increase in child's age (OR and 95% CI: 1.12 [1.02-1.23]). No significant associations between fast food consumption and health outcomes were detected. Adjusting for Western fast food consumption, children with lower maternal education were 71% and 43% more likely to have obesity and central obesity (ORs and 95% CIs: 1.71 [1.12-2.61] and 1.43 [1.00-2.03], respectively), and maternal body mass index was positively associated with child obesity, central obesity, and hypertension (ORs and 95% CIs: 1.11 [1.06-1.17], 1.12 [1.07-1.17], and 1.09 [1.03-1.15], respectively). Results were similar when Chinese fast food consumption was adjusted for. CONCLUSIONS: The prevalence of fast food consumption, obesity and hypertension is high among children in major cities in China. Maternal factors affect child outcomes.
168

“DOING DIFFERENCE” AND HEALTH: AN EXAMINATION OF SEX, GENDER ORIENTATION AND RACE AS PREDICTORS OF FAST FOOD CONSUMPTION, ALCOHOL CONSUMPTION, AND SEXUAL RISK IN EMERGING ADULTHOOD

Wade, Jeannette Marie January 2017 (has links)
No description available.
169

Consumer Loyalty in Fast-Food Restaurants in Saudi Arabia

Bukhari, Sulafah January 2015 (has links)
This study assesses the loyalty behaviour of consumers in fast-food restaurants in Saudi Arabia by studying the antecedents and the consequences of loyalty behaviour. The sample consisted of 231 Saudis and non-Saudis living in Saudi Arabia. They were approached using the “snowball” technique. Participants were all over the age of eighteen, and they were customers of Al-Baik restaurants. Data was collected through a face-to-face questionnaire, and analyzed using SPSS software. Specifically, Cronbach’s Alpha test, Pearson correlation coefficient, Spearman correlation coefficient, and multiple regression analysis were used. Results show that significant relationships exist between the antecedents and the consequences of loyalty behaviour. It is also indicated that participants’ personalities and values were significantly related to the loyalty behaviour of consumers in Saudi Arabia. The major limitation of this study is that it was conducted in only one city, Jeddah. Therefore, additional research should be carried out in other cities with larger samples. The research results offer compelling evidence that Saudi loyalty behaviour differs from Western behaviour. Therefore, it suggests that international fast-food operators in Saudi Arabia should take local factors into account when formulating marketing strategies, such as the role of women and youth in Saudi society. This thesis makes a novel contribution to the literature, as it is the first to model the antecedents and the consequences of loyalty behaviour of consumers in a single study. It is also the first to study contributed to the literature to examine the relation between the Six Dimensional Achievement Motivation Scale (Jackson, Ahmed, and Heapy, 1976), Rokeach Value System (1973), and loyalty behaviour of consumers.
170

國際連鎖速食業地區經營者對供應商之管理策略

葉文琦, Yeh ,Wen Chi Unknown Date (has links)
由於國際連鎖速食業地區經營者(Market Operator)的主要資本投入,包括:原料採購、餐飲設備投資、設計裝修、人員訓練、以及租用不動產時,都牽扯到被陷入或轉換成本偏高的問題,以致對於既有資源供應商之續約談判時處於不利的地位。   本研究主要從交易成本理論、陷入成本及專屬資產、買賣方之交易關係等理論解析國際連鎖速食店的地區經營者提高取得上述資源的議價能力(Bargaining Power)的管理策略,並透過業界專家實證其可行性。   經研究結果顯示,國際速食連鎖業地區經營者可以從「降低專屬陷入成本的投入」、「促使主要供應商投入專屬資產」、「善用其他交易影響者的力量」等三個方向來提高議價能力,並可根據資源特性的不同,而採取不同的策略行動。

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