FinTech不僅為金融產業熱門之議題，亦為未來金融產業發展之重大方向，因而多數金融機構投入大量資金作為FinTech相關業務之研發，但企業內部卻對策略發展方向毫無頭緒，導致資源應用不當之情況發生，因此本研究結合學術之工具，改善企業盲目投資之問題，使企業能依據顧客之需求提供全方位之解決方案。 　　本研究採用個案研究法，以我國金融控股公司領導品牌之一為研究對象，藉由與個案公司內部人員會談及其他公開管道蒐集相關資訊並加以分析，探討FinTech對顧客價值主張與金融產業現有業務所帶來之影響，並透過分析企業之自身內部優勢及外部機會形成以FinTech為主軸之創新策略，再進一步深入探討該創新策略之執行及其所衍生出之策略性智慧資本應如何進行管理。 / FinTech is not only a hot issue but also a major direction for the future development of the financial industry. Most financial institutions have invested heavily in FinTech-related research and development, but they have no idea how to develop the strategy. This situation misguided valuable resource to wrong business. So, this research paper applies academic tools to provide a total solution for enterprises on investment based on customer needs. 　　This research paper adopts case study method. The case company is a financial holding company in Taiwan, which is one of leading financial institution. In this year, discussing with company employees and analyzing related data to gauge the impact of customer value proposition of the existing financial industry. Creating an innovative strategy based on FinTech by evaluating the company’s internal strengths and external opportunities. Further, discussing on the implementation of the innovative strategy and how to manage intellectual capital derived from the innovative strategy.

金融科技在近年來已成為企業界與學術界所討論的顯學，但如何有效兼顧監理、法令遵循與促進產業發展，並因應創新商業模式，設計出法規與監理措施，已成為一道難題。基於上述背景，監理沙盒的概念與制度應運而生。我國版的金融監理沙盒，已於2018年1月31日公布。然而，除了金融科技創新，其他產業同樣有創新的必要，在面臨既有法規的限制，同樣有所掣肘。金融科技以外的領域，是否有類似「監理沙盒」的機制，在不分產業別的狀況下，應用在創新的實驗？日本在2014年1月20日起施行的「產業競爭力強化法」，用於創新技術或服務的「企業實證特例制度」及「灰色地帶消除制度」兩項機制，即為不限金融科技領域，適用於各個產業的沙盒制度。 本研究透過檢視日本產業競爭力強化法，深究其內容及機制的優缺點，與推行實績及具體的兩個個案後，據以反思我國是否可透過參考「灰色地帶消除制度」、「企業實證特例制度」的運作，與各產業內的潛在創新者更緊密合作，以有利於未來當主管機關面臨創新與法規的衝撞時，掌握對於各產業的影響。回歸我國法制，本研究針對「金融科技發展與創新實驗條例草案」，包括立法目的、概要，條例中的申請及審查、監督及管理，及實驗期間法令之排除適用及法律責任豁免等議題進行研析，並針對日本推動新事業活動特例措施，與我國金融科技發展與創新實驗條例，進行比較。同時亦將監理沙盒模擬演練的過程中，針對演練的架構、步驟、實際狀況、回饋與心得，提出歸納成果，並針對業者與主管機關進行協商與溝通的階段，歸納出具有邏輯性與合理性的執行步驟與方法論，做為當業者在準備階段與主管機關往返溝通與提案時的參考。 本研究認為，當創新與科技在與金融結合時，創新服務與法規監管的本質不同，所造成的緊張與衝突在所難免，也因此更應該體認到數位時代下主管機關對於法規調適與鬆綁之必要性。在臚列我國於發展第三方支付立法的經驗作為前車之鑑，及剖析日本產業競爭強化法的制度與實績作為他山之石後，本研究認為新創事業無論在籌備階段、實驗階段、營運階段，對於法規的特例需求的確不同於一般事業。因此政府應秉持以下三項原則予以協助：(一)法規對新創企業應更友善且主動輔導、(二)抱持產業永續發展的思維看待新創產業、(三)消費者權益維護與企業營運必須兼顧。 本研究的另一研究結果為，經過個案模擬演練的操作後，歸納並提出七個執行步驟，並建議業者可針對此七個步驟進行腦力激盪與預先演練模擬，在有限的時間內以最高的效率備齊相關文件，以減少審核等待期。最後，本研究認為，業者與主管機關在議題協商時須充分考量有關於創新、業務、消保、法遵等四個面向的議題，且以公私協力的前提下，隨時調整並良性溝通。而主管機關更應加速金融科技的法規革新速度，並適度鬆綁不適用的法規，創造一個對於新創產業相對友善的法規環境，協助新創業者在業務上的發展，使我國能在金融科技戰場上決勝。 / In recent years, financial technology, aka FinTech, has become a significant study discussed by industries and academics. However, how to effectively manage supervisory, compliance with laws and promote industrial development, and how to design regulatory and supervisory measures in response to innovative business models have become a big challenge. Based on the abovementioned facts, the concept of Regulatory Sandbox came into being. Taiwan’s Act on Financial Technology Innovations and Experiments was released on January 31, 2018. Besides FinTech, innovation is equally necessary and indispensable for other industries that also restrained by the limitations of the existing laws and regulations. Are there any mechanisms similar with Regulatory Sandbox for those innovators in other industries? Japan released the Act on Strengthening Industrial Competitiveness on January 20, 2014, which provided two mechanisms, Special System for Corporate Field Tests and System to Remove Gray Zone Areas, for innovative technologies and services for all industries. This essay targets Japan’s and Taiwan’s Acts on Financial Technology Innovations as research objectives, discusses the investigations in both countuires, and provides suggestions for future works. Firstly, this study explores the strengths and weaknesses of its contents and mechanisms by examining Japan’s Act on Strengthening Industrial Competitiveness, and aims at extending the practical angle to Taiwan for the future when facing the conflict between innovation and regulation. Secondly, the essay aims at studying Taiwan’s Act on Financial Technology Innovations and Experiments, and comparing the differences between Japan’s and Taiwan’s Acts. Finally, by observing the results of sandbox simulation exercises, this study elaborates implemental procedures, and logical methodologies as a reference for practitioners to communicate with and submit proposals to the authorities during the preparatory phase. Due to the nature difference of innovation technology and financial supervision, it is considered that the tensions and conflicts are inevitable. Therefore, it is more necessary to amend the existing regulations or even deregulate for start-up. Furthermore, by learning from Taiwan's experience in developing third-party payment legislation and Japan's legislations and actual practices released, this study obtains that deregulation and coordination from government agencies considered highly important to startup operators in every stage. In terms of industry development, further suggestions are concluded in this research for government agencies, including (1) laws and regulations should be more friendly for new start-up, (2) to maintain the sustainable development of start-up industries and operators, and (3)-to achieve balance between the protection of consumer rights and business continuity. After conducting sandbox case simulation exercises, this essay proposes seven procedures for start-up to efficiently go through with internal brainstorming while in preparation stage under a limited time. The last part of the study sets out four topics for practitioners and the competent authorities that are related to innovation, business, consumer protection and law compliance when negotiating the regulatory issues during experiments, hoping to provide a solid methodology beneficial to FinTech practitioners.

創新及創業被認為是現代社會緩解經濟遲緩、促進經濟增長、引領自主創新的一帖良藥。在中國，以培育科技型中小型企業、促進區域經濟發展的「科技企業孵化器」被視為中國落實「大眾創業，萬眾創新」政策的載體，更被用以促進中國經濟穩定增長的重要舉措之一。本研究試圖透過相關重要文獻及次級數據，輔以極具代表性的深圳及武漢地區之孵化器為案例，再透過財務政策及法律改革等相關數據，系統性地分析科技企業孵化器在中國經濟成長下所扮演的角色，以及中國政府在引領並推進此一創新載體所發揮之作用。研究發現，中國科技企業孵化器可做為促進科技創新與經濟增長之媒介－催化劑，為新創企業匹配早期所需之資源(包含知識移轉、社區實體及關係網絡對接)，直接與間接地促進區域經濟轉型升級，證明了科技企業孵化器有能力促進國家創新能力與經濟可持續增長，並成為推進中國經濟轉型的助力之一。同時，中國政府扮演主導推進孵化體系發展的政策指導者，通過一系列資源及政策支持，指導科技企業孵化器的發展路徑及進程，同時促進了政府職能的轉變。總結本研究結果，科技企業孵化器是中國創新體系的一部分，其與政府之間存在著不可分割的關係。政府對科技企業孵化器的支持參與度越大，科技企業孵化器與政府的相互依賴度就越大。作為中國創新和科技發展政策框架的重要組成部分，科技企業孵化器正推動經濟可持續增長並建立一個技術創業的生態系統，同時重塑政府、市場、社會之間的關係。本研究結果可提供未來相關研究探討科技企業孵化器的可持續發展之創新能力。在中國經濟新常態下，探就可持續性的科技企業孵化器有助於全面了解中國科技與經濟成長之關係，相關研究值得後續進一步分析實證。 / Innovation and entrepreneurship are regarded as an economic tool to promote independent innovation and economic growth in the sluggish economy. In China, the Technology-based Business Incubators (BIs) focusing on promoting technology-based small and medium-sized enterprises (SMEs) and regional development are viewed as the innovative carriers under the initiative of “Mass Entrepreneurship and Innovation”. This study attempts to systematically analyze the role of BIs in Chinese economic growth and the role of government play in advancing BIs development through the important literatures and secondary resources, complemented in part with incubation case studies in Wuhan and Shenzhen, and the implementing results of the financial policies and legal reforms. Findings demonstrate that Chinese BIs serves as the catalyst to accelerate S&T development and to provide matching service at technopreneurial functions on the resources of knowledge (high-tech research to patents), communities (high-tech SMEs, universities, and relevant entities), and networks (accessing government, investors, and entrepreneurs), which have promoted regional economic transformation. Meanwhile, the role of Chinese government plays a policy guidance in incubation system, while promoting the transformation of government functions. To conclude this research, BIs are part of the Chinese innovation systems. There is an inseparable relationship between Chinese BIs and the government. The greater the government involvement in BIs support, the greater the interdependence of the BIs and the government. BIs are one of the important factors to facilitate the self-reform of the government, remodeling relations among the government, market and society. In the background of China's “new normal”, the findings of this study provides a future direction to investigate the innovation capability of BIs sustainability. To understand the overall picture of China's rapid growth economic development, the innovation capability of BIs sustainability is worthy of further investigation and discussion.

長久以來，企業核心競爭能力早已被公認是企業獲利以及維繫的驅動者，對於服務業當然也不例外。為了有效生存於現今惡劣的商業環境，服務業必須維護其服務能力之成熟度，以使用者為服務的核心，並以消費者的需求為服務的出發點。唯有以客戶為本，才能使企業永續經營，故台灣服務業若要加入國際市場營運，企業服務能力將扮演一個相當重要的角色。 隨著人類壽命的延長、以及關心個人健康的中產階級崛起，健康檢查已逐漸成為新全民運動。由於市場龐大與需求旺盛，為了服務有健康意識且經濟條件佳的客群，全台醫院和專業診所紛紛設立健康管理中心，提供燈光美、氣氛佳、餐點好、服務親切的健檢環境，其中不少醫院更是砸下重金，重新改造內部裝潢與購買最新式的檢查儀器。因此，高階健檢產業如雨後春筍般的蓬勃成長。 本研究認為，為了實現更高的服務品質，高階健康檢查事業應適當的進行商業流程再造。藉由不斷地改善流程，企業得以回應並滿足顧客的需求，增加企業服務顧客的能力，持續提升服務品質。因此，本研究引用服務企業流程模式的架構，以高階健康檢查事業為研究對象，主要的研究問題分為三大部分：一為適用高階健康檢查事業的服務能力評量模式發展，其二為編輯符合實務用詞的流程領域描述說明，其三為提供高階健康檢查事業品質成長的參考軌跡。 本研究之結果，定義了高階健康檢查事業服務能力等級與成熟等級之表述方式，主動性的給予被評鑑機構一個品質提升的建議與參考的軌跡。本研究設計一套『高階健康檢查事業服務能力成熟度之自我評鑑與改善建議系統』，協助高階健康檢查事業自我評量服務成熟等級，並提供透過資訊科技應用來提升等級的建議。透過階段性的資訊科技應用採納，可妥善配置資訊科技採納進程並編製預算執行順序，來強化醫療照護服務的能力成熟度等級。 / Core competitiveness of enterprise has long been recognized as the driver of profits and sustainability of a business. Service industry is certainly in no exception. In order to effectively survive in today's harsh business environment, services business must maintain its maturity of service capabilities, treat consumer as the core of the services and serve the consumer need as the basic of services. Such consumer-oriented strategy is the key to ensure the long term prosperity of business. It is also essential to Taiwan's service industry for her successful operations in international market. With the extended human lifespan, as well as the rise of the middle class with concern about personal health, health checkup service has become a new national sport. In order to serve customers, who have health-conscious mind and favorable financial affordability, hospitals in Taiwan provide specialized clinics and health management centers. They offer soothing lights and good atmosphere as well as healthy meals and friendly services. Such reformation in health checkup business has seen vigorous market growth and received significant investment on both medical equipment and interior remodeling of examination facility. This study suggests that in order to achieve a higher quality of advanced health checkup service, adequate business process reengineering should be carried out as per need. With constantly improving processes, the service unit would be able to respond and fulfill the customer needs, increase the customer service capacity of the enterprise, and continue to improve service quality. Therefore, this study adapts service business process model as research framework and chooses advanced health checkup business as the research subject. The main research questions are divided into three parts: first is developing a service capability evaluation model for advanced health checkup business; second is editing descriptions of process areas in line with practical terms; third is providing a roadmap of advanced health checkup business to improve their service quality. Results of this study helps to define the capability level representations and maturity level representations for advanced health checkup business. It could proactively provide suggestions to and also be adopted as a reference roadmap for service quality improvement by the evaluated companies. This study also implements a “self-evaluation and improvement recommendation system for advanced health checkup service capability maturity level”, which assists advanced health checkup business to self-assess the maturity level of service capability, and provide recommendations to enhance the level through IT applications. Through the stage-wise IT application adoption, it could properly arrange IT adoption schedule, prepare budget execution order and strengthen the maturity level of health care services capability.

生物科技之專利對於生物科技產業之重要性更是不可言喻。由於生物科技發展之特性，例如：高度不確定性、研究週期長、投資成本高等因素，許多發明人在申請生物科技專利時，都試圖擬定較廣泛的申請專利範圍。「延展性申請專利範圍」（reach-through claims）為基於目前專利說明書揭露之內容來涵蓋所有「未來」可能衍生之產物；或是某特定化合物尚未被確認前，試圖藉由一個上游基礎研究「先驅型發明」之申請專利範圍擴大延展至下游後續發明之商業產品，這非但會箝制技術後續之發展，更可對已存在之先前技術主張侵權，影響範圍極廣。從2004年University of Rochester v. G.D. Searle案 和2010年Ariad v. Eli Lilly案 ，美國聯邦巡迴上訴法院皆認為「延展性申請專利範圍」無效，歸因於專利內容未清楚揭露而不符合美國專利法第112條第1段中所規定的「可據以實施性」和「書面說明要件」。2013年德國聯邦最高法院對同是屬於「延展性申請專利範圍」之Probiodrug案與前述兩件美國相關判例有分歧之見解和判決。有鑑於此，本文以比較法觀點分析國外相關判例及實踐標準，全面性針對生物科技領域「延展性申請專利範圍」問題進行探討，嘗試建立一最適的法律模式，並期許未來可作為我國對其相關法制與解決方案之參考依據。

新商品上市後造成流行的機率低於25%（Cooper & Kleinschmidt, 1990；Cooper, 2011），但Rogers（唐錦超，民95）的創新擴散模型實驗卻提出若早期採用者接受新商品並分享他們的創意使用價值，則能影響早期消費大眾較快且容易接受新商品且在市場上誘發流行。因此本研究的動機是希望透過資訊技術，首先確認早期採用者存在於網路族群之中，再萃取被網際網路大量資料包圍的網路早期採用者與其在新商品的創意使用價值資料，希望能夠藉此影響早期消費大眾的接受意願，並跨越他們之間的鴻溝(Moore, 1991)。 本研究目的是探討即使網路早期採用者與早期消費大眾兩者之間無實體的社會關係網絡時，網路早期採用者所創造的新商品創意使用價值，還是能夠影響早期大眾消費者購買的意願，以形成一種新型創新擴散模式。實作上是將網路早期採用者的創意使用價值，設計成廣告宣傳單直接刺激早期消費大眾，觀察新商品是否被他們接受。經過購買意願問卷回收、整理和分析消費者族群與接受程度，證實網路早期採用者的創意使用價值確實能引起早期消費大眾往高購買意願的族群移動。 再者，企業為了能夠在市場生存競爭獲勝，必須比其他同業更早挖掘出稀少且有價值的資訊幫助新商品跨越鴻溝，協助企業獲得更多的利益。雖然本研究提出的新型創新擴散模式，能提高早期消費大眾接受新商品的意願，但是在人機互動的資料分析過程中，耗費過多人力。因此本研究再根據文字探勘的IDF概念提出ICF演算法，藉以縮小決策範圍並且得到效率前緣的機會點，依然能在眾多的資料中也萃取出網路早期採用者的微弱創意使用價值，同時降低人工作業、專家主觀解讀和決策制定的複雜度的問題，得到高品質的效率方案。 / The chance for a new product to be prevalent is lower than 25% (Cooper & Kleinschmidt, 1990; Cooper, 2011). However, in Rogers’ innovative diffusion model (Rogers, 2003), he proposed that if early adopters accepted new products and shared their innovative use value with others, the early majority may accept the new products quickly and readily. First of all, this study intends to use information technology to make sure that the early adopters exist on the Internet world. Then the author tries to extract innovative use information employed by the early adopters who are surrounded by huge amount of information. Hopefully, the early majority can be affected by such measures. That is, in the process of consuming merchandise, consumers tend to build mutual affections, value, and psychological sensation. This may enable the new products to cross over the chasm between the early adopters and early majority (Moore, 1991; 1995). The purpose of this study is to explore the innovative use value created by early adopters existing on the Internet world. It is to affect the purchasing intention of the early majority when there is no social relationship network between early adopters and early majority so as to build a new innovative diffusion model. In order to achieve this, the innovative use value created in the Internet by the early adopters was designed as commercial fliers to directly stimulate the early majority. It is used to observe whether new products are accepted by the early majority. The experimental results proved that this measurement surely can move the early majority toward groups with high intention. Moreover, talking about the continuing existence of a business, one needs to find out the rare and valuable information in the early stage in order to make the new products to cross over the chasm. The new innovative diffusion proposed by this study is able to extract the innovative use value created by the early adopters in Internet. And, for the purpose of reducing manpower and contracting the weak innovative information created by the early adopters, this study was conducted by using ICF algorithm which is derived from IDF concept existing in the text mining. It is to narrow the range of policy making, gain the chance point from the effect frontier, improve the quality and efficiency when making a decision, and reduce subjective judgement made by experts, which may help decision makers to make an effective policy based on their advantage and preference, and in the end, to reduce the complexity of making a policy.

第一章緒論，說明研究的目的，在於根據三民主義的精神與 國父、先總統 蔣公及 經國先生的新聞思想，建立適合現階段國情需要的新聞政策，以指導我國新聞事業配 合現代傳播科技的發展，不斷求進步並發揮最大功能，本論文主要是採歷史研究法， 根據文獻歸納心得。 第二章將世界新聞思潮的演進劃分為三大階段－爭取新聞自由、建立自由而負責的新 聞事業，要求雙向且平衡流通的國際新聞自由。同時介紹 國父、 蔣公及經國先生 的新聞思想，以及證明 國父三民主義新聞思想的優越，在這方面是先知先覺，其思 想精神歷久彌新。 第三章世界新聞政策的趨勢，分別介紹瑞典、西德、日本、南韓、印度五國的新聞政 策，從新聞自由的尺度、新聞事業的制度及新聞自律組織的發展三方面說明。 第四章敘述我國新聞事業及新聞政策的演進，並從其中得知建立三民主義新聞政策的 重要性。 第五章乃研究現階段我國的新聞政策，研究重點與第三章是一貫的，就新聞自由的尺 度言，主張有限制為所應為的自由，新聞事業須受各種法律的約束；就制度言，主張 報紙及通訊事業採公私營並行制，廣播電視業採公營制，就新聞自律言，主張強化自 律組織，加重職種，以確實發揮作用，最後則詳細列舉新聞政策的具體藍圖。 第六章結語。

本研究認為要了解台灣新聞媒體在「焚化風險/污染議題」上的表現，必須將其置放在台灣焚化政策爭議的整個歷史脈絡中來作探討，才能跨越「從媒體文本看世界」的侷限，了解國家、社會運動、媒體在「焚化政策爭議」中的互動關係。 研究方法方面，本研究以文獻分析法分析國家推動焚化爐的制度設計與「風險管理」的配套措施則，以參與觀察法、深度訪談與歷史文獻分析民間反焚化爐運動發的發展，並試圖辨識國家與社會運動各提出了哪些詮釋架構。在媒體文本方面，採用框架分析法。 本研究發現，從民國73年《都市垃圾處理方案》開始，「焚化」一直被定為主要垃圾處理政策；國家一方面以各種優惠、補貼、保障利潤的長期合約等機制扶植/圖利國內廠商；另一方面以「中央給錢、地方找地」的權責劃分原則搭配回饋金、公權力、民有民營模式三個機制來排除居民的反對與抗爭。 國家在推動焚化爐的過程中，鼓吹焚化有「減量化、安定化、衛生/無害化、資源回收、占地小、台灣垃圾適於焚化、焚化是先進國家主要垃圾處理方法」等優點，根本未提及戴奧辛及其他污染。待環保團體提出質疑，國家才透過新聞媒體來安撫社會大眾，提出「積極改善」、「配套措施」與「安全保證」，把問題導向「如何補救」而非「是否還要繼續接受污染」。在空氣污染防制方面，大型爐的戴奧辛排放標準遲至民國86年才訂出，小型爐管制最遲至92年才生效。鼓勵民間投資灰渣再利用的政策更是大大增加這些毒物流散到環境中的機率，而且因為我們看不見、不知道，所以毫無警覺。 早期的反焚化爐運動分成兩股力量，草根組織在社區抵擋焚化爐進入，專業環保團體則多次在媒體上揭露「焚化風險/污染」。民國88年起，開始有環保團體引介國外的反焚化論述給社區草根組織；在環保團體與地方組織緊密互動、串聯的過程中，發展出反焚化論述的「在地版本」，更快速壯大運動的影響力，迫使國家重新檢討焚化政策。在反美濃焚化爐的個案中，人們更見識到，在中央/地方政府施政作為與焚化技術雙雙失去正當性之後，焚化利益的政經共生體如何操弄法律、科學/技術與官僚體系特性來抗拒反對與改變。 在焚化風險的決策點上，中時、聯合兩大報並未提供警訊，主動揭露焚化爐可能帶來的風險/污染，也沒有自我批判或學習的能力，在下一次報導時提出警告。 在環保團體揭露焚化風險/污染時，兩報傾向用「兩面並陳、各說各話」的「衝突對立框架」來處理，但聯合報傾向凸顯兩造說法的兩極化、沒有交集，中時則是「形式對立、內容不強調對立」。不過，在揭露之後，民間團體還是很難得到媒體近用，但國家卻能輕鬆得到媒體進用，以科學研究的內部不確定性和外部權威、「安全保證」等機制，將議題引導至「風險管理」的詮釋框架，解除焚化政策的正當性危機。 在「反對焚化污染/風險運動」的媒體再現中，美濃反焚化爐運動完全被擠壓在地方版，只有官員圖利廠商被偵辦的新聞才上得了全國版，但此類「司法新聞」無法呈現中央/地方政府互踢皮球、集體卸責等整套「風險政治」的運作過程，不利於各地受害者的交流、串聯，亦不利社會輿論壓力的形成。 在討論垃圾問題的社論中，兩報均接受焚化是國家「既定政策」的事實，以「肯定並催促興建」、「視為既定事實」、「討論如何排除焚化爐興建困難的問題」、「信任科學/技術」等框架來支持「焚化爐是最佳方案」。「減量回收」政策從頭到尾都被套上個人實踐的道德化框架，削弱其可獨當一面，取代焚化爐的正當性，亦排除了國家在減量回收政策上的責任。 兩報探討垃圾與焚化爐問題的社論絕大多數是應垃圾大戰而寫，只有一篇聯合報社論以焚化爐風險為主題。兩報對於焚化爐爭議大致上有固定的框架，中國時報很一貫地抱持「焚化是不得不然的選擇」，所以要作好管制/公關工作的詮釋框架，聯合報則是一直強調源頭管制（減量）的重要性，只可惜該報的言論並不認為源頭管制可以完全取代焚化，故在立場上是採取「嚴格管制焚化爐，加上個人要作好源頭減量才是戴奧辛的治本之道」。不過，這種一致性僅限於全國版，地方版無法歸納出類似規則。

轉換資訊科技基礎設施一如佈建好的房舍遷移重蓋，其涉及的轉換是全面且浩大的工程。在面臨公元二千年危機僅餘兩年的時間，在當時微軟作業平台尚不成熟，國內資訊科技基礎設施轉換成功案例尚不多見，組織內部人員對有關技術一知半解，資訊部門未能有效處理問題等情境下，高階主管採行轉換資訊科技基礎設施策略，將主機移除轉換至區域網路伺服器環境，並重新開發所有應用資訊系統。如此大工程高風險的策略及如此困頓的情境，如何順利進行？ 轉換資訊科技基礎設施涉及組織層面極廣而複雜。包括硬體、軟體、程序、制度、人員等。有關機器設備或可一次更新，惟設置於新機器設備上的核心應用資訊系統，則需逐步開發及調整。有關設備、系統及制度標準，如何與組織需求及業務融合發揮效能，更需人員觀念的轉變與不斷的學習，其所需之時間都不是一朝一夕能見其成效。所以轉換資訊科技基礎設施要看的是它的歷程，由時間的演變可以看出轉換資訊科技基礎設施對組織的影響，也可以看出其互動的關聯性。 本研究採用個案研究法，觀察經濟部國際貿易局這個成功案例如何進行資訊科技基礎設施的轉換。該個案有幾個特徵：一、政府機構；二、面臨內外危機及電子化政府的壓力；三、採行的技術策略，對組織而言是一種全面性、突破性（Radical change）的改變，技術無法累積，必需重新學習。 鑑於轉換資訊科技基礎設施歷程十分冗長而複雜，為能有系統的描繪個案，本文採取一般性研究架構（內容、情境及歷程），並輔以「問題解決」觀點描繪轉換資訊科技基礎設施的歷程。又為能適當控制研究資訊量，本文分三大問題（如何形成策略並開始執行？如何整合資訊並推廣應用？資訊部門與人員如何轉型？），加以描述及分析。 有關歷程的特徵，則引用江志浩（1999）所推導出的組織歷程模式—計畫性模式、適應模式、浮現模式加以檢視。該模式係以「問題解決」的二個元素「設定解決問題的目標」、「進度控制與資源配置」，檢視三種歷程模式的特徵及差異。此外，本文並對問題解決者（高階主管、資訊經理、執行團隊）在此歷程中所扮演之角色及其影響加以探索。 本研究發現，轉換資訊科技基礎設施的歷程無法以單一的歷程模式加以描繪。轉換資訊科技基礎設施的歷程涉及一組相關問題的解決，通常在大眾印象中多只看到硬體設施的建置及導入，極易忽略真正困難的問題在於人員觀念的轉變與不斷的學習。由於這些隱藏的問題，整個歷程會出現一些意想不到的狀況。本研究可作為實務界導入資訊科技基礎設施、組織變革及組織創新的參考；對於涉及長達七年轉換歷程的資料，還可以提供未來學術界研究之基礎。 / Adopting and implementing Information Technology (IT) infrastructure , like the removing already-built premises for reconstruction, involves a comprehensive and massive conversion. Less than two years before the Y2K crisis, when the Microsoft platform had not been fully developed, there were only a few successful cases of domestic IT infrastructure adoption and implementation. Moreover, Internal personnel of organization was not proficient with the related technology, and IT department was not able to effectively handle the issues; however , top management adopted a strategy of IT infrastructure conversion by switching the mainframe to Local Area Network servers and then re-developing all the application information systems. How did they successfully implement this strategy amidst such a massive re-engineering, and with high-risk information technology ? In reality, IT infrastructure adoption and implementation involves extremely broad and complicated levels, including hardware, software, procedures, systems, personnel, and so on. Machines and equipment can be updated at once, but the core application information systems installed on new machines and equipment must be sequentially developed and adjusted. To achieve the desired effects, people especially, need to change their ways of thinking and learn constantly if they want their equipment, systems, and system standards to be aligned with the needs and business goals of the organization. However, results cannot be achieved in a short time. Therefore the IT infrastructure adoption and implementation process needs to be studied longitudinally. With respect to time, we can see the impact of IT infrastructure adaptation on organizational changes and its interactive association. This study uses the case study approach to observe how the Bureau of Foreign Trade of the Ministry of Economic Affairs in Taiwan has successfully adopted and implemented IT infrastructure. This case is characterized by the following properties: (1) It is a government organization; (2) It encountered internal and external challenges and pressure to launch an “e-Government;” and (3) It used technological strategies, which are comprehensive and radical changes to organization, so that the technologies involved were unable to be accumulated and needed be relearned. As it is a very long and complicated process to adopt and implement IT infrastructure, this article uses a general research framework (consisting of contents, context, and processes), supplemented by “problem solving”, to systematically describe the IT infrastructure adoption and implementation process. Moreover, with the hope of properly controlling the information for this research, three major issues are described and analyzed: (1) How to formulate and implement strategies; (2) How to integrate and apply information; and (3) How to transform the information system department and its personnel. Additionally, the characteristics of a transformation process can be studied using the organizational process model derived by Chiang Chi-ku (1999), comprising of a planned model, an adaptive model, and an emergent model. This organizational process model studies the properties and differences of these three process models using the two components of “problem solving” —“goal setting for problem solving” and “status control and resource allocation.” Moreover, this article also studies the roles played by the problem solvers (i.e., top management, information manager, and the executive team) in these processes and their effects. According to the findings of this study, the process of adopting and implementing IT infrastructure can’t be described as a single process. Moreover, it involves solutions to a series of related problems. Generally speaking, most people only recognize the construction and implementation of hardware, but easily disregard the real difficulty in personnel’s conceptual change and constant learning. Due to these hidden problems, some unexpected conditions may appear throughout the transformation process. Hence, this research can be taken as a reference for the business sector in adopting and implementing of IT infrastructure, organizational change, and organizational innovation. Moreover, it can also provide the basis for future academic research of the data involving a seven-year-long adaptation process.

知識分享是實現成功知識管理的關鍵步驟，然而在公共組織中的成員，當他們去分享自己的知識時，不僅需要花額外的時間和努力之外，甚至可能還會減少他們自己在組織中的權力地位和競爭價值，因此將成員個體的知識轉換組合成組織整體的知識，相形之下會更不容易達成。故本研究的目的在於瞭解哪些因素會影響公共組織成員中的知識分享行為，因此本研究模式中的構念係根據社會交換理論、社會資本理論以及計畫行為理論為基礎。 / 本研究根據這些相關理論所提出之構念發展出涵蓋社會心理(例如外在報酬、預期互惠及樂於助人)、組織系絡(例如認同、信任及支持分享的規範)以及資訊科技(例如資訊科技使用)等三組因素層面的整合性研究模式，並認為這三組因素層面下的變數都會影響成員的知識分享行為。而本研究對象為台北市政府所屬之一級行政機關單位的員工，經過叢聚隨機抽樣後，抽出16個市府所屬之一級行政機關單位中850位受訪者，有效問卷數為524份。而本研究採取結構方程模式(SEM)途徑來檢定本研究模式之假設關係與模式配適程度。 / 研究結果除了發現本研究模式配適度良好外，也發現模式內生變數部份中的知識分享意圖與知識分享行為有高度的正面影響關係，而知識分享的態度、主觀規範與行為控制認知對於知識分享意圖也有正面的影響關係。而模式外生變數部份，預期互惠、樂於助人和組織認同感對於知識分享態度有直接的正面影響；此外組織信任和支持分享的規範對於知識分享的主觀規範有直接的正面影響；還有資訊科技使用對於知識分享的行為控制認知有直接的正面影響，而令人訝異的是在本研究中的外在報酬對於知識分享態度卻是直接的負面影響。 / 因此基於這些研究結果的發現，認為增加員工間的知識分享行為和參加知識分享活動是和正面的社會互動文化有所關聯，因此除了型塑出彼此相互信任、認同的組織氣候或文化之外，也必須建構出易於知識分享的組織規範(如創新、團隊合作和尊重多元價值等)。然而知識分享主要是人與人之間的社會交換活動，因此還要強化成員分享知識的內在動機(如樂於助人)。所以鼓勵公共組織中的管理者和員工彼此間能夠保持頻繁的社會互動，以建立彼此間的人際信任與預期互關係，還有對組織整體的認同與信任，以促使成員產生分享知識的意圖。最後給組織中的公共管理者與政策制定者一個啟示，知識分享還是需要有一個知識分享環境或文化，因此管理者應該確保有效地創造出易於知識分享的環境或文化，以促使知識分享行為的產生。 / Knowledge sharing is a critical step for successful knowledge management. However, sharing knowledge not only requires time and effort but also reduces value or power in the public organization. Therefore, individual’s knowledge does not transform easily into organizational knowledge. The purpose of this study is to develop an understanding of the factors affecting the individual’s knowledge sharing behavior in the governmental context. The research model includes various constructs based on social exchange theory, social capital theory , and the theory of planned behavior .Hence, this research developed an integrated theoretical model and unveiled three sets of critical factors: psychological(extrinsic rewards, reciprocal relationships, enjoyment in helping others), organizational (identification ,trust , pro-sharing norm)and technological(information technology usage) that are believed to affect the knowledge sharing behaviors. Data collected from 524 employees in Taipei City Government were conducted to test the research model using the structural equation modeling (SEM) approach. / The results of the study provide empirical support for the overall structure theorized in the research model. Knowledge sharing behavior was predicted by the employees’ intention towards knowledge sharing and perceived behavioral control. Knowledge sharing intention in turn was predicted by employees’ attitude towards knowledge sharing, subjective norm and perceived behavioral control. The employees perceptions of reciprocal relationships, enjoyment in helping others and identification were positively associated with favorable attitude towards knowledge sharing. The perceptions of extrinsic rewards exerted a negative effect on the attitude. Organizational trust and pro-sharing norm positively influenced employees’ subjective norm. Additionally, information technology usage was positively associated with high levels of perceived behavioral control towards knowledge sharing. / Based on the findings, the study indicates that an increased effort to encourage employees to participate knowledge sharing activities is associated with a positive social interaction culture. Specifically, reinforcing individual’s intrinsic motivation and creating an organizational context characterized by trust, identification and pro-sharing norm are likely to encourage both management and employees to socialize and interact frequently with each other by means of driving knowledge sharing intention. Finally, the study has implications for public manager and policy maker to formulate policies and appropriately to ensure the effective creation of a knowledge sharing culture.