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  • About
  • The Global ETD Search service is a free service for researchers to find electronic theses and dissertations. This service is provided by the Networked Digital Library of Theses and Dissertations.
    Our metadata is collected from universities around the world. If you manage a university/consortium/country archive and want to be added, details can be found on the NDLTD website.
1

企業跨國布局與競爭策略-以美商A公司為例 / The multinational enterprises layout and competitive strategies - The case study of "A" corporation.

羅元辰 Unknown Date (has links)
本篇論文以波特的五力分析,加上組織策略、國家競爭優勢分析等學理。探討企業依其產品、技術以及市場的不同而做的跨國佈局。本篇研究以美商 INVX公司為例,分析INVX與其主要競爭廠商在軟板產業上所做的跨地區布局及其經營績效.在分析各個廠商的競爭優勢的同時、也分析了軟性電路板產業的現況以及目前各廠商在地區所預見的問題,特別是軟板產業在歷經金融海嘯洗禮之後,軟性電路板廠商經歷了一次大洗牌,可以讓計劃進入此產業的投資者一些參考意見。 本篇研究, 依INVX所在軟板產業鏈中的中游為中心,分析軟板產業鏈中的上游(基材)以及下游(產品應用)。進而對於軟板廠商的佈局以及營運績效出分析與建議。 / This paper base on Porter's Competitive Strategy, coupled with National Strategy and Competitive Analysis. The enterprises according to their products, technologies and markets to have different layout. In this study, the INVX's case, analysis INVX its main competitors in the FPC manufactures on regional distribution of industry and business performance. In the analysis of the competitive advantage of each company, but also of the FPC industry and the current status of all vendors in the region to unforeseen problems, especially after the FPC industry in the impact of the financial tsunami, the FPC manufacturers experienced a major reshuffle, you can make plans to whom want to enter the industry, or investors some suggestions.
2

延伸企業核心競爭力之研究-以Intel公司為例

楊凱迪 Unknown Date (has links)
未來企業競爭優勢的來源必須來自於本身的核心競爭力及必須建構新的核心競爭力,國內外專家學者對於核心競爭力的意義和來源以及探討核心核心競爭力的發展的過程已有一些研究,但是當外在環境改變時,企業如何能夠繼續運用原有的核心競爭力及如何建構新的核心競爭力方面的研究卻較少。因此,本論文就以擁有創新研發、製造技術、速度、規模與彈性的Intel公司為例,針對面對現有的競爭廠商及當未來環境的發展及應用延伸到寬頻、無線通訊及資訊家電等多元應用領域時,Intel如何延伸原有的核心競爭力和適當維持與運用其資源與能力來建構新的核心競爭力而能夠延伸成為其新的長期核心競爭力並爭取到進入新的市場的機會,創造新的競爭優勢。本研究歸納的研究發現如下 :   一、企業的研發單位可以把研發經費放在推動技術的商業化上來累積資源和增加及鞏固企業內部的核心競爭力。   二、核心競爭力的延伸可以從未來的角度看產品和技術,而不是根據以往的經驗看待下個世代的產品或技術。   三、運用產業規格的制定和繼續不斷的投資才能鞏固和建立企業的核心競爭力,也才有機會延伸企業原有的核心競爭力到下一個新市場來制定新的規格。   四、產品規格的市場因素是影響核心技術開發創造成功的重要因素。   五、核心競爭力具有延展性,核心競爭力的創造與累積在於企業內部資源的有效運用與共享。   六、核心競爭力的建立靠著長時間學習的累積多過發明的躍進。   七、企業領導者的願景和價值觀,企業的管理制度和組織文化對延伸企業的核心競爭力有很大的影響。   八、路徑相依度高,知識的擴散與移轉將變得更容易。   九、面對未來的新產業,成立新事業部門是建構新的核心競爭力的重要方法。   研究結果發現,Intel能夠成功適當地運用企業原有的內部核心競爭力(資產能力和管理制度)並能夠建構新的核心競爭力而能夠有能力延伸到新的網路無線通訊市場領域。Intel的企業優勢主要為能夠繼續投資創新研發在晶圓廠和半導體製程,領先競爭對手的研發製程技術,擁有經濟規模而有產業規格制定的能力來主導市場,能夠提供完整平台解決方案的能力,‘Intel Inside’行銷策略的成功,領導者和管理制度及企業文化價值觀的結合。當外部環境朝向無線網路通訊新領域發展時,Intel仍然繼續投資新的研發技術以開發新產品並降低成本,並且運用行銷策略聯盟、併購及轉投資新技術和成立新事業部的方式來建構及延伸其核心競爭力而進入新的無線網路通訊領域。   在微處理器市場的競爭,Intel是先佔廠商,採用的是大幅躍進在製程、速度及效能表現上大幅超越競爭對手的方式。而面對已有先佔廠商且許多新規格仍未明確的無線通訊網路市場,Intel是利用自行研發和外部取得新技術加上原有的研發創新製程技術以及配合原有的內部核心競爭力繼續建構成為新的核心競爭力而延伸到新的市場。 / The source of future corporate competitive advantages must come from their own existing core competence and also from building new core competences. Some scholars have already explored the meaning, source and process of the core competence, but when the outside environment changes, few scholars have studied how a corporation continually uses its original core competence and how it builds new core competences. Therefore, this thesis is a case study of Intel Corporation, which is a corporation with innovation R&D, manufacturing technology, speed, scale and flexibility. This thesis will focus on how Intel extends its original core competence, leverages resources and capability to build new, long-lasting core competences, thus seizing the opportunity of entering new markets facing today's competitive environment and future potential markets, including broadband, wireless communication and IA field. We could summarize this thesis to the following findings:   1. The corporation's R&D department may spend their R&D expenditures on the commercialization of technology in order to accumulate resources and also to increase and strengthen the corporation's inner core competence.   2. The extension of the core competence can help forecast the next generation of product and technology by a future perspective instead of past experience.   3. The establishment of the industry standards and continuous investment can help build and strengthen the corporation's core competence, and as a result, gives the corporation the chance to extend original core competences to the next new market and set up new industry standards.   4. The market factor of the product specification is a key success factor of core technology development.   5. Core competence is extensive, and the creation and accumulation of the core competence is based on effective leverage and sharing of corporate inner resources.   6. The building of the core competence is based more on the accumulation of long time learning than leapfrog inventions.   7. The vision and values of the corporate leader, the management style and the organizational culture all have great effect on extending the corporation's core competence.   8. The higher the extent of path dependence, the easier the knowledge spreading and transferring.   9. In the new future business, forming a new business group is an important method of building new core competence.   This thesis finds that Intel not only is able to successfully use its original core competence, it is also able to build new core competences enabling Intel to expand its market realm to broadband and wireless communication fields. Intel's corporate advantages mainly lie in continuous investment of IC and wafer manufacturing technologies; leading R&D and manufacturing processes; scale of economy; the establishment of industry standards therefore giving Intel the ability to dominate the industry; the capability of providing a total solution platform; the success of the “Intel Inside” marketing strategy; and the perfect combination of leader vision/value, management systems and corporate culture. When the outside environment changes and wireless communication seems to be the next gold mine, Intel continues to invest in new technology and new product development, cut down costs, extending core competences and entering new markets using various means including strategic alliances, merge & acquisitions, investing in new technology fields, and forming new business units or groups.   Intel is a first-mover and a dominant firm in the CPU market, and it stays on the edge by substantially staying ahead of competitors in manufacturing technologies, speed and efficiency performances. While facing the new wireless communication market, which already has a dominant firm but not yet a dominant industry standard, Intel chooses to use internally developed inventions and externally obtained technology, in coordination with existing advantages in manufacturing processes and original core competences, thus extend to the new markets.
3

學校核心競爭力指標建構之研究-以技專校院為例 / Study on establishment of school core competitiveness indicators–with vocational and technical institute as examples

陳賢舜, Chen. Hsien Shun Unknown Date (has links)
本研究旨在建構學校核心競爭力指標體系,以技專校院為研究主體,運用文獻分析、德懷術、訪談及問卷調查等4種研究方法進行探究。研究者首先蒐集核心競爭力、學校競爭力、學校核心競爭力、教育指標、技專校院的現況與發展等相關資料,透過文獻分析,初步建構學校核心競爭力指標體系草案後,再經由18位德懷術專家學者3次問卷往返的協助修正,最後建立技專校院適用之學校核心競爭力指標體系。研究過程中,另與6位專家學者進行深度訪談,瞭解技專校院現場實務工作者對研究問題之看法與建議,協助取得較完整的調查研究資料;最後,針對全國科技大學、技術學院與專科學校等93校,寄發465份指標認同程度調查問卷,以立意樣本進行教師意見調查,回收之有效問卷340份,回收率為73%。 根據文獻分析、德懷術專家問卷、訪談及技專校院教師問卷調查結果,經過整理及分析之後,本研究獲致之以下結論: 一、核心競爭力是多種類型能力所組成。 二、學校核心競爭力特徵具有獨特性、價值性、整合性、動態性、延展性、過程性與核心性。 三、學校核心競爭力是學校永續經營的重要根基。 四、學校核心競爭力探討的學校層級著重在高等教育領域。 五、技專校院正面臨再造發展的關鍵期。 六、本研究建構技專校院適用之學校核心競爭力指標體系,包括「科研核心競爭力」、「師資核心競爭力」、「學生核心競爭力」、「學校表現核心競爭力」等四構面,合計79項指標。 七、德懷術專家對於「科研核心競爭力」與「師資核心競爭力」層級各指標評價之共識程度,高於「學生核心競爭力」與「學校表現核心競爭力」層級各指標。 八、受訪談者肯定技專校院具有重要的價值與功能。 九、受訪談者對於提升技專校院核心競爭力的策略,認為應從「師資水準」、「學生能力」、「政府政策」、「學校經營策略」與「合作策略聯 盟」等層面推進。 十、技專校院教師對於「學校表現核心競爭力」層級各指標之認同程度較高,對於「科研核心競爭力」層級各指標之認同程度較低。 十一、技專校院教師對於本研究建構之指標評價,受不同性別、年齡等變項的影響較不顯著,受不同學校型態(科技大學、技術學院、專科學校)的影響較顯著。 十二、技專校院教師背景變項對於編號「A-2科研價值性」、「A-2-4技術移轉件數」、「B-1-2具有博士學位教師數」指標認同程度之影響較顯著,對於編號「C-1-1取得專業證照學生數」、「C-1-2通過專技檢定學生數」、「C-3-3學生公共服務表現」、「D-2-3學校建築物樓地板面積」指標認同程度無顯著影響。 根據上述研究結論,本研究分別提出對主管教育行政機關、技專校院與未來研究建議如下: 一、對主管教育行政機關之建議 (一)重視與應用技專校院之學校核心競爭力指標,並將指標納入技專校院資訊資料庫。 (二)強化技職教育的定位與功能,鼓勵技專校院發展學校優勢特色,協助技專校院增進核心競爭能量。 (三)積極協助競爭力較弱的技專校院,助益學校改善經營體質,建立妥適之技專校院進退場機制,激勵學校再造與整併。 (四)成立學校核心競爭力中心,協助技專校院進行核心競爭力評核,接軌國際教育核心競爭力潮流,辦理學校核心競爭力論壇與研習。 二、對技專校院之建議 (一)強化科學、技術、實務與應用整合的學校核心競爭力,發展技專校院「專業、專才、專項、專精、專攻」的五大核心競爭策略。 (二)建立師資領先的競爭態勢,積極改善師資的品質與結構,增進教師實務經驗與交流,鼓勵教師與業界產學合作。 (三)提升學生的多元競爭能力,協助學生取得專業證照,強化學生實用的專業技能,鼓勵學生參與專業競賽。 (四)以學校永續經營為本,資源有效運用為宗,積極展現優質學校的品牌形象,豎立學校不畏競爭的強勢地位。 三、對未來研究之建議 (一)增加研究對象人數,更採樣本抽樣方式,以使研究立論更為客觀,並擴大研究推論範圍。 (二)採用更多元的指標建構方法,以增進指標研究的適切與實效。 (三)針對不同的學校性質,建構分類的學校核心競爭力指標。 / This research aims to establish a system of school core competitiveness indicators with vocational and technical institute as examples, utilizing methodologies such as literature review, Delphi technique, interviews and questionnaire survey to conduct the research. The research first collects relevant development and information related to core competitiveness, school competitiveness, school core competitiveness and educational indicator of vocational and technical institutes. Consequently through initial establishment of school core competitiveness and subsequent collaboration with 18 Delphi technique experts, a school core competitiveness system suited for vocational and technical institutes are established. Through the process of the research, six other experts are interviewed to provide suggestions of practical understanding to researchers and assist in acquiring a more accurate research data. Finally, 465 indicator acceptance questionnaires are sent to 93 technological universities, technical and vocational institutes and purposive samples were utilized to investigate teacher opinions. 340 questionnaires were returned, giving an effective response rate of 73%. According to literature review, Delphi experts’ questionnaire surveys, interviews and teacher opinions surveys of vocational and technical institutes, the research reaches the following conclusions after integration and analysis: 1. Core competitiveness is composed of several types of abilities. 2. Characteristics of school core competitiveness include uniqueness, value, integration, mobility, extendibility, process and core. 3. School core competitiveness is the fundamental of sustainable management. 4. Discussion of school core competitiveness is focused on higher education sector. 5. Vocational and technical institutes are facing the critical phase of re-engineering. 6. There are 79 indicators in the process of building school core competitiveness system and they include: “R&D core competitiveness”, “teaching staff core competitiveness”, “students’ core competitiveness” and “school performance core competitiveness”. 7. Delphi experts have higher consensus and appraisal regarding “R&D core competitiveness” and “teaching staff core competitiveness” compared to “students core competitiveness” and “school performance core competitiveness”. 8. The interviewees have high affirmation regarding the function and value of vocational and technical institutes. 9. The interviewees thought effective strategies to promote core competitiveness of vocational and technical institutes include raising “teaching staff level”, “students’ abilities”, “government policies”, “school management strategies” and “strategic alliances”. 10. Teaching staff of vocational and technical institutes have overall higher approval level concerning “school performance core competitiveness” than “R&D core competitiveness”. 11. Evaluations of indicators established in this research are affected mainly by school types (technological university, technical institutes, and vocational schools) rather than gender or age group. 12. Variables of teaching staff of vocational and technical institutes have significant differences with respect to “A-2 R&D value”, “A-2-4 Number of technology transfers” and “B-1-2 Qualified Ph.D. teaching staff”, and less significant differences with respect to “C-1-1 Number of students with qualifications”, “C-1-2 Number of students who passed technical examinations”, “C-3-3- Students’ public service performance” and “D-2-3 Area of school buildings”. According to the above research conclusions, this research proposes the following relevant suggestions for education administration authority, the educational institutes and future research: 1. Suggestions for education administration authority (1) Place emphasis and employ practical application of the school core competitiveness indicators of vocational and technical institutes, and incorporate those data into school database. (2) Strengthen positioning and functions of vocational and technical institutes, develop their unique competitiveness and core competitiveness ability. (3) Actively assist weaker vocational and technical institutes to improve their management and establish appropriate exit strategies to encourage school re-engineering and consolidation. (4) Establish center for school core competitiveness to assist assessment of core competitiveness of vocational and technical institutes, follow international educational core competitiveness trend and host forums and research on school core competitiveness. 2. Suggestions to vocational and technical institutes (1) Strengthen scientific, technical, practical and integrative core competitiveness of schools to develop the five core competitiveness: professional, talented, training, expertise and specialty. (2) Establish teaching staff competitiveness edge by actively improving teaching staff quality and structure; promote practical experience sharing and encourage involvement with the industry. (3) Increase students’ multi-faceted competitiveness by assisting students in receiving their professional certifications, enhancing their practical skills and encouraging them to participate in professional competitions. (4) With sustainable management as key principle and effective utilization of resources as model, actively exhibit a positive image of quality education and strong competitive edge. 3. Directions for future research (1) Increase number of research targets and employ random sampling to make research conclusion more objective and have wider inference aspect. (2) Establish more multi-faceted indicators to enhance research appropriateness and effectiveness. (3) Establish different types of school core competitiveness for different types of schools.
4

我國創業投資事業的核心競爭力與投資策略之個案研究

朱家威 Unknown Date (has links)
本研究之目的有四:(1)瞭解目前國內創業投資事業發展狀況。(2)探討創業投資事業的核心競爭力。(3)探討創業投資事業的投資風險傾向與投資策略,期能深入瞭解其投資行為模式,進而有益於其投資策略之制定。(4)探索創業投資事業的核心競爭力與投資策略之間關聯,配合其他考量的因素與屬性,以進一步瞭解其中的因果關係。 本研究屬於探索性個案研究,主要是藉由實地訪談國內績效卓越的創投業者,配合國內外相關文獻,以瞭解目前創投事業的發展,核心競爭力與投資策略的關聯。 經由理論與個案訪談,本研究得到以下的結果: (1)各家創投事業的核心競爭力或有不同,因此形成各自獨有的利基,並總括有七項的核心競爭力。 (2)創投事業的核心競爭力在於某些特定項目,則將導致某些的投資策略。 (3)由於臺灣創投事業發展環境的影響,創投事業所投資對象的行業分布主要集中在資訊電子業,且投資資金的撤出方式也採在股票公開交易市場出售的方式。另外,目前創投事業已漸有使用垂直整合的策略,以增加獲利。] (4)創投產業的關鍵成功因素為豐厚的人脈關係附加價值的提供。 / This paper attempted to (1) realize the current development of domestic venture capital business; (2) discuss issues related to the core competence exhibited i the business; (3) review investment risks and strategies for indepth understanding of investment behavior mode to help map out investment strategies; and (4) explore into the correlation between the corecompetence and investment strategies to identify the consequences in conjunction with other contributing factors and properties. As an exploratory case stdy, this paper ventures the fact finding essentially by conducting field interviwes with those local entrepreneurs have achieved excellent performance in venture capital and by referring to related documentation available at home and overseas to describe the correlation among present development of venture capital business, its core competece and investment strategies. Through the theory and case interview, findings of the paper are: (1) The core competence of each venture capital company may differ, thus to from individual niche, and there are in general seven types of core competence. (2) Should the core competence the focused on a specific area, certain investment strategies are formed accordingly. (3) For being subject to the particular environment, the development of venture capital business has been concentrating. In the industry of information electronic, and stack trading in the stock market has become the way to withdraw the funds initially invested while swinging to the vertical integration strategy for increasing profitability. (4) Wide and constructive contacts with the right, if not powerful, persons as well as the provision of add-ons have proved to be the key success factors of venture capital business.
5

企業成長歷程與能耐建構之關聯研究-以紡織帽製造出口業H公司為例 / A Case Study on the Competence Building and Business Growth

廖雪靜, Liao, Hsueh Ching Unknown Date (has links)
摘要:紡織產業由於時尚潮流的千變萬化,再加上資訊與通訊科技快速演進,致使消費者較以往可以透過多元管道,輕易地獲得廣泛時尚流行的資訊與商品;甚至在物流通路系統及購物平台逐年更迭,日新月異的經營模式環境的變換下,時尚商品的買與賣之間已經不再像過去需要花費很長時間。如今甚至有選購後24小時到貨的服務,而這些消費模式都是為了因應消費者對於商品的快速需求而創新改變的策略。 企業追求成長,是企業經營的永恆課題。企業透過內部資源、資訊、與外部環境的交換與整合,形成網絡關係。而今企業的經營,正如同前述的情況一般,除了必須掌控影響企業成長的因素之外,對於全球市場的疾速變化與複雜的外部環境所帶來的衝擊,亦須洞灼機先找出因應解決的對策。如此環繞企業的內外因素相互關聯所帶來的結果即是為了追求企業成長時所亟需瞭解與掌握的議題。而在成長策略管理的思惟體系中,有由外而內的「機會基礎成長策略」,以及企業憑藉自身資源由內而外的「能耐基礎成長策略」,由於前者受制約於外部的機會因素較大,對於個別企業的影響難以歸納總結做為參考。本研究將透過個案公司的成長歷程,分析該公司在各個階段因應外部環境變遷所採取的資源配置與策略活動,同時對應其核心能耐,從而提出兩者關聯的質性探討。 本研究目的在探討企業成長策略的思惟中,除了面對外部環境、競爭者所帶來的衝擊之外,更重要的是思考企業在意識到外部機會形成或存在時,評估企業的資源、核心能耐是否足以掌握該機會;如果無法回應時則必須善用自身資源以建構新的能耐來克服外部阻礙,且透過知識管理的模式在企業內形成能耐建構能力,以持續性、系統性的能耐建構機制來制定成長策略,延伸企業成長的核心能耐,使企業得以能耐建構基礎維持持續成長的動能。 【關鍵字】 企業成長、能耐基礎、核心競爭力、知識管理、能耐建構能力
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企業經營策略之個案研究 - 以致綺國際有限公司為例 / The Case Study of the Enterpreneur Operational Strategy - Take Everfame International Co. As an Example

林英俊, Lin,Yin Chun Unknown Date (has links)
本研究將探討已處於穩定發展階段的個案企業,如何在競爭環境中設計定位出與製造服務業之客製化策略互相配合的策略,有效地將營運策略、擴大企業實力與規模經濟相互整合,從而尋求提高技術水準、工人素質、產品品質的有效途徑。本研究將做出整合企業內部核心競爭力的分析、競爭優勢在產品市場的表現、競爭劣勢、機會與威脅的分析比較,並篩選與執行適合本個案公司特色的營運策略,從而取得競爭優勢,獲得經營業績。 本研究從個案公司內外部競爭優劣勢分析及企業現階段的發展特色之中,篩選出與企業自身發展相配合的差異化策略,即客戶服務的差異化,使個案公司能比競爭對手更有效率地為買方提供更有附加價值的差異化產品、能夠有效做出產品品質的差異化、能將知識管理與人力資源管理有效地整合在一起,而使得人力資源管理成為了真正“策略管理”的核心,從而有效形成與營運策略互相吻合的動態組織結構。 本研究首先從三個維度(策略維度、文化維度、學習和創新維度),系統地對公司內部管理情況加以深入地分析,來研究所亟須解決的重要問題。本研究從策略維度研究企業的策略目標、組織結構、內部工作流程、內部資訊溝通、人力資源的開發與評估以及公司的制度建構;從文化維度來研究企業核心價值觀的確立,並運用深層思維的價值觀來打造企業不敗的竅門;從學習和創新的維度來研究建構出學習型組織對企業營運的重要意義。 本研究之重點由個案公司簡介及個案研究與分析所組成。個案公司簡介部分描述了致綺國際有限公司成立二十多年來的公司沿革、經營理念、公司定位、公司策略、策略執行、公司組織架構、 深圳公司組織架構、主要產品、美国BERGQUIST產品、主要客户、生產能力、銷售額、品質政策、品質目標、绝缘片產品作業流程、導熱片產品作業流程、品質控制流程圖、個案公司之終極學習標的:Brady公司簡介與經營歷程及經營績效,其中重點介紹了致勝深圳電器配件廠的經營方式與管理改善計劃。 個案公司簡介主要分四部分來加以闡述:一、致綺國際有限公司之公司沿革簡介,包括致綺國際有限公司各地公司之分佈及公司組織架構,致綺國際有限公司所生產之主要產品類別及銷售額等。二、深圳致勝電器配件廠組織架構之介紹。三、深圳致勝電器配件廠之生產系統及管理。四、從銷售情形、庫存狀況、毛利率及競爭優勢等構面闡述了致綺國際有限公司最近之營運績效。 個案研究與分析部分主要從管理持續改善的全方位角度,分析了致綺國際有限公司未來經營成功的關鍵性績效指標(Key Performance Index,KPI)如下:一、提升工程作業能力,以主動、迅速、正確,服務內外部客戶。二、持續提升生產效率,以正確(Q)、低成本(C)、迅速(D)之優勢來滿足客戶的需求。三、強化組織架構權責、人員培訓體系,以建立優質人力資源。四、強化資材供應與管理能力,以適質、適量、適價優勢提升競爭力。五、精實品質管理系統,以降低客戶抱怨。六、員工生活品質優化,以降低員工流動率。七、提高核心競爭優勢。八、強化企業文化與價值。九、強化企業領導模式。十、 強化產品資訊與客戶支援解決方案。十一、強化個案公司之市場目標。十二、有效強化管理、彈性應變與工程執行能力。十三、以客為尊,提高客戶滿意度,策略方向聚焦與定位於行銷服務業。十四、高素質的材料有效地支援了產品、元件及其他資產。十五、確保運用適當的員工,適時適地來強化安全性。十六、緊縮與裁撤不必要之間接部門,全面緊縮成本。十七、聚焦於利基市場及新產品,重新定位利基策略。十八、將公司的總管理處、研發設計、業務、財務儘量維持駐在地深圳。 / This thesis analyzes the corporate strategy of the case company Everfame International Co., Ltd, which becomes customized at a steady development stage gradually .How to propose a good corporate strategy according to the competitive environment and the company’s real status is the first priority of the case company. The key point is how to improve the quality level of the technology and production. It thoroughly is a critical issue for combining corporation strategy with building up the strength of the case company. This article combines company’s internal core competitiveness. It contains competitive strength、 competitive weakness、 opportunities and threats. The suitable strategy must be adaptive to the company’s real characteristic and strengthen to improve the company’s operational performance. A differentiation strategy is focused on the development of a product or service that offers unique attributes that are valued by customers, and the customers perceive to be better and different from the products of the competitive rivals. The value added by the uniqueness of the product may allow the case company to charge a premium price for it. The case company expects that the higher price will be more than covering the extra costs incurred in offering the unique product and service. Therefore, Using the above core competency, The case company can combine the unique domain knowledge and excellent human resource management to construct a dynamic and flexible organization , and focused on catching up the economic scale of their ultimate target: rolemodel company Brady as the long term visional mindset of The case company.
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企業因應中國勞動合同法之變革策略及其對心理契約、組織承諾、核心競爭力、與組織績效之影響

徐維秉, Hsu, Wei Ping Unknown Date (has links)
「中華人民共和國勞動合同法」於2008年1月1日施行,導致企業用人成本提高,於是企業開始採取一些變革策略,這些策略包括1.全盤接受2.廠區內遷3.招聘退休人員4.自動化及工作外包5.遇缺不補或凍結人事6.要求員工辭職7.裁員8.勞動契約到期不續簽9.提前簽定勞動契約10.轉移員工至派遣公司11.歇業12.關廠13.外移14.棄廠潛逃等。本研究依照「接受法令」的程度,將14項變革策略分為『接受法令』、『接受但有措施因應』、『閃躲法令規定』及『不接受規定』等四類,總計收集大陸台商及員工有效樣本168份,並進行這四類在員工心理契約、組織承諾、組織核心競爭力、及組織績效量表上的信效度分析、變異數分析、及事後考驗,希冀可以作為政策發展者及企業決策者之重要參考。 / 本研究結果顯示:1.各量表之信效度頗高,在心理契約、組織核心競爭力、與組織績效方面,『接受法令』組顯著地優於『閃躲法令規定』組。2.在心理契約及組織績效方面,『接受法令』組的分數也顯著地比『接受但有措施因應』組及『不接受規定』組為佳。3.若將『接受法令』、『接受但有措施因應』歸為接受組,『閃躲法令規定』及『不接受規定』歸為拒絕組時,接受與拒絕組在員工心理契約、組織核心競爭力、及組織績效皆有顯著的差異。最後,研究者嘗試提出「變革策略之競爭力模式」。 / 總而言之,本研究結果支持心理契約、組織承諾對組織核心競爭力、及組織績效的影響,且亦支持組織核心競爭力對組織績效的影響。另外,建議後續研究者或可配合人力銀行或中國學術研究單位,再進一步進行縱貫性研究。最後本研究提出後續學術研究與實務應用之建議。 / "Labor Contract Law" in People's Republic of China was implemented on January 1, 2008. Since this Law, the corporate was increased personnel costs and started taking some change strategies. These change strategies including: 1.Entirely accept 2.Moving the factories to inland 3.Recruiting retirees 4.Automation and job-outsourcing 5. Recruiting freeze 6.Asking Staff for resignation 7.Layoff 8.Contratct un-renewed 9.Signing contracts before the Law was implemented 10.Transfering staffs to temporary worker services 11.Shutting down the business 12.Closing factories 13.Relocation 14. Abandoning factories and absconding. According to the degrees of “acceptance of the Law”, this study divided these change strategies into four categories, including “Accept”, “Accept, but taking actions”, “Dodging the Law by taking actions”, and “Un-accept”. / This study collected 168 samples, and used ANOVA and post-tests to know how these strategies can influence on employees’ psychological contract, employees’ organizational commitment, organizational core competitiveness and organizational performance. / According to the results of this study: 1.the reliability and validity of the scales were high, and the scores of “Accept” in employees’ psychological contract, organizational core competitiveness, and organizational performance were significantly higher than the scores of “Dodging the Law by taking actions”; 2.the scores of “Accept” in employees’ psychological contract and organizational performance were significantly higher than the scores of “Accept, but taking actions” and “Un-accept”; 3.when author divided these four categories into accept group and refuse group, there are significant difference between the scores of employees’ psychological contract, organizational core competitiveness, and organizational performance. Finally, “Organization change of competitiveness model” was proposed. / In summary, this study showed that employees’ psychological contract and organizational commitment do have the influence to organizational core competitiveness and organizational performance. It also showed that the organizational core competitiveness can influence the organizational performance. In conclusion, the model of this study and substantial suggestions were proposed for follow-up academic studies and practical applications.
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策略轉折點的策略構面與競技場分析之個案研究 / The Strategic Dimensions and Competitive Field Model Analysis for Organizational Strategic Turning Points--A case study of XXX company

劉乾能 Unknown Date (has links)
本研究是以個案公司為例,藉以了解企業公司盛衰起伏的背後原由。對於這些果與因,雖然不能直接以簡單的原由來歸納與說明,但其發展過程中勢必有其脈絡,可以幫助了解公司發展與適應的做法。因此本研究透過描述個案公司各項策略作為,來了解企業經營的歷程。   本文第貳章說明研究動機與問題,並對本研究的各項變數做必要的定義。第參章對個案公司的基本資料與背景有較多的說明。本研究主體係個案公司責任中心二(Strategic Business Unit II),該事業單位為自動資料蒐集產業(Automatic Data Collection)的本土製造商,自1985年第一台條碼閱讀機問世至今,在產業中已將近十六年的時光。   十六年以來,由人機介面(Input Device)的定位,以開發個人電腦鍵盤與自動資料辨識產品(Automatic Identification & Data Capture,AID)的條碼閱讀機(Bar Code Reader),到目前以自動資料蒐集(Automatic Data Collection)產業的主流產品攜帶式自動資料蒐集終端機(Portable Data Collection Terminal)為主的經營範疇;經銷通路從貿易商為主的型態,轉而進入經銷商與系統整合商的通路;由完全沒有產業知名度,到進入美國前十名的自動資料蒐集產業供應商。地理構形也從本土企業出發,成為跨美、歐、日與大陸都有分支機構的跨國經營。   從以上的說明可以了解個案公司的發展歷程,詳細的內容可以參考第參章與第肆章的兩個策略轉折點前後的各個構面分析;本文中另以競技場分析,比較個案公司歷經策略轉折點之後在體系、產業結構、產品/市場的相關位置,透過競技場分析可以讓經營者更清楚未來的策略走向。   本文第伍章則提出研究發現與後續研究建議,其中的研究建議較值得注意的是個案公司最新的主流產品WinCE攜帶式終端機即將進入開放式的主流環境,在開放式的主流環境對未來成長有絕對的幫助,但風險當然也就大很多。而這項經驗在個案公司早期投入個人電腦鍵盤產品時期非常類似,若能透過對個人電腦產業的反思,相信面對未來的競爭思考能有方向的指引作用。 / “The Company” has been used as an example for my thesis, that helps to understand how an enterprise been successful and going dead. Those reasons and results to be successful and dead, which maybe not easy to get conclusion from simple examples, but we did understand all possible development from those tracks. We are also possible to find the way to adapt all those changes from all tracks’ studies.   In this case, the chapter 2 gives the motivation and answers about the reasons to have this thesis. It also defines all variables. In Chapter 3, I give more information and back ground about “The Company.” The major studied body is the SBU II (Strategic Business Unit II) of “ The Company”. That SBU II is the Taiwanese local maker for ADC (Automatic Data Capture) industry. The SBU II produced first Bar Code Reader since 1985 and is existed in the ADC industry more than 16 years.   Since last 16 years, “The Company” was positioned as “Input Device Provider,” that developed the keyboard for IBM Personal Computer and Bar Code Reader for AIDC (Automatic Identification and data collection) Industry. Up to now, the business scopes of “The Company” is producing the main trend products for ADC industry, which is Portable Data Collecting Terminal. During last 16 years, the distribution channels of “The Company” are changed from “Trading Company” to “VAR (Value Added Retails) and SI (System integrators). It is also changed from “ No Named Company” becomes one of ten major players of ADC industry in USA market. The geographical point of view is also changed from Taiwanese company to become multiple locations in Europe, USA, The Mainland China and Japan.   The description above helps to understand the development of “ The Company”. The detailed information will refer all details in “Three Dimensional Analysis” of those two strategic turning points in the Chapter 3 and Chapter 4. In these chapters, “The Competitive Field Model” is used to compare the different related positioning between two industrial structures, Products and Markets. After that study, I hope that can guide “The Company” to be much clear the way to the future.   In Chapter 5, I give some comments about my own development and also give some hints for future studies. There are some key comments about “The WinCE Portable Terminals”, which are going to be the main trend products and opened architecture environment. In the opened architecture environment that is very high growth in market size and industrial business. That is of course coming with very high risky in the future. This experience is very similar with the age of IBM PC Keyboard. If we can rethink the related experience from IBM PC age that may help a lot to face all future market competition. That is one of the key reasons to have this case study.
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民主化與中華民國國防人力資源規劃 / Impact of Democratization on ROC’s Human Resource Planning of National Defence

賀華 Unknown Date (has links)
本篇論文是從民主化權力重分配的角度觀察我國國防人力資源規劃之轉變,並透過一般人力資源理論印證國防人力資源策略性規劃的重要性。民主化改變了國內政治、經濟、社會面的生態結構,同時也解構了國防人力資源的強制力,使得我國的國防人力資源規劃從徵兵制為主的規劃構面,朝向募、徵併行制發展。在「精實案」與「精進案」的過程中,國防人力資源規劃在價值性、內隱性、複雜性、專屬性、稀有性、不可替代性、、、等人力資源特性方面,是否能有效兼顧並給予良好的發展,將對我國兵役制度發展有深刻長遠影響。 在民主化的過程中,權力重分配牽涉到民主化與文人統制的關係,以及國防人力資源規劃背景條件改變的成因,對國防人力資源核心競爭力與核心價值的保存與發揚均有直接或間接影響。因此,本論文也針對此部份進行比較性研究及探討,以論證國防人力資源維繫核心價值之重要性。 本篇論文係藉由民主化的演變以人力資源理論串連現行國軍人力資源規劃模式進行分析,在觀察的角度上主要以總體面及法規制度為主,希望藉由整體性角度的探討,提供國防人力資源規劃時的參考。 關鍵詞:民主化、人力資源、人力資源策略、文人統制、兵役制度、核心競爭力、核心價值
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網際網路企業對敏捷軟體開發程序採用的成功案例 -以AUTOTRADECENTER為例 / A case study on autotradecenter - an internet business successfully adopted agile software development process to create agility as core competence

黃薇如 Unknown Date (has links)
逐漸崛起的網際網路經濟在科技及商業環境的快速變化中促使軟體開發程序漸漸進化成因應需求而調整式的程序,敏捷開發程序的演化在過去十幾年已幫助許多網際網路商業設立而且使其可以保持競爭力。 採用敏捷開發程序的網際網路商業組織較具有彈性,可以在任何軟體開發的階段中對於針對需求的改變而改變軟體的開發。主要加快軟體完成的因素是保持一個輕量級並有密切及通暢溝通的團隊。快速的軟體開發週期以及原形的開發使得初步可行性研究較簡單,也因此可以幫助需求單位提早測試軟體並提早提供回饋。 開放原始碼技術能幫助敏捷組織創新。知識轉移與技術管理在沒有很多文件紀錄的敏捷軟體開發環境中也扮演非常重要的角色。 處於隨時因應需求而敏捷調整步調成為組織的核心競爭力。組織的文化與價值需要根據組織要求的敏捷特性來調整。在事者應當用社會控制體系來管理其員工,而非用傳統式的正式控制體系。 AutoTradeCenter成功的採用敏捷方法而成為一個敏捷的組織。它採用開放原始碼技術並強調創新管理。也建立組織的文化與價值來支持其「敏捷開發系統」的建立。該公司的高度敏捷度在2000年代初期的不景氣時候仍讓其保持競爭力。 本研究建議任何新成立的網際網路商業公司可以嚐試使用AutoTradeCenter所採用的敏捷開發方式來建立組織的競爭力。 / The fast change technology and business environment from the emerging Internet economy have resulted in the evolution of the software development process into an adaptive process. This evolution of the agile software development process has helped numerous new Internet businesses to enter the field and to stay competitive over the past decades. Internet businesses, which adopted the agile software development methodology, are able to remain flexible and address changes in any stage of software development process. A lightweight team with close and good communications is the key ingredient to speedily deliver software products. Quick cycles and prototypes make feasibility studies easier and allow business people to test and provide feedback thereby allowing creation of the innovative products that truly address the market requirements. Open source technology has helped agile organizations to innovate and materialize the innovation. Knowledge transfer and technology management play important roles in an agile software development environment without a need for excess documentations. Organizations stay adaptive with agility as their core competence. The organizational values and culture need to be shaped accordingly to support the agile spirit across organizations. Incumbents should motivate the members using social control system rather than the formal control system. AutoTradeCenter, a case study used in this research, successfully formed an agile organization by adopting the agile methodology, utilizing and managing the open source technology, and creating an adaptive culture and value. The agility helped the company staying competitive during the economic downturn in early 2000. This research suggested that any Internet startup can adopt the same path that AutoTradeCenter chose to create its competitive advantages. Keywords: Agile Software Development, Open Source Technology, Knowledge Management, Organizational Culture, Core Competence, Competitive Advantage, Internet Business Model, AutoTradeCenter

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