本文的研究重點主要是針對金融面，即在尋找一套較可靠的數據將兩岸區域性國際收支表編成季資料的形式，在此資料編成後，將進一步分析台商投資大陸，資金流失對於匯率的影響效果。 　　本論文以林鐘雄先生等人(1993)與葉玟琪(1993)之研究方法，應用其對台商到大陸投資之直接投資金額與短期資金流動項的估計方法，利用香港政府公布的統計資料編出季資料之兩岸區域性國際收支表之資本帳項目。至於經常帳中的商品貿易項、旅行支出項與移轉性支付項，除了兩岸的商品貿易項可由香港政府海關統計中的轉出口貿易項中得出外，其他項目仍然必須引用上述兩篇文獻中的估計方法，得出季資料之經常帳數額。利用以上數據編成季資料之兩岸區域性國際收支表。 　　由於兩岸商品貿易必須經過海關的程序，央行可充分掌握並反映於政府公佈的商品貿易項之中。而旅行支出、其他勞務、移轉性支付等，可透過結匯的程序，同時反應於國際收支表上，但是數額龐大之投資資金的流向，則是政府無法充分掌握的部分，此資金的外流造成台幣大量流失，因此必須推估出政府低估的金額。以此低估部份對本國貨幣供給作調整，以探討其對於匯率的影響效果。 　　由兩岸區域性國際收支表，得出1983年第1季至1993年第4季為止，台商在大陸的累積投資為198.19億美元，比較投審會公佈的數據36.04億美元，得出政府低估之台商至大陸投資的金額為162.15億美元，因為此投資資金的流失將導致準備貨幣減少756.44億台幣，使台幣產生的貶值效果。並由各季台商對大陸的投資金額，預估未來兩年台商將對大陸投資117.82億美元，且此資金的流失也將使得台幣貶值。

由於經濟社會的發展，促成了都市的緊密生活關係與外部效果的擴大 ，結果將使大都市與相鄰城鎮、郊區形成一個都市化的都會地區。由於都 會區內各地方政府位階不同，必然導致彼此間在職權和轄區方面的衝突， 因此，恐不易透過協調合作方式來解決根本的問題，乃有將台北縣、基隆 市併入台北市，擴大行政區域之議。台北市行政區域擴大後，大台北都會 區將面臨財政收支同時增加的現象。本文研究的目的，即在探討合併後財 政收支的可能能情形，並針對支出大於收入的財政負擔，參酌其他地方政 府之整體區域均衡發展，對中央、省、直轄市間的財政收支劃分預作調整 規劃，輔以收入方面之開源及支出方面之節流擬議，以期解決大台北都會 區之財政困境。

我國採用國際財務報導準則對台灣會計環境的影響 / Potential impacts of adopting International Financial Reporting Standard (IFRS) on Taiwanese Accounting Environment By Shiuh-Yuan Luoh IFRS is the latest trend in accounting world. Currently, in world top 10 capital markets, only Japan and USA are not adopting IFRS (International Financial reporting Standards) as their accounting standards. However, they have already paved the way to adopt IFRS in near future. Taiwan has been adopted US GAAP for a long time. In order to converge to international markets, Taiwan has set timeline for implementing IFRS that can attract more foreign investments. Therefore, FSC (Financial Supervisory Committee) has already set up 2013 as the first year for Taiwanese companies to comply with. Since US GAAP and IFRS have substantial difference, to adopt and implement IFRS must result in some impacts. This thesis try to understand what will be the possible impact for Taiwanese companies to adopt IFRS. By doing this, I design the questionnaire, distribute and analyze the results. The findings of this study can be summarized as follows: 1. Due to the fact of incremental benefits, people in CPA firms are quite optimistic and welcome to adopt IFRS imminently. 2. Due to incremental work load and knowledge, surveyed results from listed companies show less confident in adopting IFRS. 3. The surveyed accounting students indicate neutral results. Students are generally concerned with CPA examination and qualification encounter. However, adoption of IFRS may create competitive edge for students in job market. 4. “Timing” is still the key issue for the sample taker. In addition, company’s policies, strategies and management style should be contingently adjusted based on individual needs of implementation. 5. During the transition period, any one who takes CPA examination or practitioners has to deal with 3 sets of accounting standards simultaneously, including Taiwan GAAP, US GAAP and IFRS. 6. Current related laws and regulations in Taiwan may require adapting characteristics of IFRS, for example, Commercial Accounting Law.

近年來台灣設計實力漸漸在國際間嶄露頭角，根據經濟部「設計產業發展旗艦計畫」統計，在2002 至2008 年間，台灣在德國iF 設計獎、Red dot獎、美國IDEA獎和日本G-Mark獎等全球四大工業設計獎中囊括651 項獎項，2010年台灣在Red dot獎的表現僅次於地主德國，而2011年台灣也將舉辦台北世界設計大會，台灣的設計實力將向全世界發光。 在台灣設計實力備受肯定之餘，好的設計卻須經過商業化的過程，並通過市場的考驗，而設計產業中的「競賽」是將作品推向市場端的守門機制之一，因此本研究以守門機制的理論，探討台灣設計產業競賽。 本研究的核心問題為台灣設計類競賽機制是否適當？選人才與選作品競賽設計機制有何差異？本研究之研究架構為投入流程和產出(Input-Process-Output Model)模型，並輔以競賽架構去分析台灣最具影響力之競賽，分別為「光寶創新獎」和「國際青年設計創業家獎」。經過文獻探討和個案田野訪談後，有以下的結論： 1. 設計競賽宗旨的訂定，主要與主辦單位背後動機相符。良好的競賽設計，其競賽宗旨、競賽成果和評選重點具有一致性。 2. 競賽流程中之邊界設定將影響參賽作品/參賽者的輪廓。選作品之邊界設定較廣泛，而選人才之邊界設定限制較嚴謹。 3. 競賽流程中的評選機制，對競賽成果的樣貌具有決定性的影響。良好的競賽設計應在評選機制的設計，朝向完整審查和開放式的互動設計。選人才之評選機制比選作品較為多層次變化，因選到「對」的人需要較複雜的評選機制。 4. 在競賽流程的獎勵設計上，主辦單位應思考如何在有限的預算下，創造包含參賽者、主辦單位和競賽三方最大的價值。同時也須思考此獎勵設計是否能吸引主辦單位想要的參賽者，和篩選出來的競賽成果是不是能與競賽宗旨契合。 5. 競賽流程的加值效果可以運用在競賽每一個環節上，讓參賽者、主辦單位和競賽三方獲得加值效果。競賽的加值效果來自於主辦單位對於競賽的重視程度與努力有關，與選人才或選作品之競賽類型較無關。 6. 競賽之成果會隨著競賽宗旨而決定，但競賽過程中，會產生其它如對主辦單位和台灣設計產業的附加價值。 / In recent years, Taiwanese design ability has gradually been out-standing. According to “The flagship project of the development of design industry” by the Ministry of Economic Affairs (R.O.C.), from 2002 to 2008, Taiwanese designers have won 651 awards in the four main worldwide industrial design awards, iF Awards, Red dot Awards, International Design Excellence Award (IDEA) and Good Design Award (G-Mark). The number of awards Taiwanese designers got in 2010 Red dot Awards is even only after the hosting country, Germany. In 2011, Taiwan will also be the hosting country of the “2011 IDA Congress Taipei & Taiwan Int’l Design Expo”, from which Taiwanese design ability will be promoted to the world. While the ability of Taiwanese design has been approved from these competitions, a good design product must go through the process of commercialization and the numerous trial of the market. As “Competition” in design industry is one of the gatekeeping that pushes the product to the market, this study attempts to explore the design competition in Taiwan based on the theory of gatekeeping. The core issue of the study is to examine the suitability of competing mechanisms in design awards in Taiwan and the difference between the competition of choosing designers or design products. Utilizing the Input-Process-Output Model and the structure of competition as the theoretical framework to analyze the most influential design competitions in Taiwan, two Taiwanese design competitions, Lite-On Award and International Young Design Entrepreneurs Awards (IYDE), are included in this study. Conclusions of this study can summarize as the following: 1. The purpose of the design competitions mainly corresponds with the motivation of the organizers. The purpose of the awards, competition outcome, and the point of evaluation should be consistent in a good design competition. 2. The bounding condition of the competition process will influence the profile of the designers/works. The bounding conditions of competitions that choose works are wider than the competitions that choose designers. 3. The evaluation mechanism in the competing process will have decisive influence on the outcome of the competition. A great competition should be oriented toward a complete verification and an open interactional design. The competitions of choosing designers have more variation in their evaluation mechanism than the competitions of choosing works as it is more difficult to choose the “right” designer(s). 4. The organizers should think about how to maximize the value of the designers, the organizers, and the competition itself under the limited budget. At the same time, they should also consider if the design awards can attract the attention of the type of designers the organizers would like to have, and if the outcome of competition is consistent with the purpose of the competition. 5. The value-added effects of the competition can be applied to every part of the awards, which will benefit the designers, organizers and the competition. The value-added effects of the competition have correlation with the endeavor of the organizers but are irrelevant with the competition of choosing designers or choosing works. 6. The outcome of the design competition may be decided based on the purpose of competitions. However, it will generate the value-added effects to the organizer and Taiwan design industry.

由於經濟轉型，消費者保護意識抬頭，製造業在台灣生產成本提高，支撐早期經濟奇蹟的中小型紛紛選擇外移，導致台灣的產險市場大餅成長不易，甚至負成長，產險公會理事長石燦明先生更公開呼籲，產險業者應避免削價競爭，否則2010年將會是簽單保費新台幣千億元的保衛戰。台灣已是世界貿易組織WTO的正式一員，隨著全球化發展趨勢，部份產險業者開始突破傳統格局，到海外尋找藍海市場。與歐美業者相較，東南亞各國在文化和地域性上的相近，除中國大陸外，越南政府近年來亦展現改革開放決心，積極對抗越南盾貶值壓力，同時吸引大量外國直接投資（FDI），造就連續幾年的高經濟成長率，越南的產險保費收入亦拜經濟成長之賜而維持二位數的高成長。越南於2007年成為WTO第150會員國，為了履行開放保險市場的入會承諾，隨後公告幾則重要法案，讓有意進入越南保險市場的外資有所依循，同時一改其法令煩瑣行政效率不彰形象，核發執照予外資，台灣產險龍頭富邦產險率先掌握時機，突破門檻，於2008年成功設立子公司。從1988年起計迄今，台灣為越南累計最大的FDI投資國，台商所投資產業將為保險業務來源的最大支柱，此為台灣保險業者在越南的優勢。有了領頭羊富邦產險成功達陣的先例，本研究特就越南總體經濟開始切入，分析越南產險市場結構及富邦保險越南有限公司2009年的經營績效，進而針對外資及台灣產險業者在越南商機，分別以波特五力分析理論及SWOT分析法進一步探討，提出對台灣的產險業者發展越南保險市場的建議。 關鍵字：台灣，越南，產險，商機 / In Taiwan, more and more manufacturers have been established with remarkable increase of operating and production costs. In the course of economic transitional period and due to the pressure of consumerism, the pioneers of Taiwan Economic Miracles, small and medium-size enterprise, were forced to move or expand their activities aboard. This has resulted to the severe drop of total premium of non-life insurance and eventually negatively impacted to the market growth in recent years. That was the reason why the chairman of Taiwanese Non-Life Insurance Association, Mr. T.M. Shih, appealed to all members for terminating the unhealthy competition on the premium pricing in order to prevent the industry total premium falls less than New Taiwan Dollars one hundred billion (NT$100 billion) in 2010. Benefiting from the participation of Taiwan in World Trade Organization (WTO), some Taiwanese insurers have sailed with the globalization trend to seek for new market of Blue Ocean in overseas. In contrary to the rivals of western insurers, beside the Mainland China, Southeast Asia countries stand with similar culture and are close to geographical factors to us, particularly Vietnam which becomes the country of a preferred investment destination. In addition, it is also because Vietnamese government has determined to Reform Policy to opening-up market to foreign investors, taken positive actions to against the depreciation of Vietnamese currency (Dong) as well as attracted a large amount of foreign direct investment (FDI). There were great achievements of high economic growth in past consecutive years in general, and the successful ratio of two-(2)-digit growth in Vietnamese non-life insurance sector in particular. Taiwan is the first position of FDI in terms of accumulated capital since 1988 to present. Stepping forward to this investment wave, the Taiwanese insurers will be able to take the advantage of these investors who will become the major business supporters in Vietnam. Vietnam has become the 150th member of WTO since 2007 and opening the insurance market is one of the commitments of accession. In order to guide the newcomers on insurance industry, several decrees and circulars have been promulgated and implemented accordingly. To demonstrate their efficient governmental policy, the Vietnamese Authority keeps considering and issuing a number of insurance business licenses to foreign investors. The market leader of non-life insurers in Taiwan, Fubon Insurance, ahead overcame the barriers to secure for the approval from Vietnamese government and established its subsidiary in 2008. Referring to the successful pattern of Fubon Insurance in Vietnam, this thesis commences from the research of Vietnamese macroeconomic, analysis of Vietnam insurance market and performance of Fubon Insurance Vietnam Company, in addition with the method of Potter Five Force and SWOT analysis respectively, the thesis will be concluded with the business opportunities and suggestions to the non-life insurers who are interested in Vietnam insurance market for further consideration. Key words: Vietnam, Taiwan, Insurance, business opportunity

本文主要針對隔夜情緒影響的不對稱性進行研究，本研究以今日開盤的波動率指數(VIX)與昨日收盤的VIX相減代表隔夜資訊，而波動率指數又稱為恐慌指數，就理論上而言，當市場出現恐慌時，波動率指數亦會上升，本文將以區分市場在恐慌普通與樂觀情緒下，波動度與成交量的關係是否有變化，其中成交量又細分為Total volume, Expected volume與Unexpected volume，此成交量分類的概念源自Illueca and Lafuente (2007)，而波動度與交易量的關係則是參考Darrat et al.(2007)中VAR 的方法來探討。本文以台灣股價指數期貨與台灣股價指數作為研究標的。本文的實證結果顯示在不同的情況下，各種成交量與波動度的因果關係及影響方向均有變化，在隔夜有重要資訊發生時(恐慌或樂觀)，開盤時的預期成交量與未預期成交量和波動度的因果關係會發生變化，若是普通情緒下，則各種成交量與波動度之間皆有雙向的因果關係，惟影響方向不同。開盤時段下，預期成交量除了在樂觀情緒下，會預期成交量使得波動度增加，恐慌與普通情緒下，預期成交量會使得波動度減少，類似提供流動性的角色，但極端情緒下，波動度卻無法對未預期成交量產生影響，代表在極端情緒下，波動度是由未預期成交量所導致，表示未預期成交量為波動的製造者，此與本研究推測未預期成交量帶有較大資訊含量相符。

鑒於國內對於休閒產業的需求增加，政府為了提升體育風氣，改善民眾休閒生活，於2005年在臺北市興建完成擁有15000座席，也是台灣地區第一座多功能室內體育館(簡稱台北小巨蛋)。管理單位臺北市政府肇於管理資源之限制，係以公辦民營模式 (Operate-and-Transfer，簡稱OT)對外招標，並由「東森巨蛋公司」以15億8千元標下9年的委託經營管理權，並依約由該公司每年繳交台北市政府權利金新台幣1億多萬元。據此，政府不傴可以省下每年巨額的人事和事務管理費用，並且在嚴密的監督下，也期待民間企業利用其豐沛的財力和專業的團隊人力資源為台灣創造全新風格的運動與藝文展演風潮，讓該場館能作更有效率、更貼近社會需要及多樣化的經營。然而，因東森集團涉嫌以非法手段取得經營權，復於2007年遭檢方貣訴，台北市政府乃於同年8月依據政府採購法第50條規定終止與東森巨蛋公司的委託合約，並進而依據《臺北市市有財產委託經營管理自治條例》之規定，強制收回台北小巨蛋之經營權，交由臺台北文化基金會短期接管後，復於2008年9月由台北大眾捷運公司負責經營管理及設施維護迄今。 本研究範圍是從台北小巨蛋公辦民營委外經營，到台北市政府收回公營的過程。研究架構是透過場館經營、活動經紀兩個層陎，利用民營化的企業性和公共性來檢視台北小巨蛋不同模式經營下的情況。研究發現，台北小巨蛋在台北捷運公司經營後，場館的使用率和活動分配都較東森巨蛋公司經營時期略有所提升。經查主要係因由民營收回公營後降低了場租門檻；且消除了民間公司經營時所產生的商業性壟斷行為。因此，為國內最重要的大型比賽和演出場地經營能更有效率及更具公正和公帄性，以期儘快與國際接軌，建議政府未來小巨蛋的營運目標，可以從「積極培育專業管理人員，建立優良獎金績效制度」、「各項活動使用或租借相關之審查機制過程的公開及透明化」、「跳脫政治力的影響，讓藝文活動單純化」、「運用營運實務經驗，以思考更多經營模式的可能」等四個方向努力，讓小巨蛋成為市民們生活、運動、文化等活動最好的場地，帶動國人參與運動與藝文的熱潮，以求大幅提升國人休閒生活的視野和品質。

自中國大陸改革開放以來，中國大陸吸引外來直接投資的政策就不斷提出，到了2009年，中國實際吸收的外商直接投資金額已達900.33億美元，超越美國而成為全球吸收外商直接投資最多的國家。2007年3月16日，中國大陸通過歷時數年研擬的「中華人民共和國企業所得稅法」，相關的實施條例於2007年12月16日公布，並於2008年1月1日實施，過去諸多租稅優惠均改適用新規定。根據我國經濟部的統計資料顯示，目前中國是我國對外投資最多的地區，且在2008年時，台商赴中國投資占我國對外總投資之比重達58%，根據過去的研究發現租稅優惠確實是多數台商赴中國投資的誘因之一，因此，大陸新企業所得稅法通過後，對於台商將失去廣泛享有的稅收減免及低稅率的優惠政策，大陸新企業所得稅法對台商之影響層面甚大。 因此，本研究欲探討之主題為大陸新企業所得稅法之規定是否會對台商產生影響，本研究實證結果發現：第一、大陸新企業所得稅法之規定會使得台商對大陸投資意願降低，且台商對大陸之投資比例自2007年大陸新企所稅法公布日之後會減少；第二、大陸新企所稅法之施行對台商電子業不會造成影響。整體而言，本研究結果與過去大陸企業所得法文獻所探討的一致，即中國大陸相關租稅優惠措施是影響台商投資意願因素之一，大陸新企業所得稅法之規定會使得台商赴大陸投資意願降低。 / Since the reform and opening-up in China began, more and more policy to attract foreign direct investment has been continually proposed in China. By 2009, the amount of the foreign direct investment in China has reached 90.033 billion U.S. dollars, surpassing the U.S. and any other countries in the world. Nowadays, China attracts the largest amount of the foreign direct investment in the world. On March 16, 2007, a new law— “Enterprise Income Tax Law of the People’s Republic of China”– was eventually approved in China. Later, implementation clauses of this law were announced on December 16, 2007, and then implemented on January 1, 2008. As a result, numerous tax incentives, which were applied in the past, now need to be changed to fulfill these new requirements. The statistics provided by Taiwan’s Ministry of Economic Affairs shows that, Taiwan’s foreign investment was mainly invested into China; moreover, in Taiwan’s total foreign investment in 2008, the percentage of Taiwanese investment in China is up to 58 percent. According to the previous finding, it shows that tax preferences is one of the major incentives to motivate Taiwanese businessmen to invest in China. Therefore, after the new Enterprise Income Tax Law is issued, a wide range of Taiwan companies will lose their advantages in tax breaks and low tax rates. It is obvious that the new Enterprise Income Tax Law of China greatly influences Taiwanese businessmen. Therefore, this study aims to investigate whether the new China Enterprise Income Tax Act has an impact on Taiwanese businessmen. The empirical study of this survey shows two findings: first, China’s provisions of the new enterprise income tax law will diminish Taiwan businessmen's investment in China, and the proportion of Taiwanese investment in China has been decreased since China announced new enterprise income tax law in 2007; second, the implementation of China new tax law does not affect Taiwanese electronics industry. To sum up, the results of this study have agreement with the view of previous literature about China new enterprise tax law. That is, China tax-related incentives is one of the factors to affect the motivation of Taiwan investment in China. Provisions of the new enterprise income tax law will discourage Taiwan businessmen’s will to invest in China.

中小企業轉型─以台灣醫療器材廠商為例 / The focus of this study is to discuss business transformation strategies that have been implemented by the case company, a 30-year-old small enterprise in medical market in Taiwan. The case company has been facing strong pressure from the competitive market and this study investigates the environmental causes and drivers that lead to the case company’s business transformation decisions. A case study format was used in this research and environmental factors were first introduced to readers to understand the unique background of medical market in Taiwan then what stimulated the case company’s management to make strategic decisions. In order to sustain in the market, the case company had to diversify its product lines in order to share the potential risk of distribution lost and to meet the increasing demands in the elderly related care market. SWOT analysis is used in this paper to exam the case company’s internal and external environments and help to set up strategy plans. Strategy map was used as a guideline to evaluate its transformation processes and suggestions were made for further discussion.

半導體產業的發展是相當快速多變，在競爭激烈與利潤降低之下，為了兼顧成本與競爭力，大多數企業從改善現有機台的使用效率著手。隨著技術的更新，為了讓自己保有一定的競爭力，會於不同時期購入新的機台增加產能，而每階段所購入的機台性能不盡相同，在處理的速度上可能有所差異，因此在銲線站就會出現大量非等效的機台派工問題。 一般封裝廠都會將瓶頸站設置在銲線站，但在銲線站的下一站模壓站，有著很大的設置時間，因此本研究除了原本將銲線站當成瓶頸的情境外，將多考慮加入模壓站，將瓶頸擴大考慮為兩站的情境。除了瓶頸的假設外，在本研究將採取兩個機台的選擇方法(Earliest Completion of Available Machines, ECAM與Earliest Completion of ALL Machines, ECALLM)，來進行瓶頸站的派工比較，希望能找出一個較為有效的瓶頸派工方法。 研究結果發現：ECALLM在兩種瓶頸情境之下，在Makespan與Mean Flow Time表現皆優於ECAM；雙瓶頸的情境之下，表現也皆優於只考慮單瓶頸的情境。