Denna studie syftar till att reflektera över den makt medierna besitter genom att studera de retoriska knep och tillvägagångssätt som Svenska Dagbladet och Sydsvenskan använder i sina ledare för att försöka övertyga läsarna. Tidningarna står nära varandra politiskt, men ändå inte på precis samma punkt på den politiska skalan, så det var då intressant att se om deras syn på valen skilde sig åt. För att komma fram till detta har jag använt mig av den klassiska maktteorin agenda setting och de retoriska teorierna om metaforer. Dessa teorier har applicerats under genomförandet av en retorisk analys av de ledare om valen som publicerats under första kvartalet 2012. I den retoriska analysen har de retoriska begreppen identifierats, analyserats och tolkats utifrån hermeneutiska förhållningssätt gällande min egen förförståelse. Resultatet visade sig bli att även om tidningarna på vissa plan hade olika retoriska tillvägagångssätt så var stommen i deras budskap detsamma. Slutsatsen blir att även om de svenska medierna inte direkt kan påverka den amerikanska politiken så sätter den ändå ramarna för vad den svenska allmänheten kan säga och tänka om den. / This study is aiming to reflect on the power that the media is possessing through studies of rhetorical tricks and approaches that Svenska Dagbladet and Sydsvenskan are using in their editorials to persuade their readers. The papers are very close to each other on a political level, but aren’t on the same exact spot on the political scale, which makes it interesting to see if their view on the elections differed. To get to conclusions about this I used a classical theory about media power called agenda setting and the rhetorical theories of metaphors. These theories were applied during rhetorical analysis of the editorials concerning the elections which was published during the first quarter of 2012. In the rhetorical analysis the rhetorical concepts have been identified, analyzed and interpreted considering hermeneutic approaches of my own pre-understanding. The result was shown to be that even if the papers on some cases had different rhetorical approaches the core in the message was the same. The conclusion is that even if the Swedish media not really are able to influence the American politics, they still set the framework for what the Swedish people are able to say and think about it.

<p>ABSTRACT</p><p>Can Danish experience explain why Sverigedemokraterna had a higher support among voters in Skåne, than among other Swedish voters?</p><p>Essay in Political Science, C-level</p><p>Author: Jenny Wood</p><p>Tutor: Gregg Bucken-Knapp</p><p>Autumn 2006/ Spring 2007</p><p>The key question of this essay concerns the outcome of Sweden’s latest election. When all the votes where counted, the county of Skåne showed an exceptionally high support for the right wing nationalist party Sverigedemokraterna. Why then, did Sverigedemokraterna have a higher support among voters in Skåne (as part of the larger and transnational Öresund region), than among other Swedish voters? My hypothesis is the following: the regional interaction within Öresund has not only had positive effects concerning the values that the people of Skåne hold. In other words, Danish experience has changed the way in which the people of Skåne view immigrants and radical right wing parties.</p><p>Before I go on any further I will explain what is meant by the Öresund region. This region encompasses both parts of Sweden and Denmark (most notably Skåne and Själland), and the interaction between the two countries have increased considerably since a physical bridge between the two border regions was opened in July 2000.</p><p>Now, let us go on to the purpose of this essay, which is to answer the key question, and also to determine if the regional cooperation in the Öresund region has led to changes in the way the people of Skåne view right wing nationalist parties. Therefore, I explored the effects of the interaction between the Swedish region Skåne and the Danish region Själland, in order to discern if the Danes negative views towards immigrants and their strong feelings of nationalism, have effected Swedes and their values. In other words, was it possible that the Danish hostility towards immigrants and their unproblematic view of right wing nationalist parties, had been transmitted to the people of Skåne? Last but not least, it has also been the purpose of this essay to prove that traditional variables, concerning the question of why people vote for right wing nationalist parties, do no longer explain this phenomenon. By traditional variables I mean unemployment and a high density of immigrants of the population in a specific area.</p><p>In order to research the above mentioned issues, I have gone through letters to the editor, sent to the newspaper Sydsvenskan, and analysed the material using qualitative text analysis. I have also studied literature within the field of cross-border studies.</p><p>After ten weeks of research, I came to the conclusion that the traditional variables do not explain why Sverigedemokraterna received such a high proportion of the votes in Skåne. However, this essay also sheds light on the possibility of Danish experience as a plausible variable when it comes to explaining the outcome of the last election, but based on my limited study I can neither confirm nor dismiss the hypothesis. However, my study does provide some evidence that supports the hypothesis. In order to draw any conclusions however, it would have to be broadened in itself and replicated in other sections of Sweden or nationally.</p><p>The results of my study might leave the key question unanswered, but in itself can be viewed as an important step towards obtaining a clearer overview of what has driven the increased vote share for Sverigedemokraterna.</p>

The purpose of this study was to see how well newspapers manage to maintain their objectivity and balance when covering a Swedish team’s matches in an European tournament. We did this by doing a qualitative content analysis of the two biggest local newspapers, Sydsvenskan and Skånska Dagbladet, and the two biggest tabloids, Aftonbladet and Expressen – and their coverage of Malmö FF’s participation in the UEFA Champions League 2015. We analyzed all the post-game texts of the six games in the group stage – except for texts based on personal opinions, such as chronicles. The results show that the newspapers lose their objectivity and write more about the Swedish team and the Swedish players than the opponent team and their non-Swedish players. The result also show that the local newspapers put the focus on Malmö FF as a team, while the major tabloids focus on Malmö FF as being a part of Sweden and Swedish football. Last but not least the results also show that the ethnocentric and nationalistic attributes of the journalists play a major role in their writing.

This study investigates the news discourses to find out how deaf people and/or deafness is represented and analyses how the discourses might be affected by or influence common attitudes and prejudices about deaf people and/or deafness. First, however, this study analysed the contents of the news articles quantitatively in order to find frequencies of different news topics with references to deaf people and/or deafness and whether deaf people were allowed to talk or not. After the content analysis, ten articles were selected for the discourse analysis.   The results of the content analysis show that deaf people are represented and allowed to talk in most of the articles, but that hearing people are also represented in a majority of the articles. Most articles are about culture and personalities, but there are also articles about for example sign language and hearing devices. Most deaf people are represented as individuals, but they are also represented as representatives for the deaf and as both individuals and representatives.   The discourse analysis shows that deaf people are represented as a linguistic and cultural minority in both cultural and personal discourses but represented as broken and in need of being fixed for integration in society in medical discourses. In medical discourses, only experts talk about deafness and no deaf people are represented. In other discourses, both deaf and hearing people talk about deaf people, sign language and deaf culture. In some of the discourses, however, it is clear that deaf people are represented from the hearing viewpoint on deafness. There were discursive discrimination of deafness in medical discourses but occurred rarely in other discourses except when the medical view on deafness is present. Deaf people are represented as a minority distinct from the hearing majority in most articles and some of the cultural discourses show attempts to build a bridge between the deaf world and the hearing society. The majority of the discourses point to pluralism as a social practice but some of those discourses also point to inclusion and exclusion as social practices. The medical discourses however point to both assimilation and exclusion as social practices.

The purpose of this study was to examine how the Swedish sports journalism, tabloids and local newspapers, portrayed the Swedish national football team during the 2018 Russia World Cup and Malmö FF in the 2015/2016 Champions League competition. The main purpose of this study was to examine the relationship between sports journalism and nationality. The question formulations to this study were: how does the sports journalism portray the Swedish national team and Malmö FF, and what are the similarities and differences between Aftonbladets and Sydsvenskans portrayal of the teams?   I made a discourse analysis out of twelve chronicles, six from Aftonbladet and six from Sydsvenkan. For each of the three group stage games Sweden played in the World Cup, I analyzed one chronicle from both Aftonbladet and Sydsvenskan. Further, I analyzed one chronicle from Aftonbladet and one from Sydsvenskan for each of the three home games Malmö FF played in the Champions League. It turned out that Aftonbladet portrayed Sweden with a lot of metaphors and wrote about the Swedish national team as if the readers were a part of the team. Aftonbladet had more distance and caution when portraying Malmö FF. With Sydsvenskan it was the contrary. Sydsvenskan portrayed Malmö FF as if they were a part of the team and occasionally seemed to be biased. Sydsvenskan portrayed the Swedish national with more caution, distance and did not portray Sweden with the same empathy as Malmö FF.

Syftet med denna studie är att undersöka hur ridsport representeras i svensk media. Studien har som fokus att både jämföra mängden representation som ridsport får i jämförelse med ishockey, samt att undersöka hur kvinnliga och manliga ryttare gestaltas i svensk media. I den här studien har vi räknat och analyserat artiklar från Aftonbladet, Sydsvenskan och Dagens Nyheter under en period på tio år, mellan 2009-2019. Därefter gjordes en innehållsanalys med gestaltningsteorin och en kritisk diskursanalys som grund. Det vi undersöker i studien är framförallt hur ryttare representeras i media. Vi har valt att studera hur det rapporteras om ryttares prestationer, privatliv och relation till sina hästar för att ta reda på om rapporteringen skiljer sig mellan manliga och kvinnliga ryttare. Studiens fokus ligger även i att analysera vem det är som nämns och får komma till tals i artiklar som publicerats av de tre medierna, och om det skiljer sig i antalet manliga och kvinnliga ryttare i artiklarna.   Studien visar att det skiljer sig i antalet artiklar som publiceras om ridsport och ishockey i de analyserade medierna. Artiklarna om ishockey är fler. Slutsatsen är att ridsport är en underrepresenterad sport i svensk media, samt att kvinnliga ryttare ges mindre utrymme i medierna till skillnad från sina manliga kollegor.

The key question of this essay concerns the outcome of Sweden’s latest election. When all the votes where counted, the county of Skåne showed an exceptionally high support for the right wing nationalist party Sverigedemokraterna. Why then, did Sverigedemokraterna have a higher support among voters in Skåne (as part of the larger and transnational Öresund region), than among other Swedish voters? My hypothesis is the following: the regional interaction within Öresund has not only had positive effects concerning the values that the people of Skåne hold. In other words, Danish experience has changed the way in which the people of Skåne view immigrants and radical right wing parties. Before I go on any further I will explain what is meant by the Öresund region. This region encompasses both parts of Sweden and Denmark (most notably Skåne and Själland), and the interaction between the two countries have increased considerably since a physical bridge between the two border regions was opened in July 2000. Now, let us go on to the purpose of this essay, which is to answer the key question, and also to determine if the regional cooperation in the Öresund region has led to changes in the way the people of Skåne view right wing nationalist parties. Therefore, I explored the effects of the interaction between the Swedish region Skåne and the Danish region Själland, in order to discern if the Danes negative views towards immigrants and their strong feelings of nationalism, have effected Swedes and their values. In other words, was it possible that the Danish hostility towards immigrants and their unproblematic view of right wing nationalist parties, had been transmitted to the people of Skåne? Last but not least, it has also been the purpose of this essay to prove that traditional variables, concerning the question of why people vote for right wing nationalist parties, do no longer explain this phenomenon. By traditional variables I mean unemployment and a high density of immigrants of the population in a specific area. In order to research the above mentioned issues, I have gone through letters to the editor, sent to the newspaper Sydsvenskan, and analysed the material using qualitative text analysis. I have also studied literature within the field of cross-border studies. After ten weeks of research, I came to the conclusion that the traditional variables do not explain why Sverigedemokraterna received such a high proportion of the votes in Skåne. However, this essay also sheds light on the possibility of Danish experience as a plausible variable when it comes to explaining the outcome of the last election, but based on my limited study I can neither confirm nor dismiss the hypothesis. However, my study does provide some evidence that supports the hypothesis. In order to draw any conclusions however, it would have to be broadened in itself and replicated in other sections of Sweden or nationally. The results of my study might leave the key question unanswered, but in itself can be viewed as an important step towards obtaining a clearer overview of what has driven the increased vote share for Sverigedemokraterna.

Abstract "The devil lies in the details": Ethical considerations behind Swedish newsrooms reporting on gang crime – A qualitative interview study with responsible editors. This study investigates how Swedish newsrooms, through their editors-in-chief, manage ethical considerations in reporting on gang-related crime. With a combination of qualitative interviews, literature review, theoretical framework including the Social Responsibility Theory by the Hutchins Commission and the Theory of Consequence Neutrality by Erik Fichtelius, which help understand the ethical dilemmas and processes editors face. The essay explores how editors-in-chief balance the need to inform the public with the responsibility to avoid unnecessary fear and stigmatization. The study addresses the following questions: How do editors-in-chief ensure ethical reporting on gang-related crime? What ethical considerations are made by Swedish newsrooms when choosing to report on gang-related incidents? How do societal expectations shape local newsroom reporting on gang crime? The findings reveal that editors-in-chief face significant challenges in navigating ethical dilemmas, such as avoiding glorification of criminal lifestyles and managing the potential impact of their reporting on public perception. Ethical considerations in sensitive publications are paramount, with editors carefully weighing the impact of naming and picturing individuals involved in gang crime. Editors emphasize the importance of ethical guidelines and the need for a careful, balanced approach to reporting that respects personal integrity and avoids sensationalism. The study also identifies areas for future research and development, emphasizing the importance of continuous adaptation to the evolving media landscape and societal expectations. Keywords: gang crime, media ethics, news reporting, editors-in-chief, public perception.