為落實「善用資訊科技、共享數位資源、激發創意思考」之教育理念，本研究分別以採用具備社群互動與資源傳遞功能之社群平台PasteWall的實驗組，以及採用一般實體面對面學習互動模式的對照組，進行創造思考學習活動，以探究社群平台是否有助於提昇學習者創造思考與聚斂評估能力，也進一步分析在電腦中介溝通的學習環境中，同儕資源分享與想法回應情形，是否優於傳統體面對面學習互動。研究結果歸納如下： 一、實體面對面互動的對照組同儕互動程度高於使用PasteWall社群平台之實驗組，但兩者的資源分享量無顯著差異；實驗組訊息回應量顯著高於互動密切的對照組，顯示應用社群平台有助於促進學習資源的傳遞與分享。 二、使用PasteWall社群平台進行互動的實驗組學習者，分享互動後的流暢力與獨創力表現顯著高於對照組學習者；實驗組低創造傾向的學習者在變通力與獨創力表現上顯著優於對照組低創造傾向學習者；研究結果支持PasteWall社群平台有助於提升實驗組與低創造傾向學習者部分擴散思考表現。 三、實驗組獲得正向評價的想法被發表之百分比明顯高於獲得中間評價想法；對 照組獲得正向評價的想法被發表的百分比明顯高於獲得中間及負向評價的 想法；顯示同儕評價向度與學習者的想法發表具有部分關聯。 四、實驗組學習者在創造思考學習任務的成效表現，顯著優於對照組學習者。 此外，根據本研究教學實驗結果，提出以下教學實務建議： 一、教師可應用學習社群平台規劃團體腦力激盪的合作式學習，激發學習者的擴散思考能力。 二、教師應適當應用電腦中介溝通的特點，協助不同特質的學生發展其創造思考關鍵能力。 三、同儕回饋對學習者分享學習成果的意願有一定程度影響，教師可適時應用學 習社群平台提供虛擬互動的學習環境，提升學習者向同儕分享想法的動機。 / In order to fulfill the educational philosophy of Using Information Technology Optimally, Sharing Digital Resources and Activating Creative Thinking, this study used two groups to implement creative thinking and learning activities, including a experimental group, which adopted the community platform of PasteWall with the function of community interaction and resource transfer, and a control group respectively, which adopted usual learning mode of physical face-to-face interaction. If the community platform is helpful to upgrade the learners’ creative thinking and convergent evaluation abilities was explored. Furthermore, if the resources sharing and thought responding among peers in the learning environment with computer-mediated communication are better than that with traditional face-to-face learning interaction was analyzed. The results of the study are summarized as below: 1. The interactive level among peers in the control group with physical face-to-face interaction is higher than that in the experimental group adopting the community platform of PasteWall. However, the volumes of resources sharing between two groups have no significant difference. The volume of response to thought in the experimental group is significantly higher than that in the control group with closer interaction, which indicates that the community platform benefits the improvement of resources transfer and share. 2. For the learners in the experimental group utilizing the community platform of PasteWall to interact, the performance of fluency and originality after interaction is significantly higher than that in the control group. Learners with low creative tendency in the experimental group perform significantly better in flexibility and originality than the learners in the control group with low creative tendency. The results of the study indicated that the community platform of PasteWall was helpful to upgrade the performance of divergent thinking for learners with low creative tendency in the experimental group. 3. The percentage of thought with positive evaluation which is posted in the experimental group is obviously higher than that with intermediate evaluation. For the control group, the percentage of thought with positive evaluation which is posted is also obviously higher than that with intermediate and negative evaluation. It indicates that the evaluation dimension of peers has some correlation with the posting of the learners’ thought. 4. Learners in the experimental group have achieved better performance in the learning tasks with creative thinking than those in the control group. In addition, suggestions are put forward for teaching practice on the basis of the results of the study: 1. Teachers should utilize learning community platform to plan group brainstorming cooperative learning and activate learners’ divergent thinking ability. 2. Teachers should properly utilize the characteristics of computer-mediated communication to assist students with different personalities to develop the critical ability of creative thinking. 3. The responses from peers have some impact on learners’ willingness to share the achivements of learning. Teachers can timely apply learning community platform to provide virtual interactive learning environment and upgrade the motivation of learners to share their thoughts with peers.

本論文研究以｢間接抱怨的反應｣的語言行為為研究方向；一方面以跨文化語用學的探討為主，研究母語為中文的台灣人與母語為美語的美國人語言行為之差異，藉以探討該語言行為的文化普遍性、獨特性；另一方面是以外語語用學的探討為主，研究台灣大專生學習美語的外語行為是否接近母語為英語的美國人，以深究研究對象的語用轉移現象。研究的四組受試人分別為36位以英語為母語的美國大學生、36位以中文為母語且以中文為學習主要媒介的台灣的大學生、36位英語學習程度較佳的台灣大學生、36位英語學習程度中等的台灣大學生。蒐集語言資料的工具是語言言談情境問卷(Discourse Completion Task，簡稱DCT)，依照蒐集到的語料進行量化、質化的資料分析。研究結果顯示：四組研究對象皆傾向以憐憫策略來回應間接抱怨。然而以兩項研究變項(性別與社交關係)來進一步討論時，研究結果呈現不同的策略使用：以中文為母語和英語學習程度較佳的台灣大學生這兩個研究對象趨於以沉默或是轉移話題來回應女性陌生人的間接抱怨，但是英語學習程度較中等的台灣大學生，卻是較常使用建議策略來回覆陌生人。再者，探究研究對象們的語用標記時，英語學習者常轉化中文的發語詞於英語表達中，相較於以英語為母語的美國大學生，他們的語用句型也較為簡化。根據研究結果與探討，英語學習者們的英語學習程度高低並不與其語用表現成正比，這論述可以呼應語用知識是有別於語言知識的概念。故在英語為外語教學上，除了英語能力的提升外，學習者應能有機會體驗不同情境下的語用表現，自覺性的討論出該表現背後的不同文化意涵，進而提升其對母語文化以及目標語文化所該具有的知識與內涵。 / This study investigated response strategies to indirect complaints (IC). On the one hand, it explored the cross-cultural differences in speech behaviors between native Mandarin Chinese speakers and native American English speakers. On the other hand, it examined EFL learners’ IC response behaviors in Taiwan. Four participant groups were invited in this study: 36 native speakers of American English living in the United States, 36 native Mandarin Chinese speakers living in Taiwan, 36 EFL learners with high English proficiency level, and 36 EFL learners with intermediate English proficiency level. Their language data were collected through designed Discourse Completion Test (DCT). Both quantitative and qualitative analyses were conducted to deal with the collected data. The research results indicated that the commiseration strategy was mostly used by all four participant groups. Yet, taking the two independent variables (gender and social-distance relationships) into consideration, informative results were found across different groups. The two groups of native Chinese speakers and EFL learners with high English proficiency level applied off strategy to their female strangers’ indirect complaints. On the contrary, the group of EFL learners with intermediate English proficiency level used more advice strategy to their strangers’ indirect complaints. Furthermore, negative transfer was found in the EFL learners’ linguistic realization to achieve illocutionary forces, including pragmatic markers and simplified sentential expressions. The research findings implied that there was not any positive relationship between language learners’ linguistic abilities and their pragmatic performance. The implicature is correlated with the concept that pragmatic knowledge is distinct from linguistic knowledge. Thus, in EFL courses, language learners should be provided opportunities to consciously explore different cultural meanings behind speech act behaviors.

本研究採用「發展性」、「互動式」、「團體書目療法」的進行方式，選取中介班學生4位，高關懷學生7位，其中5男6女，共11位九年級學生，進行每周兩小時為一次，共十二次書目療法團體課程，並採用「青少年心理健康量表」做為研究工具，蒐集11位成員在書目療法團體前後，關於「憂鬱向度」、「焦慮向度」、「自傷向度」、「衝動向度」、「精神困擾」等心理構念的百分等級變化情形，並輔以訪談資料，分析書目療法團體課程對於中輟高關懷學生之心理層面與行為的改變和影響。 　　研究之結果，中輟高關懷學生經過十二次書目療法團體後，在青少年心理健康量表各向度有明顯的下降，顯示書目療法之「認同」、「淨化」、「領悟」架構有助於調節情緒，並達到改善其心理健康之狀態。 / "Development", "interactive" and "group bibliography" were implemented to this study. 5 male and 6 female students in the ninth grade were selected, including 4 students from midway-resources-class and 7 students with high risk. A total of 12 times bibliographic therapy group courses were conducted on weekdays, and the (MHSA-SA) was used as a research tool to collect 11 members before and after the bibliographic therapy courses , on "depression-tendency", "anxiety-tendency", "suicide-tendency", "impulse behavior", "mental disturbance" and other psychological conception of the percentage of changes in the course situation, and supplemented by interviews with information, analysis of bibliographic therapy group courses for dropout high-risk students psychological level and changes in behavior and influence. 　　The results of the study showed that the items of (MHSA-SA) had decreased significantly after 12 times of bibliographic therapy group courses, and the "identification", "catharsis" and "insight" adjust the mood, and to improve the state of its mental health.

本研究之目的是探討消費者自我認知年齡 (Cognitive Age) 與品牌年齡之一致性程度，對其品牌偏好的影響。為使研究結果具一般性之參考價值，本研究不以單一產品為研究標的，而是將產品依其所滿足之消費者需求的不同，區分為功能型產品 (Utilitarian Product)、享樂型產品 (Hedonic Product) 與象徵型產品 (Symbolic Product) 三類，以產品類型做為調節變數，了解在不同產品類型下，消費者自我認知年齡與品牌年齡之一致性，對其品牌偏好之關係會有何種程度之變化。 　　有鑑於國內並未有類似之研究探討，本研究分兩階段進行，先透過次級資料探討確定消費者認知年齡與品牌年齡之差距，對消費者在品牌偏好度上之可能關係，在次級資料之研究結果與研究方向一致時，正式進行第二階段的調查，驗證研究假說。 　　研究結果顯示消費者之認知年齡確實不同於真實年齡，兩者間呈現正向相關之特性，顯示真實年齡高者，其認知年齡也會較高。在研究主效果上，消費者真實年齡與品牌年齡之一致性，以及消費者認知年齡與品牌年齡之一致性，都與消費者之品牌偏好度呈現正向影響關係，但其中以認知年齡之影響較為明顯，支持認知年齡對真實年齡與品牌偏好間之關係具中介效果。結果發現，消費者認知年齡與品牌年齡之一致性對品牌偏好度之關係，在象徵型產品上最為強烈，其次是享樂型產品，功能型產品最弱。 　　整體而言，認知年齡較傳統行銷所使用之真實年齡更能反映消費者之自我概念與品牌偏好，特別是對象徵型與享樂型產品。因此，若能妥善將認知年齡與其他人口統計變數搭配使用，將有助於行銷者掌握消費特性，擬定契合之品牌策略。此外，本研究建議象徵型產品廠商在其品牌管理上尤應注重目標消費者之認知年齡，諸如品牌年齡定位與代言人的選擇，都應配合其目標消費族群之認知年齡。 / The purpose of this study is to discuss the congruency of consumer’s cognitive age and perceived brand age on brand preference. In order to maximize the contri-bution of the study, this study examines 3 product types, namely functional, hedonic, and symbolic rather than choosing a single product. By using product types as mod-erator, the study shows the effect of consumer’s cognitive age and perceived brand age on brand preference changes under different types of products. Because there’s no similar study in Taiwan before, the study uses secondary da-ta to explore the relationship between a consumer’s brand preference and cogni-tive-brand age gap (the disparity between the consumer’s cognitive age and brand age). A second stage of investigation was conducted to verify the research assump-tions once the secondary data study and the results were found to be consistent. According to the results, the gap between consumer’s cognitive age and actual age actually exists, and the two of them are positively related, implying that older people have higher cognitive age. On the main effect, although “the congruency of consumer’s actual age and brand age” and “the congruency of consumer’s cognitive age and brand age” both have a positive relationship with brand preference, the relationship between “the congruency of consumer’s actual age and brand age” and “brand preference” is stronger, indicating that cognitive age has a mediating effect on the relationship between actual age and brand preference. Furthermore, the relationship between “the congruency of consumer’s cognitive age and brand age” is much more salient for symbolic products than hedonic products, while functional product consumer choices are the least affected by this relationship. To sum up, cognitive age tells us more about consumer self-image and brand preference than the traditional marketing variable, actual age. This is especially true for symbolic and hedonic products. Therefore, if marketers could combine cognitive age with other demographic variables, they will learn more about consumers and draw up the most appropriate strategy for their brand. Furthermore, this study re-commends that firms marketing symbolic products should take into account con-sumers’ cognitive age, when determining brand age positioning. The selection of ad-vertising actors should also be aligned with the target consumer’s cognitive age.

Notre thèse est une thèse de linguistique française. Elle a pour but d’analyser et d’interpréter les erreurs à l’écrit en FLE par des apprenants chinois aux niveaux débutant et intermédiaire, de proposer un processus de remédiation aux erreurs récurrentes ayant un certain degré de prototypie et de procurer une meilleure méthodologie en didactique du FLE en Chine. L’erreur n’est pas un item à corriger qui implique le remplacement par une forme correcte, mais un révélateur significatif qui nous permet d’entrevoir le processus d’apprentissage chez l’apprenant. Notre analyse d’erreurs adopte donc une dimension cognitive. Du point de vue théorique, elle porte sur l’analyse linguistique des erreurs ; du point de vue pratique, elle porte sur la remédiation envisageable comprenant à la fois une micro-remédiation qui recherche la motivation linguistique permettant de faciliter l’apprentissage des points langue et une macro-remédiation qui vise à promouvoir une approche cognitive en didactique du FLE afin de doter l’apprenant d’une compétence métacognitive et de le transformer en sujet de l’apprentissage. / This is a PhD dissertation in French linguistics. The main purpose of this dissertation is to analyse and interpret the error made by Chinese primary or intermediate learners, to propose some remedial measures for those recurring and prototypical errors, and to provide a better teaching methodology in teaching French as a foreign language in China. An error is not only an item to be replaced by a correct form, but a significant revealer which allows us to glimpse the learning process of learners. This thesis is to adopt a cognitive approach. From a theoretical point of view, it concerns the linguistic analysis of errors; from a practical point of view, it concerns feasible remedial measures which comprise a micro-remediation and a macro-remediation. The former studies the language motivation in order to make language learning easier and the latter seeks to promote a cognitive approach in teaching in order to train the metacognitive learner and to transform the learner into the subject of learning. / 本论文是一篇法语语言学方向的博士论文，旨在分析和阐释中国法语学习者语言错误，对学习者常犯的、具有典型性的错误寻求解决对策，并找到适合中国学生法语学习的教学法。我们的研究以初级和中级水平的法语学习者的写作错误为对象。错误不是一个只需用正确形式代替或“订正”的内容，它为我们探究学习过程提供了可能，具有重要意义。论文从认知角度对错误进行分析和阐述，并寻找错误解决的可行性对策，具有理论和实践的双重意义。对错误的对策研究从微观和宏观两方面展开：前者针对学习者的主要错误，寻找相关语言点的语言理据，力求降低学习难度；后者提倡在法语外语教学中推行认知教学法，培养学习者的元认知能力，使学习者转变为学习过程的主体。

自一九八Ｏ年代起，現代資訊與通訊科技(Information and Communication Technology or ICT)、電腦中介傳播(Computer-Mediated Communication or CMC)、網際網路(Internet)及全球資訊網(World Wide Web or WWW)的發展和普及化，已被學者、政治人物、以及論者們認為是可用以加強實踐公民參與及民主政治之有效工具。本研究即探討政府如何透過網際網路來提供公民參與機制。 本研究以網際網路之公民參與機制的理論為基礎，建構一個完整的網際網路之公民參與機制，亦即建構一個理想的網路公共論壇版面。並檢視台北市政府於全球資訊網網站上之公共論壇版面的運作現況及其成效，檢驗其中公民參與公共事務價值的實踐程度。最後，將探討網際網路之公民參與機制的實踐會有哪些侷限，應如何加以突破，藉此提供學術界及實務界研究貢獻。 / Since the 1980's, many scholars, statesmen, and researchers have come to realize that the development and popularity of modern Information and Communication Technology (ICT), Computer-mediated Communication (CMC), Internet, and the World Wide Web (WWW) will become the effective mechanism for citizen participation. The main purpose of this research paper is to study how government provides citizen participation through Internet. First, the paper will take the theory of Internet citizen participation to construct an ideal mechanism of Internet citizen participation, i.e., to build an ideal operational procedural of Internet Public Forum. Second, the paper will use Taipei City Government's "Citizen Forum" in the World Wide Web as a case study to compare and analyze this case with the ideal operational procedural of Internet Public Forum. Last, the paper will discuss the constraints of Internet citizen participation, and search for solutions to these constraints.

本研究主要目的在探討親子依附關係在兒童知覺雙親衝突與兒童生活適應間扮演中介角色的可能性，並探討社會支持、自我效能在兒童知覺雙親衝突與親子依附關係間、親子依附關係與兒童生活適應間是否具有調節效果。 　　本研究以318名國小五、六年級的學生為研究對象，採用「兒童知覺雙親衝突量表」、「父親依附量表」、「母親依附量表」、「學生社會支持量表」、「自我效能問卷」，和「國小學童生活適應量表」六種量表，以瞭解受試者在各研究變項（兒童知覺雙親衝突、親子依附關係、社會支持，自我效能、兒童生活適應）上的情形。 　　研究結果支持親子依附關係在兒童知覺雙親衝突與兒童生活適應間具有中介效果。至於社會支持的調節效果，只有在兒童知覺雙親衝突與兒童與父親的依附關係間，社會支持的調節效果獲得支持，而自我效能調節效果的假設則未獲得支持。 　　根據研究結果，雙親衝突的確對親子依附關係與兒童生活適應有不良影響，因此父母應避免破壞性衝突，或將衝突轉化成具建設性的；在衝突過程中，不要忘了注意、關心兒童的感受，以維持良好的親子互動。至於社會支持與自我效能在兒童知覺雙親衝突與親子依附關係間、親子依附關係與兒童生活適應間的調節效果，則有待進一步的研究。 第一章 緒論……………………………………………………… 1 第一節 研究背景與目的………………………………………… 1 第二節 研究問題………………………………………………… 4 第二章 文獻探討………………………………………………… 5 第一節 婚姻衝突與兒童生活適應的關係……………………… 5 壹、 婚姻衝突的概念與含意…………………………………… 5 貳、 生活適應的含意…………………………………………… 7 參、 父母衝突對兒童生活適應的影響………………………… 9 肆、 父母衝突對兒童影響的機制………………………………11 一、 模仿…………………………………………………………11 二、 認知情境脈絡架構…………………………………………12 三、 親子間的依附關係…………………………………………15 第二節 兒童的社會支持與自我效能與其生活適應之關係……22 壹、 社會支持與兒童生活適應之關係…………………………22 一、 社會支持概念的起源與定義………………………………22 二、 社會支持的來源與分類……………………………………25 三、 社會支持的測量……………………………………………27 四、 社會支持的壓力調節假說…………………………………28 五、 社會支持的相關研究………………………………………31 貳、 自我效能與兒童生活適應之關係…………………………34 一、 自我效能理論緣起…………………………………………34 二、 自我效能的意義……………………………………………36 三、 自我效能的來源……………………………………………38 四、 自我效能的測量……………………………………………39 五、 自我效能的相關研究………………………………………40 第三章 研究方法…………………………………………………43 第一節 研究假設與架構…………………………………………43 第二節 研究對象…………………………………………………44 第三節 測量工具…………………………………………………45 第四節 資料處理…………………………………………………61 第四章 研究結果………………………………………………63 第一節 受試者之基本資料…………………………………63 第二節 研究變項各向度的描述統計結果……………………64 第三節 研究變項的相關分析…………………………………65 第四節 研究變項的迴歸分析…………………………………68 第五章 結論與討論………………………………………………76 第一節 結論……………………………………………………76 第二節 討論……………………………………………………77 第三節 研究限制與建議…………………………………………82 參考文獻…………………………………………………………86 中文部份………………………………………………………86 英文部份………………………………………………………88 附錄………………………………………………………………95 附錄一 預試量表………………………………………………95 附錄二 正試量表…………………………………………… 106 圖目錄 圖 2 -1 認知情境脈絡架構………………………………………………………13 圖 2 -2 社會支持之主要效果模式………………………………………………29 圖 2 -3 社會支持作為壓力調節器的模式………………………………………30 圖 2- 4 社會支持之調節效果模式………………………………………………30 圖 2 -5 三種互動論………………………………………………………………35 圖 5 -1 兒童社會支持在兒童知覺雙親衝突與父親依附間的調節效果………72 表目錄 表 5 -1 樣本次數分配表………………………………………………………63 表 5 -2 研究變項各向度之平均數與標準差…………………………………64 表 5 -3 各研究變項向度間的相關……………………………………………66 表 5 -4 各研究變項間的相關…………………………………………………68 表 5- 5 兒童知覺雙親衝突對親子依附關係的迴歸分析……………………69 表 5 -6 兒童知覺雙親衝突對親子依附關係的逐步迴歸分析………………69 表 5 -7 親子依附關係對兒童生活適應的迴歸分析…………………………70 表 5 -8 父親依附對兒童生活適應的逐步迴歸分析…………………………70 表 5 -9 母親依附對兒童生活適應的逐步迴歸分析…………………………71 表 5 -10 以父親依附為依變項、兒童知覺雙親衝突為自變項、兒童社會支 持為調節變項的階層迴歸分析………………………………………72 表 5 -11 以母親依附為依變項、兒童知覺雙親衝突為自變項、兒童社會支 持為調節變項的階層迴歸分析………………………………………73 表 5 -12 以兒童生活適應為依變項、父親依附為自變項、兒童社會支持為 調節變項的階層迴歸分析……………………………………………73 表 5 -13 以兒童生活適應為依變項、母親依附為自變項、兒童社會支持為 調節變項的階層迴歸分析……………………………………………73 表 5 -14 以父親依附為依變項、兒童知覺雙親衝突為自變項、兒童自我效 能為調節變項的階層迴歸分析………………………………………74 表 5 -15 以母親依附為依變項、兒童知覺雙親衝突為自變項、兒童自我效 能為調節變項的階層迴歸分析………………………………………74 表 5 -16 以兒童生活適應為依變項、父親依附為自變項、兒童自我效能為 調節變項的階層迴歸分析……………………………………………75 表 5 -17 以兒童生活適應為依變項、父親依附為自變項、兒童自我效能為 調節變項的階層迴歸分析……………………………………………75 / The purpose of this study is to discuss the role of parent-child attachment as a mediator in the relationship between child's perception of interparental conflict and child adjustment , and to investigate whether or not did social support and self-efficacy have buffering effects on the relationships between child's perception of interparental conflict and parent-child attachment, and between parent-child attachment and child adjustment Using 318 5th- and 6th- grade students in elementary school as subjects, researcher adopted six scales- The Children's Perception of Interparental Conflict Scale, Inventory of Father Attachment , Inventory of Mother Attachment , Social Support Scale, Questionnaire of Self-efficacy , and Inventory of Elementary School Students Adjustment- to measure subjects' scores in these variables (child's perception of interparental conflict, parent-child attachment, social support, self-efficacy and child adjustment ). Results indicated that parent-child attachment would mediate the relationship between child's perception of interparental conflict, and child adjustment. The buffering effect of social support was only showed in the relationship between child's perception of interparental conflict and father-child attachment. Self-efficacy didn't show any buffering effects. According to the results, interparental conflict had negative impact on parent-child attachment and child adjustment . Thus, parents should avoid showing conflict in a destructive way or display the conflict in a constructive way; that is, don't forget to be sensitive to and take care of child's feeling when parents are in conflict. There are no obvious buffering effects of social support and self-efficacy on the relationships between child's perception of interparental conflict and parent-child attachment and between parent-child attachment and child adjustment . To learn more on their relationships, further researches are needed.

本研究目的在探討我國大專院校的技術授權績效影響因素，並探討各變項的中介及調節效果解釋。透過相關文獻的整理，本研究將影響因素可分為五個族群種類，包含：投入資源、智慧財產、專業技轉組織、環境因素及學校因素等五個族群，而觀察指標則採用學校的授權績效，據此五類因素設計出三個主要的研究假設。 本研究收集採用2007年我國大專院校全體164所完整資料，整理出34個變項資料，對於我國技術移轉迴歸模型的有效解釋能力為71.5%至68.0%，認為各校的美國專利數是具有顯著中介效果的變項。具有顯著意義的調節變項中，可以歸納出TTO影響績效的三個主要變項群組，包含：(1)TTO總員工數能增強研發資源產生專利權的解釋；(2)推廣活動辦理能增強研發資源產生專利權與授權績效的解釋，唯發明人引介數與專利權有較顯著相關性；(3)TTO職員的專業背景也是重要的調節變項，當學校研發資源充足時會聘請技術及法律背景的員工。 另學校鄰近科學園區、設置醫學系、公立一般大學，這三項具有調節效果的環境及學校變項，對於解釋能力具有增強的效果，但是因果關係上傾向解釋為資源優勢，本研究認為環境變項具有顯著影響，但相對難以透過管理機制產生績效的實質影響，相對地，TTO影響的因素卻可以透過管理產生績效的實質影響，是當前各學校在發展技術移轉上可參考的重要實證資料。本研究最後提出針對大學技術移轉研究的侷限問題，以及五種能夠修正本研究限制的建議。 / The purpose of this study is to analyze the factors of technology transfer performance in the universities and colleges in Taiwan. Furthermore, this study finds the mediation variables within the factors. This study differentiates the factors into 5 major elements, including investments, intellectual property, TTO, social environments, and the university itself. The annual royalty is the dependent variable. The study builds three hypotheses according to the 5 major elements mentioned. The study collects the complete data in 2007 of 164 universities and colleges in Taiwan. The intervening and mediation variables are taken into the regression model; the higher R-square is 68.0% to 71.5%. The study divides the significant mediation variables into 3 groups, including (1) The TTO scope will increase R-square of the patents. (2) The promotion actives will increase R-square of the patents and royalties. However, there is the high correlation between inventor promotion and patents. (3) When there are sufficient RD resource in the universities, TTO will employ employees of legal and technology background. About the environments and university issues, there are three significant mediation variables, including the distance to Science Park, the faculty of medicine, the public or private universities. The environmental variables were the significant impact on regression model, but the variables were controlled difficultly by universities. Comparatively, the universities controlled the TTO variables easily, and its will be significant impact on the performances of TTO. The study argues that variables are the effect issues with resource advantage. At last, the study recognizes some limits about the research of technology transfer and proposes 5 suggestions for future research.

社交網站，尤其是Facebook，在近幾年使用人口日趨增加，變得非常熱門。本研究觀察到在組織內，許多人運用Facebook這類社交網站與同事維繫人際關係。有趣的是，當Facebook進入組織情境後，這種以電腦中介傳播為基礎的人際互動方式，與實體人際關係模式不同，也迥異於全然線上的人際互動模式，其特殊性進一步帶來組織內人際關係的重要改變。 　　本研究共分三方面來探討Facebook進入組織情境後，對組織內人際關係所造成的改變。首先，受Facebook科技屬性影響，組織成員在Facebook上人際關係樣態根基於「虛實交錯」此一概念。由於同事間相互認識，其人際關係發展歷程從線下的實體互動開始，蔓延到Facebook的線上互動，而眾人在線上互動結果又會再度影響實體關係。換句話說，組織成員在「虛擬」和「實體」不同場域來回擺盪，造成「虛實交錯」情形，也讓組織內人際關係模式產生改變。 　　在這基礎上，本研究進一步發現Facebook「虛實交錯」的人際關係模式展現在兩個層面上。從整體角度來看，當Facebook出現後，在組織內形成另一個人際關係場域，彷彿是辦公室內的「線上茶水間」，組織成員在該場域互動、維繫人際關係的方式與實體茶水間有所不同，有其獨特性，因此我們用「線上茶水間」來描繪Facebook「虛實交錯」下的人際關係場域特性。在線上茶水間，組織成員以大量且多樣化資訊做為連結人際關係基礎，達到不同於實體茶水間的社交功能，如大量且速成的安慰與支持、跨越時空的陪伴感等，也使得線上茶水間的人際關係具有一定特色，例如淺層情感交流等。從個人層次來探討，組織成員的形象在此人際關係場域內也有不同展現方式，當Facebook出現後，它的科技屬性提供組織成員「另一個舞台」，讓個人得以展現出在正式組織場域中難以呈現的某種形象，因此我們用「另一個舞台」來描繪其轉變與特性。然而Facebook終究位於組織體系內，因此組織成員無法扮演一個全新或不真實形象，在舞台上的「演出」難免受到束縛。儘管如此，組織成員仍可透過Facebook調節自己在實體組織場域予人的形象，展現出欲呈現面貌。 / This study discusses the impact and influence of Facebook on interpersonal relationships at the work place. Social networking sites (SNS), Facebook in particular, have grown in popularity in recent years. In addition to personal usage, many use Facebook as a tool to interact with their colleagues in corporate settings. When used in this manner, the mode of interaction is based on computer-mediated communication (CMC), which is distinct from physical interactions or from virtual online interactions. This study focuses on three aspects of Facebook that influence and shape the relationships among employees in a corporation. Firstly, the members of a business organization know each other, so the process of interaction begins with physical acquaintance. The interaction then migrates online through Facebook, which, in turn, shapes the nature of the physical interaction. In other words, aided by technology, the corporate personnel interact both in "virtual (online)" space and in "physical" space, resulting in a mode of interaction that can be called "virtually and physically interlaced" interaction. On this basis, this study examines the effects of "virtually and physically interlaced" interaction from two perspectives. First, from the overview perspective, the introduction of Facebook in a corporate setting creates a space for a new form of interaction, an "online break room" of sorts, in which the corporate personnel's interaction is experienced differently than in a physical break room. Employees in "online break rooms" communicate with each other in multiple modes and methods such as videos, music, forwarded articles and so on. Unlike in a physical break room where the conversations are limited in number and also limited by the necessity of shared space and time, the online break room offers unconstrained space where employees can readily exchange their thoughts, opinions, as well as their feelings with others. The experience creates a new social dimension to the "online break room" at hand that employees can be accompanied by colleagues anytime and anywhere and also be able to receive much comfort and support from the coworkers. However, the level of communication remains superficial because employees do not interact in person. Second, from the individual perspective, an employee's experience of interaction with others in an "online break room" is changed. The introduction of Facebook in a corporate setting provides its personnel an alternate platform to express themselves more personally, in ways which may have been difficult to do in a rigid and formal business environment. We use the term "alternative stage" to describe the changes in interactions afforded by the addition of another platform. On the "main stage" of a conventional corporate environment, a person may feel compelled to conform to the corporate culture, and the expression of individuality may be limited, which results in a projected image that tends to be formal. In such an environment, Facebook becomes a stage/place where individuals can express and highlight their own personality or hobbies, giving a more personal and informal image to adjust the physical and conventional formal images.

University of Macau / Faculty of Law