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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
461

Value Creation with Battery Energy Storage Systems and a Service-based Business Model Approach : A study of economic performance and business model opportunities for Battery Energy Storage Systems in high power machine applications / Värdeskapande med Stationära Batterisystem i Kombination med en Tjänstfokuserad Affärsmodellsstrategi

Garton, Louise January 2022 (has links)
Energy Storage Battery Systems (BESS) will have an important role in the transformation from conventional energy systems to the decentralized energy systems of the future with a larger share of renewable energy sources. At the same time, the high investment costs for batteries are a challenge to the development and transformation of the Swedish energy system. This study examines the technical and economic performance of a battery system in a case study, where it is connected to a waste vacuum machine with daily power peaks that are higher than the base demand. The purpose of the battery system is to combine it for peak shaving and for Svenska Kraftnät's market for grid services. This study also examines how a service-based business model, where the ownership of the battery is transferred to a third party, affects value proposition, value creation and value capture. The results from this study show that actual cost savings are realized through peak shaving as well as opportunities for revenue by offering the battery for grid services. Furthermore, scenario modeling shows on certain operational insights, that at a certain level of compensation for grid services, it is most profitable to perform as high peak shaving as possible. Offering the battery as a service is shown to provide additional benefits for customers and companies, while society and the environment benefit above all from the battery technology itself. / Stationära batterisystem (BESS) kommer ha en viktig roll i transformationen från konventionella energisystem till framtidens decentraliserade energisystem med större andel förnyelsebara energikällor. Samtidigt är de höga investeringskostnaderna för batterier ett hinder för utvecklingen och transformationen av det svenska energisystemet. Denna studie undersöker ett batterisystems tekniska och ekonomiska prestanda i en case studie, där det är kopplat till en sopsug med dagliga effekttoppar som är högre en basbehovet. Syftet med batterisystemet är att kombinera det för effektkapning och för Svenska Kraftnäts balansmarknad. Denna studie undersöker även hur en tjänstebaserad affärsmodell, där ägarskapet av batteriet flyttas till en tredje part påverkar värdeerbjudande, värdeskapande och värdefångst. Resultatet från denna studie visar att faktiska kostnadsbesparingar blir realiserade genom effektkapning samt möjligheter till intäkter genom att erbjuda batteriet för stödtjänster. Vidare visar scenariomodellering på vissa operationella insikter, att det till en viss nivå av ersättning för stödtjänster är det mest lönsamt att utföra så hög effektkapning som möjligt. Att erbjuda batteriet som tjänst visas ge ytterligare fördelar för kunder och företag, medan samhället och miljön gynnas framför allt av själva batteritekniken.
462

Spelar storleken på Private Equity bolag roll? : En komparativ studie av två Private Equity bolag och dess storleks betydelse för synen på värdeskapande i portföljbolag

Salemyr, Emilia, Hammar, Ellen January 2024 (has links)
Denna uppsats undersöker, genom en komparativ analys, hur ett större och ett mindre Private Equity-bolag (PE-bolag) skapar värde i portföljbolag, med fokus på skillnader i hur styrningsmekanismer appliceras. Med hjälp av en kvalitativ metod, semistrukturerade intervjuer och en hermeneutisk innehållsanalys, ämnar studien belysa skillnader i synen på värdeskapande baserat på PE-bolagens storlek. Utifrån Kaplan och Strömbergs identifierade (2008) styrningsmekanismer: Finansiell styrning, Bolagsstyrningstekniker och Operativ styrning, ämnar uppsatsen öka förståelsen för PE-bolags värdeskapande aktiviteter i portföljbolag genom att analysera skillnaderna som finns för två PE-bolag av olika storlek. Resultatet visar, i linje med studiens förväntan, att även om finansiell styrning är grundläggande för PE-bolagens värdeskapande i portföljbolag, prioriterar det större PE-bolaget i högre grad operativ styrning till följd av dess övertag i resurser. / This research paper investigates how Private Equity (PE) firms create value in portfolio companies by conducting a comparative analysis of the activities of one large and one small PE firm. Utilizing a qualitative approach, including semi-structured interviews and a hermeneutic content analysis, the study highlights differences in value creation activities based on PE-firms' size. Based on Kaplan and Strömberg's (2008) Financial engineering, Governance engineering and Operational engineering, the research aims to enhance the understanding of PE firms' value creation mechanisms and their implications for two different-sized firms. Key findings indicate that although financial engineering is fundamental to PE firms' value creation in portfolio companies, the larger PE firm prioritizes operational engineering to a greater extent due to its superiority in resources.
463

Harnessing the Value of Open Data through Business Model Adaptation : A Multiple Case Study on Data-Intelligence Service-Providers

Thalin, Simon, Svennefalk, Marcus January 2024 (has links)
Purpose - The objective of this study is to explore how Data-Intelligence Service-Providers (DISP) can adapt existing Business Model (BM) dimensions to leverage the potential value and mitigate the emerging challenges Open Data (OD) introduces. Method – By developing a multiple case study, we intend to qualitatively explore what BM practices DISPs employ when incorporating OD. Interviews are conducted in multiple phases with a total of 25 interviews and results generated using a thematic analysis. Findings – Through empirical investigation and analysis of DISPs actions and strategies, the study uncovers how these firms navigate challenges and opportunities presented by OD. By portraying the strategies across three BM dimensions—value creation, delivery, and capture—this study identifies six key practices that help DISPs competitively differentiate themselves in the OD environment. The identified practices include Use-case understanding and Data-driven Service Innovation for value creation, Enhanced Data Delivery and Collaborative Data Optimization for value delivery, and AdjustedRevenue Model and Market Expansion for value capture. Implications – In our contribution to existing literature, we present empirical evidence spanning across all dimensions of the BM, shedding light on the competitive advantages facilitated by OD. Additionally, through identifying key practices, this thesis uncovers several areas where there is a lack of understanding on ODs impact in a commercial context. Specifically, by solely focusing on the perspective of DISPs, we offer detailed insight into how these practices are practically unfolding. Furthermore, the thesis presents a framework categorizing practices based on priority and ecosystem dependency. This framework delineates certain practices that are considered fundamental when incorporating OD while also recognizing their intricate requirement of involving external parties, offering managers a visual overview of how to systematically adapt their BMs to incorporate OD into their services. In addition, we manage to address the common distortions about OD by offering a thorough theoretical foundation and defining it clearly within a commercial context, making this complex topic more accessible and better understood. Limitations and future research – As this study is limited to data-providers and DISPs, this thesis advocates for exploring end-user perspectives in future research deemed crucial for gathering a comprehensive understanding of their needs and interactions with OD solutions to solidify findings in this study. Additionally, it is encouraged that future research should investigate misalignments between data-providers and DISPs (e.g. regulatory and technical matters) which currently, are leading to massive inefficiencies in data supply chains. Understanding these issues and implementing strategies to address them can optimize OD resource utilization, thereby facilitating greater innovative potential for service-providers leveraging it.
464

Tjänstedesignäventyret : En kvalitativ undersökning hur design för tjänst kan tillämpas i kartläggning av organisationers värdeskapande processer / The service design adventure : A qualitative research of how design for service can be applied in mapping organizations' value-creating processes

Eriksson, Ebba, Aidanpää, Linnéa January 2024 (has links)
The purpose of the thesis is to apply the service design perspective to map value creation processes within digitally complex GIS-services. Services are becoming increasingly prevalent within organizations today, and it is crucial to continuously develop them to meet customer needs. Since existing services are used regularly, incremental development is required to maintain their relevance. By applying principles from service design, a deeper understanding of value creation processes within various digital services can be achieved. Utilizing the service design perspective in mapping the value creation processes of digital services is feasible, but it requires active involvement from all stakeholders. In this paper, we explore the application of the service design perspective using a combination of Soft Systems Methodology (SSM) and Service Blueprint as framework. By examining this combined framework with a focus on service design perspective on Geographic Information Systems (GIS-services), we contribute to expanding the research field of service design. The results indicate that mapping a value creation process using this approach is possible, but there is room for further improvement.
465

Restriktioner av tredjepartscookies : En kvalitativ studie om dess påverkan på företagens marknadsföringsstrategier och kundrelationer i en ny era / Restrictions of third-party cookies : A qualitative study on its impact on companies' marketing strategies and customer relationships in a new era

Riihimäki, Linnea, Stiernstedt, Isabelle January 2024 (has links)
Denna kvalitativa studie undersöker den påverkan restriktioner av tredjepartscookies har på företagens marknadsföringsstrategier och förmåga att nå ut till sina kundsegment. Genom semistrukturerade intervjuer med respondenter med olika befattningar inom marknadsföring i olika branscher, bidrar studien till en ökad inblick i respondenternas egna uppfattning över hur dessa restriktioner påverkar affärsverksamheten.   Idag läggs det en stor vikt på användningen av data för att på ett mer effektivt sätt kunna nå ut till sina kundsegment, där dessa insikter är avgörande för att utveckla marknadsföringsstrategier och även uppnå konkurrensfördelar. Studien antyder att avvecklingen av tredjepartscookies har en påverkan på företagens marknadsföringsstrategier och deras förmåga att nå ut till respektive kundsegment. Detta då denna avveckling ger en minskad datainsikt där det blir allt svårare för företagen att förstå sina kundsegment och således rikta och forma sina marknadsföringskampanjer. Studien uppmärksammar även möjligheter som kommer till följd av restriktionerna såsom ökad integritet och kontinuerlig utveckling av nya strategier. Sammanfattningsvis belyser denna kvalitativa studie att restriktionerna av tredjepartscookies kommer att kräva nya arbetssätt för marknadsförare vilket kräver anpassningsförmåga och kreativitet. / This qualitative study examines the impact of third-party cookie restrictions on companies' marketing strategies and ability to reach their customer segments. Through semi-structured interviews with respondents in various marketing positions in different industries, the study provides insight into the respondents' own perceptions of how these restrictions affect their business operations.  Today, there is a strong emphasis on the use of data to more effectively reach out to customer segments, where these insights are crucial for developing marketing strategies and achieving competitive advantage. The study suggests that the elimination of third-party cookies has an impact on companies' marketing strategies and their ability to reach their customer segments. This is due to a reduction in data insight, making it increasingly difficult for companies to understand their customer segments and thus target and shape their marketing campaigns. The study also draws attention to opportunities arising from the restrictions such as increased privacy and continuous development of new strategies. In conclusion, this qualitative study highlights that the restrictions on third-party cookies will require new ways of working for marketers, which requires adaptability and creativity.
466

Libraries as Enablers of Citizen Science : A Proposed Framework for Collaboration between Libraries and Professional Scientists

Rabe, Anna-Karin January 2024 (has links)
Objective: The purpose of this study is to identify how libraries and professional scientists can collaborate to enable citizen science, and what value libraries generate by taking part. The study also sets out to develop a framework that can be applied when designing and analyzing such collaboration.  Method: A qualitative and interpretative case study where significant design features, success factors, challenges, and outcomes are captured through interviews with representatives from research libraries, public libraries, and science teams in four citizen science projects. The empiric data is explored through reflexive thematic analysis and further investigated in a comparative analysis. The combined findings are then mapped with a framework for cross-sector collaboration (CFCR). Results: The study indicates that this type of collaboration is need-based and characterized by flexibility, shared goals, mutual benefits, manageable tasks, and shared resources. Additionally, it benefits from internal and external partnerships. Common identified challenges are lack of resources, different agendas, coordination issues, and change management. The findings demonstrate the impact of organizational context and indicate that libraries already largely have the required competence to enable citizen science. Libraries generate value by offering increased outreach/communication, space/training/tools, project design and by acting as gate-ways/intermediators. Libraries gain value in the form of access to scientists, visitor attraction, and future rele-vance. The study results in a proposed framework for citizen science collaboration between libraries and pro-fessional scientists. Conclusion: Research/academic libraries and public libraries are well-positioned to enable citizen science through collaboration with professional scientists, external actors, and with each other. This requires common strategies, clear goals, shared resources, and an ability to adapt to changing needs and circumstances. Libraries can generate and gain value from taking part, especially in the form of greater outreach and future relevance. / Syfte: Att undersöka hur bibliotek och forskare kan samarbeta för att möjliggöra medborgarforskning, och vilken typ av värde bibliotek kan skapa genom att delta i denna typa va projekt. En ytterligare ambition är att utveckla ett ramverk som kan användas vid utformning och analys av denna typ av samarbete. Metod: En kvalitativ, interpretativ fallstudie som identifierar signifikanta designelement, framgångsfaktorer, utmaningar och värden. Empirisk data samlas in genom intervjuer med representanter från forskningsbibliotek, folkbibliotek och forskningsteam i fyra medborgarforskningsprojekt. Källmaterialet undersöks genom tematisk analys och utforskas vidare i en jämförande analys. Det samlade analysresultatet jämförs därefter med ett ramverk för tvärsektoriellt samarbete (CFCR). Resultat: Studien visar att denna typ av samarbete är behovsbaserat och präglas av flexibilitet, gemensamma mål, ömsesidig nytta, hanterbara arbetsuppgifter och gemensamma resurser. Det gynnas också av interna och externa samarbeten. Vanliga utmaningar är resursbrist, olika prioriteringar, samordningsproblem och förändringsledning. Resultaten visar också att samarbetet påverkas av organisatorisk kontext, och att bibliotek till stor del redan har den kompetens som krävs för att möjliggöra medborgarforskning. Bibliotek kan skapa värde genom att erbjuda utökad räckvidd/kommunikation, fysisk plats/utbildning/verktyg, projektdesign, samt genom att fungera som brygga/förmedlare. Biblioteken kan vinna värde i form av forskartillgång, attraktionskraft och möjligheten att bibehålla sin relevans. Analysen resulterar i ett föreslaget ramverk för samarbeten mellan bibliotek och forskare inom området medborgarforskning. Slutsatser: Forskningsbibliotek och folkbibliotek har goda förutsättningar att möjliggöra medborgarforskning genom att samarbeta med forskare, externa aktörer, och med varandra. Det kräver tydliga strategier och mål, delade resurser och förmåga att anpassa sig till nya behov och omständigheter. Genom att delta i denna typ av samarbete kan bibliotek både skapa och vinna värde, i synnerhet i form av utökad räckvidd och framtida relevans.
467

A Collaboration-Based Model for Social Innovation: Enhancing Immigrant Integration and Their Social Networks

Goudian, Diana January 2024 (has links)
This thesis takes you through a journey of developing a theoretical Social Innovation Collaborative model (SIC model), applying a hybrid agile stage-gate method of data collection, and analysis for continuous development of the model throughout the period of the thesis. By applying the SIC model on a social issue of immigrant integration to help them establish social networks through designing participatory activities to learn the Swedish language and values. The main organization chosen as the main facilitator to test and apply the SIC model was “Svensk Form”. A review of literature on immigrant policies and projects in Sweden led to the formulation of an initial collaborative social model. Building events upon insights from previous theories on immigrant integration, assimilation theory, social innovation theory, and design thinking informed the development of the methodology. Utilizing qualitative methods within action research, data was gathered through meetings, interviews, observations, and activities. Meetings with social organizations were conducted to gain an understanding of their current projects, processes, and challenges related to their work in social innovation. Additionally, interviews with non-Swedish individuals, a crucial phase of the thesis, were carried out to comprehend the perspectives and needs of the target audience within the SIC model. Employing an action research approach, two events were designed using the model, with collaborations among multiple organizations forming the cornerstone of the work. All data analysis in this research was grounded in grounded theory analysis to identify emerging themes and further support the development of the model. The need for the model is highlighted as a result of the findings, communities’ thirst for regular social activities, and the possibility of creating change from the bottom up using the model is applicable. Findings indicate the need for structured processes in social innovation work and highlight the importance of collaboration for inclusivity. The SIC model evolves through convergence and divergence cycles, incorporating characteristics of social innovation and supporting bottom-up change efforts. Additionally, the research emphasizes the role of social entrepreneurship in addressing social challenges and encourages further exploration of the model's application across different social issues and demographics.
468

The emperors clothes - corporate social responsibility creating shared value and sustainability

McIntosh, Bryan, Sheppy, B., Zuliani, J.D. January 2016 (has links)
Yes / Corporations in the 21st play a decisive role in the future of society. Their power and influence in world affairs often seems devoid of ethics and seems to exceed the reach and the means of many nations. As a result, the strategic positions they take towards value creation and ethics affects every individual on the planet. This paper explores strategic routes that organisations could apply to facilitate economic growth while ensuring their ecological integrity and ensuring social enhancement generating benefits to a wider scope of organisational stakeholders. By conducting a critical analysis and clarifying common misconceptions between Corporate Social Responsibility (CSR), Creating Shared Value (CSV) and Sustainability, it is possible to determine how these interrelated strategic approaches have evolved. This article argues the importance of transforming the purpose of organisations to encapsulate stakeholder value creation as the main reason for their existence.
469

ReputaÃÃo corporativa: constructos e implicaÃÃes para a criaÃÃo de valor / Corporate reputation: constructs and implications for value creation

Alan DiÃgenes GÃis 21 January 2015 (has links)
CoordenaÃÃo de AperfeiÃoamento de Pessoal de NÃvel Superior / A reputaÃÃo corporativa pode ser entendida pela reuniÃo das diversas perspectivas que os stakeholders possuem da empresa atribuindo-lhe a caracterÃstica de um recurso estratÃgico capaz de gerar visibilidade, credibilidade e valor para as organizaÃÃes que a possuem, com suporte na Teoria da SinalizaÃÃo e na VisÃo Baseada em Recursos. Por sua vez, a literatura (FOMBRUN; SHANLEY, 1990; DUNBAR; SCHWALBACH, 2000; ROBERTS; DOWLING, 2002; BRITO, 2005; SÃNCHEZ; SOTORRÃO, 2007; HORIUCHI, 2010; THOMAZ; BRITO, 2010; CARDOSO et al., 2013; TISCHER; HILDEBRANDT, 2013) versa que quanto maior for a reputaÃÃo corporativa, maior à a capacidade da empresa de criar valor aos seus acionistas e produzir desempenho superior em relaÃÃo aos seus concorrentes. Nesse contexto, o presente estudo tem o objetivo de investigar a relaÃÃo entre a reputaÃÃo corporativa e a criaÃÃo de valor nas empresas de capital aberto listadas na BM&FBovespa. Para tanto, considera-se que a reputaÃÃo corporativa à construÃda a partir da percepÃÃo do mercado (stakeholders), com base nos seguintes sinais emitidos pelas empresas: disclosure socioambiental, adoÃÃo de melhores prÃticas de governanÃa corporativa, inovaÃÃo, internacionalizaÃÃo e reputaÃÃo do diretor executivo (gestÃo) e do acionista majoritÃrio (controle). O estudo se justifica na medida em que busca contribuir para a ampliaÃÃo da discussÃo sobre a temÃtica reputaÃÃo corporativa. AlÃm disso, apresenta diferencial por discutir aspectos da construÃÃo da reputaÃÃo corporativa e os seus reflexos nas organizaÃÃes. Trata-se de uma pesquisa descritiva, de natureza quantitativa, utilizando-se o procedimento documental, no qual foram aplicados os testes estatÃsticos: AnÃlise Fatorial, Teste de CorrelaÃÃo, RegressÃo Linear MÃltipla e Teste de DiferenÃas entre MÃdias. Para a anÃlise dos sinais construtivos da reputaÃÃo corporativa foi analisado o perÃodo de 2010 a 2012, a reputaÃÃo corporativa se refere ao exercÃcio de 2012 e a criaÃÃo de valor leva em conta o exercÃcio de 2013. Por meio da AnÃlise Fatorial, foi construÃdo o fator reputaÃÃo corporativa composto pelos sinais: disclosure socioambiental, inovaÃÃo, internacionalizaÃÃo e reputaÃÃo do acionista majoritÃrio. O Teste de CorrelaÃÃo permitiu validar a reputaÃÃo corporativa por sinais (gerada pela AnÃlise Fatorial), pois apresentou relaÃÃo positiva e significante com a reputaÃÃo corporativa por rankings. Com a execuÃÃo da RegressÃo Linear MÃltipla, pode-se verificar que a reputaÃÃo corporativa por sinais influencia positivamente a criaÃÃo de valor (MVA e EVA); e, a reputaÃÃo corporativa por rankings està relacionada positivamente com a criaÃÃo de valor na perspectiva de mercado (MVA). AlÃm disso, verificou-se que a intangibilidade e a oportunidade de crescimento colaboram na criaÃÃo de valor (MVA e EVA) e o tamanho da empresa favorece a criaÃÃo de valor somente quando à analisado em conjunto com a reputaÃÃo corporativa por sinais. A realizaÃÃo do Teste de DiferenÃas entre MÃdias apontou que as empresas com reputaÃÃo corporativa criam maior valor aos acionistas considerando a perspectiva de mercado (MVA). Portanto, conclui-se que, considerando a amostra do estudo, a reputaÃÃo corporativa à um recurso estratÃgico gerado por meio de sinais emitidos ao mercado, conforme a Teoria da SinalizaÃÃo, que, quando percebidos pelos diversos stakeholders, reflete em vantagem competitiva, sendo capaz de influenciar na criaÃÃo de valor das empresas, de acordo com os preceitos da VisÃo Baseada em Recursos. / A reputaÃÃo corporativa pode ser entendida pela reuniÃo das diversas perspectivas que os stakeholders possuem da empresa atribuindo-lhe a caracterÃstica de um recurso estratÃgico capaz de gerar visibilidade, credibilidade e valor para as organizaÃÃes que a possuem, com suporte na Teoria da SinalizaÃÃo e na VisÃo Baseada em Recursos. Por sua vez, a literatura (FOMBRUN; SHANLEY, 1990; DUNBAR; SCHWALBACH, 2000; ROBERTS; DOWLING, 2002; BRITO, 2005; SÃNCHEZ; SOTORRÃO, 2007; HORIUCHI, 2010; THOMAZ; BRITO, 2010; CARDOSO et al., 2013; TISCHER; HILDEBRANDT, 2013) versa que quanto maior for a reputaÃÃo corporativa, maior à a capacidade da empresa de criar valor aos seus acionistas e produzir desempenho superior em relaÃÃo aos seus concorrentes. Nesse contexto, o presente estudo tem o objetivo de investigar a relaÃÃo entre a reputaÃÃo corporativa e a criaÃÃo de valor nas empresas de capital aberto listadas na BM&FBovespa. Para tanto, considera-se que a reputaÃÃo corporativa à construÃda a partir da percepÃÃo do mercado (stakeholders), com base nos seguintes sinais emitidos pelas empresas: disclosure socioambiental, adoÃÃo de melhores prÃticas de governanÃa corporativa, inovaÃÃo, internacionalizaÃÃo e reputaÃÃo do diretor executivo (gestÃo) e do acionista majoritÃrio (controle). O estudo se justifica na medida em que busca contribuir para a ampliaÃÃo da discussÃo sobre a temÃtica reputaÃÃo corporativa. AlÃm disso, apresenta diferencial por discutir aspectos da construÃÃo da reputaÃÃo corporativa e os seus reflexos nas organizaÃÃes. Trata-se de uma pesquisa descritiva, de natureza quantitativa, utilizando-se o procedimento documental, no qual foram aplicados os testes estatÃsticos: AnÃlise Fatorial, Teste de CorrelaÃÃo, RegressÃo Linear MÃltipla e Teste de DiferenÃas entre MÃdias. Para a anÃlise dos sinais construtivos da reputaÃÃo corporativa foi analisado o perÃodo de 2010 a 2012, a reputaÃÃo corporativa se refere ao exercÃcio de 2012 e a criaÃÃo de valor leva em conta o exercÃcio de 2013. Por meio da AnÃlise Fatorial, foi construÃdo o fator reputaÃÃo corporativa composto pelos sinais: disclosure socioambiental, inovaÃÃo, internacionalizaÃÃo e reputaÃÃo do acionista majoritÃrio. O Teste de CorrelaÃÃo permitiu validar a reputaÃÃo corporativa por sinais (gerada pela AnÃlise Fatorial), pois apresentou relaÃÃo positiva e significante com a reputaÃÃo corporativa por rankings. Com a execuÃÃo da RegressÃo Linear MÃltipla, pode-se verificar que a reputaÃÃo corporativa por sinais influencia positivamente a criaÃÃo de valor (MVA e EVA); e, a reputaÃÃo corporativa por rankings està relacionada positivamente com a criaÃÃo de valor na perspectiva de mercado (MVA). AlÃm disso, verificou-se que a intangibilidade e a oportunidade de crescimento colaboram na criaÃÃo de valor (MVA e EVA) e o tamanho da empresa favorece a criaÃÃo de valor somente quando à analisado em conjunto com a reputaÃÃo corporativa por sinais. A realizaÃÃo do Teste de DiferenÃas entre MÃdias apontou que as empresas com reputaÃÃo corporativa criam maior valor aos acionistas considerando a perspectiva de mercado (MVA). Portanto, conclui-se que, considerando a amostra do estudo, a reputaÃÃo corporativa à um recurso estratÃgico gerado por meio de sinais emitidos ao mercado, conforme a Teoria da SinalizaÃÃo, que, quando percebidos pelos diversos stakeholders, reflete em vantagem competitiva, sendo capaz de influenciar na criaÃÃo de valor das empresas, de acordo com os preceitos da VisÃo Baseada em Recursos.
470

B2B電子交易市集價值提升之研究 / A Study on enhancing B2B E-marketplace values

陳瑞彬, Chen, Jui Pin Unknown Date (has links)
採購作業在企業營運過程中扮演著重要的環節,若企業可取得有利原物料成本,將可有效提升企業競爭力。企業為確保採購作業優勢,通常希望找尋更多供應廠商,以期從中取得市場最低價格之原物料。 在1990年代網際網路(Internet)與全球資訊網( World Wide Web)的出現後,買賣雙方的交易行為開始透過電子商務(Electronic Commerce)進行交易,以降低採購作業溝通處理。企業為擴大詢價來源,電子商務更發展為多家買方(採購商)對多家賣方(供應商)的B2B電子交易市集(E-Marketplace)。B2B電子交易市集發展至今,台灣企業使用B2B電子交易市集的情況始終不普及。台灣企業在面對全球市場的競爭,台灣企業是否可更有效的運用B2B電子交易市集來進行採購作業,該如何提升B2B電子交易市集的價值,協助台灣企業營造良善的採購環境及提升競爭力,為本論文的研究動機。 在探討過去研究文獻、訪談電子製造業及醫療產業廠商及針對B2B電子交易市集經營廠商平台進行比較後發現:不論買方(採購商)或賣方(供應商)都認為B2B電子交易市集應提供透明、方便及快速有效的交易環境,系統功能應具電子型錄、詢報價、訂購、帳款及電子發票等功能,會員數愈多愈好並應確保會員資質、提供24小客服服務與顧問諮詢服務、重視交易可信任度、操作介面應具親和性、重視系統穩定性、系統安全性、資料正確性及合理計費標準,以期透過B2B電子交易市集,可降低買賣的交易成本與增加雙方的獲利能力。 為提升買賣方對B2B電子交易市集價值的認同感,建議本論文研究個案F平台可朝透過雲端、開放資料(Open data)、大數據(Big Data)的運用並朝下列幾點發展,以協助企業提升競爭力:(1)營造專業採購交易平台。(2)增加主動交易媒合功能。(3)運用交易數據資料,創造新主動提醒訂購功能、增加會員資質分級管理制度、提供交易指標參考數據等構面發展。 最後,在資訊科技技術不斷的推陳出新,各技術運用也日漸普及。因此,建議未來針對B2B電子交易市集研究方向,可朝如何運用各項資訊科技(如物聯網Internet of things),整合買賣雙方及往來關係者資源(如政府、銀行、物流業者等資訊)並朝向智慧化發展,以提供買賣雙方更透明、更便利、更快速交易環境。 / Procurement practices play an important part in the process of business operations. If companies can achieve lower material costs, this will effectively enhance their competitiveness. To ensure the advantages of procurement, it is often desirable for companies to find more suppliers in order to obtain the lowest prices from them. In the 1990s with the emergence of Internet and World Wide Web (WWW), transactions between buyers and sellers started trading through electronic commerce to reduce the procurement communication and negotiation process. In order for companies to expand their sources of the market prices, e-commerce has been developed into a B2B E-marketplace with multiple buyers and sellers. In Taiwan companies, the use of the B2B E-marketplace services, as they have been developed so far, is not always popular. Therefore, the motivation for this study is to provide Taiwan companies with a more efficient method to use B2B E-marketplace services when undertaking procurement activities, and enhance the value of the B2B E-marketplace to help Taiwan companies create a better procurement environment and improve competitiveness when they face global competition. After reviewing the previous studies in literature and interviewing the electronic manufacturing industry, the medical industry, and the B2B E-marketplace industry, I find that buyers and sellers think that the B2B E-marketplace should provide a more transparent, more convenient, more efficient, and fast trading environment, have a function with the electronic catalog, quotation and ordering system, accounts and electronic invoices, etc., have a function to attract more members and ensure their records, offer a 24-hour customer and consultant service, create a user-friendly interface, and value the trustworthiness of the transaction, the system stability and security, the data accuracy, and the reasonable fee standard in order to reduce transaction costs and increase profitability for both parties. In order to enhance the value of identity of the buyers and sellers of the B2B E-marketplace, it is recommended that the case F platform of the study be conducted through the use of the cloud, open data, big data, and following the following points to help companies enhance their competitiveness: (1) to create a professional procurement trading platform (2) to increase the active trading and the matchmaking probability (3) to use the transaction data to create a new order function with an active reminding system, increase a management function with a membership grading system, and provide transaction indexes and reference data. Finally, we know that information technologies continue to innovate and the use of any new technologies has also become increasingly popular. Therefore, for the future research in the B2B E-marketplace, it is recommended that we can use various information technologies such as the “Internet of Things”, to reassemble buyers, sellers, and other partners such as government, banking, and logistics industry involved in the transactions, and develop the wisdom to provide buyers and sellers with a more transparent, more convenient, and fast trading environment.

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