Sammanfattning - Uppsats Den här uppsatsen har som syfte att undersöka hur klädföretaget H&M använder visuell retorik ur ett socio-semiotiskt perspektiv för att skapa trovärdighet i sin reklamfilm om återvinning. Genom en analys av visuell retorik ur ett socio-semiotiskt perspektiv undersöks reklamfilmen Bring it on som publicerades av klädföretaget H&M 2017 i marknadsföringssyfte för deras återvinningsboxar. Analysen visar att H&M använder ethos, logos och pathos för att få konsumenterna känslomässigt engagerade och känna sig som en del av en gemenskap. De använder socio-semiotiska metafunktioner för att generera en tydlig varumärkesidentitet som tilltalar den tilltänkta målgruppens moraliska kompass.   Sammanfattning - medieproduktion Lajka och de busiga bokstäverna är en barnbok som handlar om Lajka som upplever tidiga tecken på dyslexi. Bokens syfte är att öka medvetenheten och upptäcka tidiga tecken för lässvårigheter och dyslexi hos barn. Boken är till för att barnen ska kunna känna igen sig i Lajka och illustrationerna, i hennes känslor och svårigheter. Den vuxne som läser boken med barnet kan använda boken för att se varningssignaler för lässvårigheter. Detta genom att vara uppmärksam på vissa tecken som förklaras för den vuxna i början av boken.

As informações acerca da performance e impacto socioambientais do fornecedor e do produto são necessárias para o exercício do consumo de forma sustentável. O conhecimento dos impactos socioambientais advindos da produção, uso e pós-consumo é requisito para a livre escolha dos consumidores por produtos que apresentem impactos socioambientais positivos em qualquer dessas fases de seu ciclo de vida. Um dos instrumentos para o alcance do desenvolvimento sustentável é possibilitar o consumo de produtos que utilizem menos recursos finitos da natureza e que tragam melhorias sociais como suas consequências. No Brasil, o fundamento para a inclusão dos dados socioambientais do produto nas informações veiculadas ao consumidor está presente no ordenamento jurídico, na garantia de acesso à informação e no direito à preservação do meio ambiente, ambos inseridos no rol dos direitos constitucionais fundamentais, ao lado do princípio da dignidade da pessoa humana, bem como em preceitos do Código de Defesa do Consumidor e da legislação ambiental. A função social da empresa decorrente do princípio constitucional da função social da propriedade também justifica o dever de veiculação dos dados referentes ao impacto socioambiental de seus produtos e acerca do comportamento socioambiental da empresa. A veiculação desses dados beneficia a concorrência, acarretando o aperfeiçoamento dos próprios meios de produção para atrair os consumidores que optam por produtos sustentáveis. Os deveres de clareza e veracidade, decorrentes do princípio da boa-fé objetiva previstos no CC e CDC, necessitam ser observados na veiculação dessas informações para evitar a maquiagem socioambiental, que é a divulgação da falsa imagem de preocupação socioambiental ao produto. A essencialidade ou utilidade das informações é o parâmetro para sua veiculação sob o risco de ocorrer seu excesso, que impede a correta compreensão de todos os dados apresentados. Até os riscos de impactos socioambientais ainda não comprovados cabem ser informados em atenção ao princípio da precaução. O repasse dessas informações pode e deve ocorrer por todos os meios de comunicação utilizados para a divulgação dos produtos, ressaltando-se o papel da rotulagem. / The information concerning the social-environmental impact of the product and the of the producers performance are necessary for the exercise of the sustainable consumption. The knowledge of the social-environmental impacts of the life cycle impact of the product is a requisite for the free choice of the consumers for products that present positive social-environmental impacts in any of these phases of its cycle of life. One of the instruments for the reach of the sustainable development is to make possible the consumption of products that use less finite resources of the nature and that they bring social improvements as its consequences. In Brazil, is possible to conclude that the legal system establishes the inclusion of the social-environmental data of the product in the information propagated to the consumer. Brazilian Constitution imposes the guarantee of access to the information, the consumer protection and the right of the preservation of the environment, as well as the dignity of the person human being. The social function of the companies, based in the constitutional principle of the social function of the property also justifies the duty of propagation of the referring data to the social-environmental impact of its products and concerning the social-environmental behavior of the company. In the legislative basis, there are strong rules concerning information in the Code of Defense of the Consumer and the environmental legislation. The propagation of these data benefits to the competition, creating incentives to the companies improving the means of production to attract the consumers that opt to sustainable products. The duties of clarity and veracity, attached with the good-faith principle established by Civil Code and Consumer Defense Code, need to be observed in the propagation of this information to prevent the greenwashing, that it is the propagation of the false image of social-environmental concern to the product. The essentiality or utility of the information is the parameter for its propagation under the risk to occur its excess, which hinders the correct understanding of all the presented data. Until the risks of social-environmental impacts not yet proven, they fit to be informed in attention to the Precautionary Principle. The view of this information can and must occur by all means of communication used for the spreading of the products, standing out itself the paper of the labeling.

This thesis seeks to uncover women’s concerns about chemicals in the household, and, more specifically, in cleaning products. The research is based on semi-structured interviews with women who are primarily responsible for household cleaning and who consciously avoid conventional cleaning products. From a sociological standpoint, the topic remains unstudied. The women were critical of greenwashing and the institutions responsible for chemical regulation. Further, the women’s chemical-free lifestyle defied conventional definitions of activism. Sociological theories of risk are used to help understand women’s avoidance of chemicals. It was found that tenets of the precautionary principle were reflected in their reasoning for avoiding chemicals. Recent biomonitoring and body burden studies have influenced women’s knowledge of chemical risk and their decision to avoid them. The thesis demonstrates that risk-management, in this context, has become an individualized pursuit reflective of the neo-liberal ideology informing chemical regulation. / Canadian Institutes of Health Research

Cette thèse développe l’analyse d’une politique économique environnementale appliquée dans le cadre d’une économie ouverte et dans celui d’une économie fermée. Elle étudie les effets sur le bien-être et l’environnement des réglementations volontaire et obligatoire tenant compte de l’hétérogénéité des agents économiques et des pays. Elle s’intéresse en particulier aux différents types d’éco-étiquetages en autarcie (Chapitre 1) et après ouverture au commerce international (Chapitre 2); aux programmes d’apport d’information à plusieurs niveaux (Chapitre 3); et aux taxes sur les émissions et marchés publics écologiques (Chapitre 4). L’analyse montre que non seulement le gouvernement mais également les éco-consommateurs peuvent inciter même les producteurs éco-indifférents à se décider pour l’agir respectueux de l’environnement. Les instruments de politique environnementale induisent auto-sélection et polarisation dans les marchés desservis par des entreprises hétérogènes en termes de productivité. Je démontre que des instruments volontaires peuvent avoir des résultats positifs sur le bien-être et l’environnement. En fonction d’hypothèses précises, ils peuvent également être plus efficaces que des approches obligatoires. Le modèle montre également que quand il y a ouverture au commerce international, la politique écologique a un effet supplémentaire sur le bien-être et sur l’environnement, dépendamment du type de politique et des consciences environnementales des différents pays commerciaux. / This thesis develops an applied environmental economic policy analysis in closed and open economy frameworks. It investigates welfare and environmental outcomes of voluntary and mandatory regulation allowing for heterogeneity across economic agents and countries. Particularly, it focuses on voluntary eco-labels of different types in autarky (Chapter 1) and upon opening to international trade (Chapter 2); multi-tier information provision programmes (Chapter 3); and emission taxes and green public procurement (Chapter 4). The analysis shows that not only the government but also eco-concerned consumers can incentivise even eco-indifferent producers to act more environmentally-friendly. Environmental policy instruments induce self-selection and polarisation in the markets served by firms heterogeneous in their productivity. I demonstrate that voluntary instruments can lead to positive welfare and environmental outcomes. Under particular assumptions, they also can be more efficient than mandatory approaches. The model also shows that upon opening to international trade eco-policy yields additional welfare and environmental effects conditionally on the type of the policy and the environmental awareness difference across trading countries.

As informações acerca da performance e impacto socioambientais do fornecedor e do produto são necessárias para o exercício do consumo de forma sustentável. O conhecimento dos impactos socioambientais advindos da produção, uso e pós-consumo é requisito para a livre escolha dos consumidores por produtos que apresentem impactos socioambientais positivos em qualquer dessas fases de seu ciclo de vida. Um dos instrumentos para o alcance do desenvolvimento sustentável é possibilitar o consumo de produtos que utilizem menos recursos finitos da natureza e que tragam melhorias sociais como suas consequências. No Brasil, o fundamento para a inclusão dos dados socioambientais do produto nas informações veiculadas ao consumidor está presente no ordenamento jurídico, na garantia de acesso à informação e no direito à preservação do meio ambiente, ambos inseridos no rol dos direitos constitucionais fundamentais, ao lado do princípio da dignidade da pessoa humana, bem como em preceitos do Código de Defesa do Consumidor e da legislação ambiental. A função social da empresa decorrente do princípio constitucional da função social da propriedade também justifica o dever de veiculação dos dados referentes ao impacto socioambiental de seus produtos e acerca do comportamento socioambiental da empresa. A veiculação desses dados beneficia a concorrência, acarretando o aperfeiçoamento dos próprios meios de produção para atrair os consumidores que optam por produtos sustentáveis. Os deveres de clareza e veracidade, decorrentes do princípio da boa-fé objetiva previstos no CC e CDC, necessitam ser observados na veiculação dessas informações para evitar a maquiagem socioambiental, que é a divulgação da falsa imagem de preocupação socioambiental ao produto. A essencialidade ou utilidade das informações é o parâmetro para sua veiculação sob o risco de ocorrer seu excesso, que impede a correta compreensão de todos os dados apresentados. Até os riscos de impactos socioambientais ainda não comprovados cabem ser informados em atenção ao princípio da precaução. O repasse dessas informações pode e deve ocorrer por todos os meios de comunicação utilizados para a divulgação dos produtos, ressaltando-se o papel da rotulagem. / The information concerning the social-environmental impact of the product and the of the producers performance are necessary for the exercise of the sustainable consumption. The knowledge of the social-environmental impacts of the life cycle impact of the product is a requisite for the free choice of the consumers for products that present positive social-environmental impacts in any of these phases of its cycle of life. One of the instruments for the reach of the sustainable development is to make possible the consumption of products that use less finite resources of the nature and that they bring social improvements as its consequences. In Brazil, is possible to conclude that the legal system establishes the inclusion of the social-environmental data of the product in the information propagated to the consumer. Brazilian Constitution imposes the guarantee of access to the information, the consumer protection and the right of the preservation of the environment, as well as the dignity of the person human being. The social function of the companies, based in the constitutional principle of the social function of the property also justifies the duty of propagation of the referring data to the social-environmental impact of its products and concerning the social-environmental behavior of the company. In the legislative basis, there are strong rules concerning information in the Code of Defense of the Consumer and the environmental legislation. The propagation of these data benefits to the competition, creating incentives to the companies improving the means of production to attract the consumers that opt to sustainable products. The duties of clarity and veracity, attached with the good-faith principle established by Civil Code and Consumer Defense Code, need to be observed in the propagation of this information to prevent the greenwashing, that it is the propagation of the false image of social-environmental concern to the product. The essentiality or utility of the information is the parameter for its propagation under the risk to occur its excess, which hinders the correct understanding of all the presented data. Until the risks of social-environmental impacts not yet proven, they fit to be informed in attention to the Precautionary Principle. The view of this information can and must occur by all means of communication used for the spreading of the products, standing out itself the paper of the labeling.

Rapid economic development and urban expansion of the Bangkok Metropolitan Region (BMR) places pressure on biomes and communities alike. In a world suffering from the increasing effects of climate change, unchecked urbanisation comes at the expense of carbon sequestrating environments. The modernisation, concretisation and gentrification of this low-lying, deltaic, monsoonal metropolis has seen its traditional, water-based urban morphology replaced with a solid state of perception, parallel to a loss of flood mitigating infrastructure. As the metropolis’ boundaries expand into its hinterlands, agriculturally productive land is being converted to residential, commercial and industrial development and the fate of low-income urban populations and farmers lies in the hands of speculators hoping to capitalise on increasing land values. Combatting this backdrop of neoliberal urbanisation is legislative framework intended to prevent speculation, yet it results in additional ecological damage as landowners clear natural-growth forests and mangroves to meet tax-reducing criterium. The purpose of this thesis is to examine the reasons behind and consequences of under-regulated urbanisation and gentrification and the effects this has had on the vulnerable ecology and communities of the BMR. It provides lessons on how previous short sighted and poor development regulations will have enduring social and environmental consequences long into the future and how adoption of traditional morphological ways-of-life and legislative amendments can limit further damage. The legacy of neoliberal urban development resulting in gentrification and underpinned by conflicting local planning laws are analysed and supported by various theoretical materials, field studies and interviews.

Genom styrning av finansiella medel har gröna obligationer fått en viktig roll i utvecklingen mot ett miljömässigt hållbart samhälle. Extern granskning av gröna obligationer styrs idag genom frivilliga marknadsstandarder, varav GBP är den vanligaste. Dessutom har EU nyligen presenterat en egen frivillig standard med särskild tillsyn. Bättre tillgång till klimatrelaterad information samt tydliga och gemensamma definitioner av gröna aktiviteter är förutsättningar för att investerare mer effektivt ska flytta kapital till miljömässigt hållbara verksamheter för att stötta omställningen till en mindre fossilbaserad ekonomi. I den här uppsatsen visas att dagens betygsättning, olika bedömningsmetoder till trots, torde vara relativt pålitlig, men att det finns utrymme att önska högre jämförbarhet och därmed ökad investerartillit. Tydligare marknadsstandarder kan vara en viktig aspekt för att öka betygens pålitlighet allt eftersom marknaden för gröna obligationer expanderar. Analysen visar att lagstiftning som leder till ökad mängd publicerad granskning genom gröna betyg torde gynna transparensen samtidigt som ryktesrisken vid intressekonflikter bör innebära motvillighet gentemot felaktig bedömning. Samtidigt kan överdriven reglering begränsa möjligheterna för innovation, utveckling och expansion av marknaden som helhet. Det torde därmed vara i lagstiftarens intresse att inte införa alltför sträng reglering, eftersom risk att inte kunna uppnå den finansiering av klimatmålen som önskas då uppstår. Eftersom gröna obligationer är ett internationellt fenomen behöver världens länder arbeta tillsammans mot gemensamma standarder i syfte att nå klimatmålen.  I det fall tvingande reglering ska införas bör den vara på som lägst EU-nivå. För marknadsbalans mellan aktörerna och jämförbarhet mellan obligationerna är det viktigt att regleringen inte upplevs otydlig. Regleringen måste dessutom vara generell och så pass flexibel att den kan möta teknologisk utveckling och förändrade förhållanden på marknaderna utan att processen blir för långdragen. Så länge målet är att ha en europeisk kapitalmarknad där aktörerna kan tillhandahålla finansiella tjänster nationsövergripande krävs finansiell tillsyn som inte stannar vid nationsgränserna. På sikt torde Esma vara lämpligast att överse samtliga granskare av gröna obligationer verksamma på den europeiska marknaden. För detta krävs utökad reglering som ger Esma ökad behörighet såväl som ökade resurser för att effektivt kunna utföra tillsynsarbetet. / Through the management of financial resources, green bonds have received an important role in the development towards an environmentally sustainable society. External review of green bonds is today subject to voluntary market standards, of which GBP is the most common. In addition, the EU has recently presented its own voluntary standard, which includes supervision. Better access to climate-related information and clear and harmonised definitions of green activities are prerequisites for investors to move capital more efficiently to environmentally sustainable businesses to support the transition to a less fossil-based economy. With this paper it is shown that the current rating, despite different assessment methods, should be relatively reliable, but that there is room to wish for higher comparability and thus increased investor confidence. Clearer market standards can be an important aspect in increasing the reliability of ratings as the market for green bonds expands. The analysis shows that legislation that leads to an increased number of published reviews through green ratings should promote transparency, while the risk of rumors in the event of conflicts of interest should imply reluctance to make incorrect assessments. At the same time, excessive regulation may limit the opportunities for innovation, development and expansion of the market as a whole. Thus, it should be in the interest of the legislator not to introduce a regulation which is too strict, as the risk of not being able to achieve the desired financing of the climate goals then arises. As green bonds are an international phenomenon, all countries need to work together towards common standards in order to achieve the purpose of the climate goals. In the event that mandatory regulation is to be introduced, it should at least be at EU level. For market balance between the market participants as well as comparability between the bonds, it is important that the regulation is not perceived as unclear. In addition, regulation must be general and flexible enough to meet technological developments and new market conditions without the process becoming too lengthy. As long as the goal is to have a European capital market where market participants can provide financial services nationwide, financial supervision that does not stop at national borders is required. In the long run, ESMA should be the most appropriate authority to oversee all examiners of green bonds operating in the European market. This requires increased regulation that gives ESMA increased authority, as well as increased resources in order to be able to carry out the supervisory work effectively.