智慧財產權為政府鼓勵知識創新者公開其研究成果所給予的獨佔權利。這些公開的資訊便稱之為「智慧財產權資訊」，內含了人類超過90%的智慧結晶。是以企業妥善運用這些資訊可以節省許多研發的時間及金錢，並加快取得智慧財產權的速度。 　　智慧財產權資訊服務的提供可視為一種加值的過程，從數量龐大的原始資料檢索、分析，甚至提供軟體工具的協助，都是內涵相當專業。本研究將其稱之「智慧財產權資訊服務業」。 　　本研究為一初探性研究，企圖藉由廣泛的文獻收集與深度訪談，勾勒本產業在台灣的發展現況、上下游價值鍊、與其他技術商品化服務業的關係、以及未來發展的策略。為有效的觀察六個訪談個案，本研究參照了相關文獻，訂定產品組合與目標市場、價值活動與核心能力、組織與人事管理、專業行銷與客戶管理、策略聯盟與併購五個項目作為觀察指標。 　　本研究之研究個案包括：亞太智慧財產權發展基金會、亞太智財科技服務股份有限公司、連穎科技股份有限公司、元勤科技股份有限公司、識權科技股份有限公司、台灣智財股份有限公司。 　　本研究發現：目前台灣本產業廠商均為近幾年成立的新創企業，屬於知識密集型產業。產業的最上游為各國智慧財產權主管機關的資料庫，本產業部分廠商將其加值提升其方便性、對於重要資料加以翻譯或分析、或是協助廠商監視新增專利。在資料庫獲得加值後，部分廠商提供檢索服務，並以此為基礎提供研究發展、侵權訴訟、技術移轉之用。 　　本研究對於本產業發展的建議為：透過顯示其專業的方式教育使用者，並與相關技術商品化服務業合作以擴大其營業規模。同時本研究也建議政府提升本國智財權資料庫的水準、並協助民間業者使用其他國家之智財權資料庫。 / Intellectual Property Right (IPR) is a monopoly right for a period of time that governments encourage innovators to disclose their innovation. The published information is called “Intellectual Property Right Information” which included over 90% humans’ intellectual innovation, and companies may use the information to save money and time in R&D. 　　The usage of IPR Information can be seen as a value-added process, and it requires professional service providers to search and analyze useful information from IPR database and to design useful tools for their clinets. 　　The aim of this exploratory research is to study the professional service sector in Taiwan by wide data-collecting and interviews. For observing the current status, the value chain, the cooperation with other service providers, and the developing strategy, this research uses product mixes and targeted markets, value-added activities and required knowledge, organization and human resource management, professional marketing, strategic alliance and merger and acquisition as five indexes. 　　The cases in this research include Asia Pacific Intellectual Property Association, Asia-Pacific Technology and Intellectual Property Services, Inc., LearningTech Inc., IP Tech Inc., Su Cheng (Knowing Power) Inc., and IP Era Inc. 　　This research finds out that all the cases are srtart-up, and knowledge-intensive. The most upstream is the databases built by governments and this sector dilutes, monitors and translates these databases, or enhances the convenience. Some companies in this sector provide IPR search and analysis services, and the results may be useful for R&D, IPR lawsuit, or technology transfer. 　　This research suggests that this sector should enlarge the market by educating their customers with professional services and cooperating with other technology commercializing service companies. In the mean time, Taiwanese government may consider to enhance its IPR database and to assist local companies to utilize other IPR databases around the world.

長期以來，在我國法學欠缺研究法院專利裁判實務之情形下，本文從我國審判實務運作之實證面，將八十九年起至九十九年止，近十一年以來的全國各地方法院之第一審專利訴訟裁判予以全面量化、分析，藉由專利判決或裁定的統計資料呈現出我國專利訴訟之實務現況，包含各法院專利案件分布情形、當事人是否為外國籍、專利權類型、案件平均審理終結日數、原告勝敗訴比率、撤回率、和解及調解比率、裁定停止訴訟比率、鑑定比率等影響當事人權益的重要數據，藉此瞭解及驗證專利訴訟之本質與特徵，並指出法院因應之道。 又我國智慧財產法院在國人期盼下於九十七年七月成立，智慧財產案件審理法及智慧財產法院組織法亦在同日生效施行，經比較智慧財產法院成立前後之審判實務現況，應已大幅改善過去專利審判無效率、訴訟程序不當延宕之缺失，並展現出該有之裁判品質，然亦曝露出某些問題值得探討，特別是法院判決不利於專利權人之問題。 最後，本文以專利案件數量最多、質量最重的台北地方法院所終結的專利侵權判決為研究對象，解構專利侵權訴訟案件之類型，從法院審理的角度將訴訟上爭點予以類型化，區分為「程序問題」、「可專利性與有效性」、「申請專利權範圍之解釋」、「專利侵害認定及鑑定」、「不當行使專利權及其他事由」五種主要類型，再從上開五種主要類型細分成不同之次要類型。透過專利侵權判決類型化之結果，將有利於參與者觀察及瞭解法院審理專利案件之一貫脈絡及重心所在，且有助於集中審理，預防突襲性裁判之發生，以及增進專利裁判之一致性與可預測性，進而提昇專利之價值。

海峽兩岸自2008年6月恢復中斷近10年的制度化協商管道之後，迄2013年6月，兩岸兩會已舉行9次高層會談並簽署19項協議，以及達成2項共識，不僅建立了兩岸「機制對機制」、「官員對官員」的協商模式，亦創造兩岸在經貿、社會交流秩序等各項互動上的保障，為兩岸關係打造和平穩定之發展環境。在此氛圍下，已逐步奠定了兩岸互利互信之基礎，亦深化了雙方在政治、經濟、社會、文化等多層面之交流，也預示著兩岸未來之合作與發展將有無限可能。 在此特別值得一提的是，兩岸於2010年6月29日第5次江陳會談簽署「海峽兩岸經濟合作架構協議」(ECFA)之同時，亦簽署了「海峽兩岸智慧財產權保護合作協議」，復於2012年8月9日第8次江陳會談簽署了「海峽兩岸海關合作協議」。前揭協議之簽署為兩岸在「智慧財產權保護」以及「海關合作」兩議題建立了相互溝通之平臺。因此，研析與比較我國與中國大陸海關智慧財產權邊境保護相關措施及其異同點，對於兩岸海關未來在相關措施法制面與實務執行面之革新、發展與合作十分重要。 本文首先透過對於兩岸相關文獻之回顧、相關國際規範及其發展之認識，瞭解兩岸及國際間海關智慧財產權邊境措施之過去與現在，再分別針對我國與中國大陸海關智慧財產權邊境措施進行研究，以充分瞭解兩岸海關現行措施之法制面與實務執行情形，復透過對於兩岸之間海關關員之執法權力、海關緝獲之侵權貨物，以及智慧財產權邊境措施制度面之比較，研析雙方之異同，並提出改進意見，最後再綜合歸納以獲致研究成果。 / Since June 2008 when Taiwan and China resumed institutionalized negotiation that has been interrupted for nearly ten years till June 2013, the Straits Exchange Foundation (SEF) and the Association for Relations Across the Taiwan Straits (ARATS) have held nine rounds of high-level talks, signed 19 agreements, and reached two consensuses. The resumption of bilateral talks has not only led to the establishment of “mechanism vs mechanism” and “official vs official” negotiation models, but has also safeguarded the security of economic and social activities in both sides and created a peaceful and stable environment for cross-strait relation. In this context, the two sides, which have gradually gained mutual trust, have deepened bilateral exchanges in political, economic, social and welfare aspects for mutual benefits. All of these forebode every possibility of future cooperation and development between the two sides. One thing worth our attention is the signing of the “Cross-Strait Agreement on Intellectual Property Rights Protection and Cooperation” on June 29th, 2010 when SEF and the ARATS officially signed the Cross-Strait Economic Cooperation Framework Agreement in the fifth round of Chiang-Chen talks. Furthermore, both sides signed the “Cross-Strait Customs Cooperation Agreement” on August 9th, 2012 in the eighth round of Chiang-Chen talks. The signing of the above agreements sets up a platform for both sides in implementing “IPR protection” and “Customs cooperation.” Therefore, the analysis and comparison of Cross-Strait Customs IPR protection border measures is very crucial to the innovation, improvement and cooperation of cross-strait Customs in terms of legal and practical aspects of relevant measures in the future. This study, through survey of cross-strait literature and knowledge of international standards and the development thereof, intends to comprehend the past and present of cross-strait Customs IPR border measures and international standards and then proceed to study IPR border measures of cross-strait Customs, so as to fully understand the legal and practical situation of current cross-strait Customs implementing IPR protection. Through comparing the legal authority of Customs officers, infringed commodities seized by Customs and IPR enforcement system of cross-strait Customs, this study also intends to analyze the discrepancies between the two Customs administrations and propose some personal opinions for improvement and present some conclusions as research results.

New Technologies and hypercompetitive market environments have motivated industries and innovators to understand the crucial importance of intellectual property rights. The value and quality of intellectual property is achieved through the use of intellectual property combined with marketing strategies on a worldwide scale. Therefore, it is vital that the role of intellectual property in marketing is sufficiently understood. However, most people are still not aware of the relevant problems. One problem is that the subject of planning intellectual property as an effective tool for marketing has been rarely analyzed in previous studies and accordingly has not even been covered in the field’s education system. The other problem is the lack of any intention in industries to use intellectual property systems or intellectual property as one means of innovation. Consequently, the applications of intellectual property and relevant rights certainly are under-valued and under-exploited. In addition, the most influential technology in the 21st century—the Internet—has turned many businesses upside down, especially in the digital content industry. Also, a digital content product shall not be defined as a tangible asset nor an intangible asset because there are rights from the intellectual property system for the origin of the product—“content” and other rights from the Civil Code for the product itself, these rights make a digital content product become a unique asset. Therefore, the digital content industry is the chosen subject for this research. Obviously, there is a need to distinguish between what actions of planning intellectual property for marketing strategies make the company fly up or dive down and what kind of concerns should be checked. Therefore, this research discusses what kind of preparations a digital content company has to make in order to implement strategic intellectual property management; be able to exercise intellectual property for creating profit; and to determine the most effective application of intellectual property for marketing strategies. Accordingly, this research provides a model for planning intellectual property for marketing strategies. Also, this research hypothetically expands the application of the 4C structure, which is used to distinguish where to pay attention while planning intellectual property for marketing strategies, and so provide useful ideas to the rights owner. After all, if a company makes changes to its organizational infrastructure, this could quickly bring substantive benefit to its economic performance. Furthermore, this research takes Google as an example, since its impact can be seen in news and reports almost everyday, to test the hypothesis and model in this research and to demonstrate how a company can have the opportunity and ability to create economic value from its intellectual property. Finally, the preliminary conclusions of this research include: (1) intellectual property concepts should be applied in “marketing” and vice versa; (2) the most primary concept for strategic intellectual property management is an organizational infrastructure integrating the groundwork of IP management; (3) the 4C structure can be used to analyze decisions of planning and exercising intellectual property; and (4) a digital content product can be analyzed through the product life cycle and the 4C structure.

我國於97年7月1日設立智慧財產法院，專責辦理智慧財產案件，智慧財產民事保全程序之假扣押、假處分及定暫時狀態處分亦包括在內，為瞭解智慧財產法院對於假扣押、假處分及定暫時狀態處分案件所採取之見解，本文蒐集智慧財產法院自97年7月1日設立後至103年4月30日止之假扣押、假處分及定暫時狀態處分裁定，將相關裁定之准許理由、駁回理由加以歸納分類，進行系統化之整理，依不同類型之權利如專利權、商標權、著作權等分類，予以統計分析，並提出問題與建議。

在國內一片高喊自由化與國際化的呼聲中，隨著貿易順差的逐年擴大與外匯存底的快 速累積，我國也面臨了更多的國際競爭與挑戰。而其中對我國經濟發展最為重要，影 響層面也最為廣泛者，便屬中美貿易談判（略商）了。 本論文擬就我國歷年來與美國在經貿事務的談判經驗，試圖歸納出影響整個經貿談判 之成因、過程以及結果的因素，並逐一加以深入分析、探討，期為將來我國面臨更多 的經貿談判擬出一套最佳的因應對策。 論文內容共分八章：第壹章緒論；第貳章影響中美貿易談判的因素，分別就經貿關係 、法律規範、政治環境、社會（民間）反應、認知差距、談判代表（機構）、文化等 七大因素逐一加以分析；第參章至第柒章為個案探討，分別就中美紡織品配額談判、 中美煙酒談判、中美工具機、鋼鐵ＶＥＲ談判、中美農產品貿易談判、中美智慧財產 權談判等，依第貳章的影響貿易談判的七大因素，分別深入探討；第捌章結論。

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二十一世紀是知識經濟的時代，知識與創新是全球企業核心競爭力的關鍵。有鑑於知識內容產業在於數位經濟時代發展之重要性，行政院經濟部宣布將2002年訂為「數位元年」，並提出「新世紀兩兆雙星產業發展計畫」，其中，「數位內容產業」不但被選為新世紀全力發展的明星產業，其預期產值於2006年將達到3,700億新台幣。我國政府正積極推動數位內容產業的發展，但在資源與經費有限的情況下，目前選擇以「電腦動畫」及「線上遊戲」為我國的重點推動產業。在消費者日益重視視覺享受的今天，如果要發展內容產業，動畫產業的發展勢必成為關鍵之一。本研究即針對數位內容產業的「電腦動畫」作個案研究分析。 由於我國動畫產業之業務以往多為代工模式，缺乏內容授權、智財保護與行銷等相關知識經驗。故儘速發展我國動畫產業之智慧財產管理與授權業務，實乃當務之急。 有鑑於新興產業環境尚未成熟，因此本研究採取個案深入訪談法，個案對象之選取，乃從國內動畫產業中各選取具有代表性與業界口碑良好之廠商共三家。本研究針對「電腦動畫」廠商所涉及之智慧財產管理與授權管理，做一體系性的介紹並探討廠商目前之做法，同時探討動畫製作流程中可能會遇到之相關智慧財產問題。其研究建議茲分述如下： 一、國內動畫廠商應加強智慧財產觀念，妥善處理智慧財產問題，避免產生不必要之糾紛。 二、國內動畫廠商應建立動畫與其衍生商品之授權策略。 三、國內動畫廠商須依照自身能力、已有資源、關係與定位來選擇最合適的發展模式。 四、政府應檢討現行數位內容法案對於動畫廠商之實際效益，並參酌各國政府建立產業環境與機制之做法，衡量台灣目前之狀況，選擇合適之做法。 / The 21st century is the era of knowledge economy. Knowledge and innovation are crucial for global companies in order to enhance their core competency. Because of the importance of knowledge content industry in this digital economy age, the Taiwan government has announced the year 2002 “the First Digital Year,” and has formulated its "Two Trillion and Twin Star Industries Development Plan”. This plan indicated that the digital content industry is a promising area of which the expected production value will reach NT$ 370 billions in 2006. Right now our government are promoting digital content industry positively, but due to limited resource and money, choose ”3D animation” and “on-line game” as our country’s key industry. Nowadays, consumers pay more attention to enjoyment of vision, if we want to develop content industry; the develop of animation industry is the key point. Therefore, this study explores the current situation of animation companies in Taiwan. Because of the lack of content license, intellectual property protection, marketing, and other related knowledge and experiences, it’s the most important thing to expand intellectual property management and license of animation companies in Taiwan. As a result of the environment of oncoming industry has not matured as yet, this study uses ”in-depth interviews” of case study, selecting three representative and well-known companies from animation industry in Taiwan. This study explores the current situation of intellectual property management and license of animation companies in Taiwan, furthermore, searches for the related intellectual property problems in the course of animation creation. Major suggestions are stated as follows: 1.Animation companies in Taiwan should strengthen intellectual property concepts, and handle the related intellectual property problems properly, to avoid unnecessary conflicts. 2. Animation companies in Taiwan should establish licensing strategy of animated cartoon and derivative products. 3. Animation companies in Taiwan should select a suitable develop model according to their own capability, resources, relationship and position. 4.The government should review the actual benefit of current digital content law and deliberate about other countries’ methods of establish industry environment; Consider current situation of Taiwan and select a suitable method.

台灣於1950 年代即開始發展自行車產業，1970 年代挾帶著製造成本優勢以及不斷提升製造技術下，締造了「自行車王國」之美譽，到了1980 年代許多自行車業者紛紛西進和南進，以追求降低生產成本，然而十幾年後自行車產業終於開始反思如何提升整體產業的價值，降低生產成本的思維模式不再是企業唯一的策略選擇；自行車產業的發展可以作為台灣傳統產業發展與轉型的一個寫照與借鏡。自行車產業運用台灣過去累績的競爭優勢，開始追求微笑曲線兩端更大的價值，這種新策略思考模式與產業合縱連橫之運作模式所帶來的成果，實值得台灣各產業借鏡。 當全球市場由於產品生命週期愈來愈短，新產品不斷快速推出之際，台灣產業的研發策略若持續採取漸進式改良之方式，未來將不足以因應後進者快速的追趕，必須要具有「原創性」的產品，才能確保競爭優勢與獲利空間。台灣企業的科技創新活動必須朝向前瞻、深度的創新與研發，在研發或市場行銷面提升附加價值，並縝密思考智慧財產佈局策略，才能為企業創造更高的附加價值。台灣企業欲從代工走向自有智慧財產，企業必須能掌握國際技術發展的走向，並訂定涵蓋公司專利佈局和產品組合的策略。換言之，企業應考量全球化營銷策略，規劃一套具全球競爭優勢之技術/產品和智慧財產組合。全球化的智慧財產規劃佈局，與企業的新產品/技術發展策略緊密相扣，如此始能發揮智慧財產之最大效能，提升企業的創新價值並且獲得保護。在知識經濟時代，智慧資產已成為主要競爭優勢更是競爭的武器，企業如何產生、利用與維護智慧財產權以創造附加價值，將成為致勝的關鍵。 本研究逐一分析產業結構、企業價值鏈、產品結構與技術結構，分析對照企業的全球智慧資源配置、佈局的情況。智慧財產權的經營效率，若能從產業的技術結構和產品組合來提升，才可能擺脫為專利而專利之窘境。清晰的智慧資源規劃地圖，在策略的意涵上，是要讓企業經營者看清楚未來的產業競爭趨勢，據此主導企業未來的資源佈局，篤實的制定經營策略，而不至於迷失淹沒於雜沓紛亂的資訊洪流之中。企業在面臨全球化激烈競爭環境下，新產品開發活動要能與智慧財產佈局策略相配合，才可能技術自主和市場自主，發揮智慧財產權的縱效。 本研究以個案研究方式深入瞭解巨大機械如何經營全球自行車市場，從全球價值鏈、產業結構與企業價值鏈的角度，縱向與橫向觀察研究。巨大如何在全球價值鏈取得關鍵戰略位置，台灣整體產業結構調整與其競爭力的關係為何？橫向再觀察巨大的新產品開發策略、技術研發策略與專利策略，分析巨大如何邁向精品化之路。本研究之研究目的與問題如下： (一) 探討跨國企業之全球經營策略。 (二) 新產品開發活動與智慧財產管理。 (三) 探討組織核心能力與智慧財產管理之關係。 (四) 探討跨國企業經營策略、新產品開發活動與組織核心能力之關係。 / Every enterpriser is confronted with severer challenges in the global market nowadays, such as shorter life cycle of products and higher competitions. They have to consistently launch new products and shorten lead time against fast followers. Cost-down can hardly be the solution for industry management. This thesis aims to propose a better industrial strategy of intellectual property for Taiwan enterprisers, through the case study of Giant Bicycles. The thesis will begin with the analysis of the industry structure, industrial chain, production and technology structure of Giant Bicycle, to further examine its management in the global market. The study will review the correlation between the industrial restructing and industry competitiveness in the case of Giant Bicycle. Moreover, it will as well analyze Giant’s success of industry upgrade, through its innovative R&D policy and IP strategy.

在這多元化社會，資訊及科技的高度發展除了帶給全民便利以及更充足完整的資訊外，卻也帶來了侵權與犯罪。本文根據王智賢與楊敦雅 (2008) 一文做進一步的延伸，採用 Grossman and Helpman (1994) 的菜單式拍賣模型，探討當智慧財產權等無形資產為外國正版商所擁有時，外國正版廠商、國內仿冒商，以及國內部份消費者所組成的團體，三者的利益分配相互衝突時，本國政府將如何制定國內的仿冒查緝率。此外，我們將模型設定了外生變數查緝率下限以盼能更貼近現實社會，透過本研究我們可以發現在增加查緝率下限後，雙方共同遊說之下均衡查緝率可能由原先的零大幅提高至仿冒商品剛好可以生存的門檻，並且在均衡時只會有一方願意提供給本國政府政治獻金。 / In this multiple society, although highly developing information and technology not only make all the people more convenient but also earn more sufficient information, it has brought the tort and crime as well. In this essay, we extend the essay written by Jue-Shyan Wang & Tun-Ya Yang (2008) and adapt a simple framework based on the Menu-auction Model of Grossman and Helpman (1994). Discussing about how a domestic government decides optimal enforcement rate of counterfeit when intellectual property is held by a foreign company and foreign company、domestic consumers and domestic illegally copied company had a conflict between their benefit distribution. Furthermore, we are going to add a lower bound of enforcement rate as an external variable to close reality. After this study, we found that under the lobby of both foreign company and domestic consumers, the equilibrium of enforcement rate may change from zero to the entry barrier; what’s more, only one of the sides will be willing to pay political contributions to domestic government under equilibrium.